Winbox: Recent Episodes

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value-driven email marketing

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Want your customers and prospects to like and trust you? Here are some key ways to ensure success.

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Compared to newsletters, social media engagement is low value. A subscriber is worth far more than a follower. The good news is, social can be used to effectively drive these subscribers.

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Level-up your brand on social media, here's how!

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Winbox explain how you can use Facebook competitions to grow you email subscriber list

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In our latest episode of On the Winbox, Marc explains what principles you need to consider when designing and implementing your marketing strategy.

If you have any email marketing questions that you'd like answering then make sure you send us your questions via our social channels: Twitter: https://twitter.com/WinboxLtd #WinboxWinners Facebook: https://www.facebook.com/WinboxLtd/ Website: http://www.winbox.co/

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12 Key dates to add to your email marketing calendar

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One off email campaigns: When they work and how you should use them.

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Your first email campaign: What to expect and what metrics to use

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In this episode of our video series, Marc explains the basics of email marketing for e-commerce companies.

If you have any email marketing questions that you'd like answering then make sure you send us your questions via our social channels: Twitter: https://twitter.com/WinboxLtd #WinboxWinners Facebook: https://www.facebook.com/WinboxLtd/ Website: http://www.winbox.co/

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Helen explains why she did the HubSpot Email Marketing Certificate and how doing it could benefit your company.

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In this episode of On the Winbox, Marc explains what the keys benefits of email marketing are for an e-commerce company. He also shares some advice for what you can include in your campaigns.

If you have any email marketing questions that you'd like answering then make sure you send us your questions via our social channels: Twitter: https://twitter.com/WinboxLtd #WinboxWinners Facebook: https://www.facebook.com/WinboxLtd/ Website: http://www.winbox.co/

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https://www.winbox.co/blog-articles/2017/5/3/re-engagement-campaigns-how-to-win-back-lost-fans

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https://www.winbox.co/blog-articles/2017/3/1/how-email-signatures-can-enhance-your-email-marketing

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https://www.winbox.co/blog-articles/2017/4/19/gdpr-what-to-do-with-your-current-data

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https://www.winbox.co/blog-articles/2017/5/10/email-marketing-for-the-financial-sector-red-flags-and-golden-eggs

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https://www.winbox.co/blog-articles/beforeyourstartemailmarketing

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https://www.winbox.co/blog-articles/2017/5/3/email-lessons-from-ecommerce-repeat-purchases

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In this episode of 'On the Winbox,' Marc updates us on his charity cycle success and explains the differences between cold and warm email lists.

If you have any email marketing questions that you'd like answering then make sure you send us your questions via our social channels: Twitter: https://twitter.com/WinboxLtd #WinboxWinners Facebook: https://www.facebook.com/WinboxLtd/ Website: http://www.winbox.co/

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Do you have an email subscriber list that you have not contacted in a while? In this episode, Marc explains how you can reconnect with this list and start sending relevant and engaging campaigns to them.

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Here is our advice for getting great engagement across all of your social media platforms.

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In this post, we explain how you can increase the click-through rates in your email marketing campaigns.

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Here's our advice for increasing your email subscribers.

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In this post, we explain how to get email personalisation right and how it can have a positive impact on your customer's engagement in your content.

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In this post, we describe how you can use your Winbox analytics reports to gain a better understanding of your customers and prospects and achieve higher engagement.

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In this post we discuss what type of content you should be putting into your email marketing campaigns.

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In this post we discuss some of the most popular channels and explain what benefits they could bring to your business.

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In this episode, Marc discusses why having good customer service is an essential part of your marketing strategy

If you have any email marketing questions that you'd like answering then make sure you send us your questions via our social channels: Twitter: https://twitter.com/WinboxLtd #WinboxWinners Facebook: https://www.facebook.com/WinboxLtd/ Website: http://www.winbox.co/

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In this episode, Marc explains why you should outsource your marketing and focus on other aspects of your business.

If you have any email marketing questions that you'd like answering then make sure you send us your questions via our social channels: Twitter: https://twitter.com/WinboxLtd #WinboxWinners Facebook: https://www.facebook.com/WinboxLtd/ Website: http://www.winbox.co/

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The GDPR will come into force on May 25, 2018 - meaning that SMEs need to start thinking now about the data they hold, and how they use it. So, what exactly is GDPR, and why does it matter in email marketing terms?

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If your mailouts are reported as spam, or routinely bounce, your reputation will be hit and your mailers blocked. What’s more, with the General Data Protection Regulation (GDPR) - the EU’s strict rules on data management - coming into force next year, managing your data has never been more important. Good hygiene is essential.

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With an estimated 4.3 billion email accounts active around the world, email marketing remains a highly targeted method of capturing new customers and retaining existing ones. Here are five great formatting and layout tips to get you thinking about your own marketing emails:

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A lot of B2C email marketing rules actually don't translate into becoming effective B2B techniques. We've taken a look at some B2B email marketing methods that are proven to work...

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A marketing campaign without a strategy is like a football team without a formation: you might be able to pass a ball around, but you’re never going to win a game. Having a solid strategy in place before kick-off will help focus and frame your campaign, ensuring every shot is on target.

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Whether you're an email marketing advocate or just starting out, there are a number of reasons email marketing is going to be BIG in 2017.

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Marc explains how having a good website is an essential part of your marketing strategy.

If you have any email marketing questions that you'd like answering then make sure you send us your questions via our social channels: Twitter: https://twitter.com/WinboxLtd #WinboxWinners Facebook: https://www.facebook.com/WinboxLtd/ Website: http://www.winbox.co/

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Customers rely on convenience, you need to keep your social media marketing consistent in order to keep them engaged. Marc explains in episode 033.

If you have any email marketing questions that you'd like answering then make sure you send us your questions via our social channels: Twitter: https://twitter.com/WinboxLtd #WinboxWinners Facebook: https://www.facebook.com/WinboxLtd/ Website: http://www.winbox.co/

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An integrated marketing campaign is a holistic customer communication plan. Here are some of the elements to think about.

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An integrated marketing campaign is the best way to achieve what 86% of senior-level marketers, and 60% of millennial consumers know is crucial - cohesion.