Dr. Carter CSUB MKTG 3000 & 4900: Recent Episodes
Dr. E. Vince Carter
This podcast lecture concludes the discussion of MKTG 5 chapter 19 PRICING STRATEGY within the Marketing Mix.
This podcast lecture begins the discussion of MKTG 5 chapter 19 PRICING STRATEGY within the Marketing Mix.
This podcast lecture continues the discussion of the Marketing Plan Handbook chapter 7 PRICING Strategy within the Marketing Mix.
This podcast lecture begins the discussion of the Marketing Plan Handbook chapter 7 PRICING Strategy within the Marketing Mix.
This podcast lecture continues the discussion of the Marketing Plan Handbook chapter 9 PROMOTIONS & IMC Strategy within the Marketing Mix.
This podcast lecture begins the discussion of the Marketing Plan Handbook chapter 9 PROMOTIONS & IMC Strategy within the Marketing Mix.
This podcast lecture concludes the discussion of the Marketing Plan Handbook chapter 8 MARKETING CHANNELS & LOGISTICS Strategy for the PLACE element within the Marketing Mix.
This podcast lecture continues the discussion of the Marketing Plan Handbook chapter 8 MARKETING CHANNELS & LOGISTICS Strategy for the PLACE element within the Marketing Mix.
This podcast lecture continues the discussion of the Marketing Plan Handbook chapter 8 MARKETING CHANNELS & LOGISTICS Strategy for the PLACE element within the Marketing Mix.
This podcast lecture begins the discussion of the Marketing Plan Handbook chapter 8 MARKETING CHANNELS & LOGISTICS Strategy for the PLACE element within the Marketing Mix.
This podcast lecture concludes the discussion of MKTG 5 chapter 22 SOCIAL-MEDIA for the Promotion Mix, within the overall Marketing Mix.
This podcast lecture concludes the discussion of MKTG 5 chapter 16 PROMOTION Strategy within the Marketing Mix.
Then, the lecture continues with a discussion of MKTG 5 chapter 17 ADVERTISING & PUBLIC RELATIONS for the Promotion Mix, within the overall Marketing Mix.
Finally, the lecture begins an introduction of MKTG 5 chapter 22 SOCIAL-MEDIA for the Promotion Mix, within the overall Marketing Mix.
This podcast lecture continues the discussion of MKTG 5 chapter 16 PROMOTION Strategy within the Marketing Mix.
This podcast lecture begins the discussion of MKTG 5 chapter 16 PROMOTIONS Strategy within the Marketing Mix.
This podcast lecture concludes the discussion of the Marketing Plan Handbook chapter 6 PRODUCT/BRAND Strategy within the Marketing Mix.
This podcast lecture continues the discussion of the Marketing Plan Handbook chapter 6 PRODUCT/BRAND Strategy within the Marketing Mix.
This podcast lecture begins the discussion of the Marketing Plan Handbook chapter 6 PRODUCT/BRAND Strategy within the Marketing Mix.
This podcast lecture concludes the discussion of MKTG 5 chapter 15 RETAILING Strategy for the PLACE element within the Marketing Mix.
This podcast lecture concludes the discussion of MKTG 5 chapter 13 PLACE & MARKETING CHANNELS Strategy within the Marketing Mix.
Then, the lecture begins the discussion of MKTG 5 chapter 15 RETAILING Strategy for the Place & Marketing Channels element within the Marketing Mix.
This podcast lecture begins the discussion of MKTG 5 chapter 13 PLACE & MARKETING CHANNELS Strategy within the Marketing Mix
This podcast lecture completes the discussion of Marketing Plan Handbook chapter 5 Planning Direction.
This podcast lecture continues the discussion of Marketing Plan Handbook chapter 5 Planning Direction.
This podcast lecture begins the discussion of Marketing Plan Handbook chapter 5 Planning Direction.
This podcast lecture concludes the discussion of MKTG 5 chapter 12 SERVICES Strategy for the Product Element
This podcast lecture discusses MKTG 5 chapter 12 SERVICES Strategy for the Product Element
This podcast lecture discusses MKTG 5 chapter 10 Product Element Strategy & Briefly highlights Chapter 11 Product Life Cycle (PLC) for Product/Brand Management
This podcast lecture explains the overall intent of the combined Marketing Mix, and proceeds to discuss MKTG 5 Chapter 10 Product Element Strategy
This MKTG 4900 introductory lecture orients students to the use of podcast lectures to support their course learning preparation and Final Exam performance.
This opening MKTG 3000 course podcast introduces the podcast lecture process and explains how to use podcast verbal narratives to improve understanding of PowerPoint lecture slides as well as support "TIME ON TASK" studying of Module 4 Final Exam pool item study.