The School for Humanity: Recent Episodes
Andrew Gottlieb, Co-Founder of The School for Humanity
The School for Humanity is a podcast created to discuss the greatest challenges humanity faces and help promote who are helping to find solutions to these challenges.
“It’s all about human to human.” -Sivan Caspi Herner
Brigham Dickinson is the founder of Power Selling Pros, a company dedicated to transforming customer service teams into highly effective, persuasive, and revenue-generating forces. His journey began a decade ago when he realized that even high-quality leads could be lost due to poor call handling—an insight that inspired him to coach CSRs directly. Drawing on hands-on experience in both advertising and phone-based customer service, Brigham developed a training system that helps teams book more calls and wow more customers across industries from HVAC and plumbing to automotive and marketing services. Over the past ten years, he has scaled Power Selling Pros to help businesses worldwide optimize their call handling, uncovering hidden revenue and boosting customer satisfaction. In this episode, Brigham shares his lessons on turning ordinary interactions into measurable growth and why empowering CSRs is key to long-term business success.
Website:https://powersellingpros.com/
LinkedIn: https://www.linkedin.com/in/brigham-dickinson/
YouTube: https://youtube.com/@powersellingpros?feature=shared
Instagram: https://www.instagram.com/power.sellingpros/
Facebook: https://www.facebook.com/BrighamDickinsonPSP?mibextid=LQQJ4d
Sivan Caspi is a strategic marketing leader with over 15 years of experience from global B2B tech and B2C FMCG companies. She began her career building and growing leading consumer brands at companies like Kimberly-Clark and Tempo, before moving into the tech space, where she brings a unique blend of brand expertise and performance marketing know-how. As VP Marketing at CoolAutomation, Sivan leads global marketing strategy, brand positioning, and go-to-market execution. She has a proven track record in launching brands and products, scaling demand generation, and driving growth across international markets.
Sivan believes that smart marketing happens where strategy meets execution, technology meets creativity, and data meets people. Because in the end, it’s not B2B or B2C - it’s human to human.
Website: https://coolautomation.com
LinkedIn: https://www.linkedin.com/in/sivancaspi/?originalSubdomain=il
Instagram: https://www.linkedin.com/in/sivancaspi/
In this episode, we dive into the power of customer experience and smart marketing, exploring how businesses can unlock hidden revenue, scale globally, and connect with people on a human level.
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“It’s my job as a marketer to be an expert in what’s good… use whatever tools I can, and as quickly as I can.” -Chaz Ross-Munro
Chaz Ross-Munro is a B2B marketing executive with a background in CRM, customer success, and operational transformation, she specializes in aligning marketing, sales, and delivery teams around unified data and strategic outcomes.
With two decades of experience driving growth in the AEC and construction tech sectors, she’s led initiatives that have redefined how companies think about their customer lifecycle—from acquisition to retention. Her superpower is translating marketing strategy into business-wide impact.
At Datumate, she led high-impact programs that leveraged customer insights, digital modeling, and CRM tools to turn complex construction data into actionable intelligence for decision-makers.
She’s authored two books on CRM and AEC marketing strategy and helped over 120 companies implement scalable systems for sustainable growth. Whether building brand equity, driving operational alignment, or scaling GTM strategies, she bring a deep understanding of what makes organizations thrive.
Website: https://www.chazrossmunro.com/
LinkedIn: https://www.linkedin.com/in/chazmarierossmunro/
YouTube: https://www.youtube.com/chazrossmunro
Facebook: https://www.facebook.com/chaz.rossmunro/
Austan Preuett is Austan Preuett is a seasoned marketing strategist and Director of Marketing at Lynx Systems, where she leads brand development, content strategy, and partner marketing in the physical security industry. With over 10 years of experience driving revenue growth and crafting impactful campaigns across tech, energy, and advertising sectors, Austan brings a results-driven approach to every project. She also serves as a board member for the International Association for Healthcare Security and Safety (IAHSS) Central Texas Chapter, championing safety innovation and industry collaboration.
Website: https://www.lynxsystems.com
LinkedIn: https://www.linkedin.com/in/austan-preuett/
Instagram: https://www.instagram.com/austan_preuett/
YouTube: https://youtube.com/@lynxduress?si=BaxJKCuyN3d9jG-v
Facebook: https://www.facebook.com/austan.palmer
In this episode, we explore how data-driven strategy, customer insights, and innovative marketing approaches can align teams, elevate brand impact, and create sustainable business growth.
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“We can do so much more with much less people and working hours and it actually touches every aspect of our work.” -Almog Aley-Raz
Almog Aley-Raz is a seasoned CEO and entrepreneur with a rare combination of technical expertise and business acumen. With a career spanning startups and global corporations, Almog has led teams, products, and companies to indisputable success across medical devices, biometrics, and security solutions. He began his professional journey as a systems engineer in Israel’s Air Force before earning his MBA from Tel Aviv University and taking on leadership roles in technology-driven organizations.
As CEO of CorNeat Vision, Almog drives the development of innovative medical solutions aimed at combating global corneal blindness and other ophthalmic challenges. Previously, he held senior positions at Nuance Communications, where he expanded biometric security solutions worldwide, and at Persay, where he guided company growth and technological innovation.
Known for his fast-learning, multi-disciplinary approach, Almog combines strategic vision with hands-on leadership, empowering teams to tackle complex problems while scaling global impact. In this episode, he shares insights on leading technology-focused organizations, building products that change lives, and navigating the intersection of healthcare innovation and business strategy.
Website: http://www.corneat.com
LinkedIn: https://www.linkedin.com/in/almog-aley-raz-87559a/
YouTube: https://www.youtube.com/@corneatvision1122
Hila Peleg is a strategic marketing consultant and co-founder of Marketit, a boutique agency that helps startups and companies achieve their business goals in the most efficient, no-fluff way. With over a decade of experience in the digital health and medical startup ecosystem,
I’ve led marketing strategy, brand positioning, and go-to-market execution for early-stage and scaling ventures. I specialize in turning complex concepts into clear messaging and actionable marketing plans that drive measurable growth.
Website: https://www.marketit.co.il
LinkedIn: https://www.linkedin.com/company/marketit-maximizing-business-growth/?viewAsMember=true
Instagram: https://www.instagram.com/marketit_il/
Facebook: https://www.facebook.com/profile.php?id=61564907922869
In this episode, we dive into the intersection of healthcare innovation and marketing, exploring how visionary leadership and sharp strategy can bring life-changing medical solutions to the world.
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“The thread through my entire career is resonating with target audiences.” -Bret Rachlin
David Lahmi is a seasoned business development executive and wealth management specialist with over 20 years of experience in international finance. Currently the Co-Founder of Finberry and Head of Business Development at Shine Global Family Office, David has spent his career building trusted client relationships, guiding high-net-worth individuals, and leading initiatives that drive organizational growth. His background includes senior leadership roles at Lombard Odier, Credit Agricole, and BNP Paribas, where he specialized in private banking and strategic partnerships across global markets. Fluent in French, English, and Hebrew, David brings a dynamic, multicultural perspective to wealth management and business development.
Website: https://finberry.ai
LinkedIn: https://www.linkedin.com/in/david-lahmi/
YouTube: https://finberry.ai/
Instagram: https://www.instagram.com/lahmiofficial/
Bret Rachlin is a Go-to-Market Strategist With decades of marketing and communications experience primarily helping B2B companies grow, Bret develops and implements go-to-market strategies that align with how customers buy,reducing friction through the buying process. Additionally, Bret helps entrepreneurs monetize their expertise through thought leadership programs that build communities around the problems they solve, expediting revenue growth. When Bret's not working or spending time with his family, he's focused on living an active outdoor lifestyle, running, hiking and playing tennis. Having completed multiple marathons and half marathons and other exciting adventures like hiking from the North Rim to the South Rim of the Grand Canyon in one day, Bret has honed a competitive edge to prepare for arduous events and adapt to changes to ensure finishing them happy and healthy.
Website: https://www.adapt2changes.com
LinkedIn: linkedin.com/in/bretrachlin
YouTube: https://www.youtube.com/@adapt2changes
Facebook: https://facebook.com/bretrachlin
Instagram:https://www.instagram.com/bret.rachlin
In this episode, we explore the intersection of wealth management and go-to-market strategy, uncovering how to build trust, reduce friction, and create sustainable growth in today’s fast-changing business landscape.
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“Language is more than just how we communicate and how we connect, right? It also can convey who you are and why you should or should not be monetized and taken seriously.” -Kanene Holder
Kanene Holder is an inclusive marketing strategist, AI ethics expert, and diversity consultant dedicated to reshaping how organizations communicate and innovate. With three National Endowment for the Humanities awards and a rich background in education and interactive theater, she has a unique ability to turn complex topics into transformative learning experiences for corporations, schools, and nonprofits. Recognized with a Colin Powell Fellowship for Policy Study and numerous speaking engagements on equity and the future of work, Kanene continues to be a leading voice in creating inclusive practices. As AI Integrations Manager for DEIGPT, she helps individuals and companies design ethical and effective AI strategies. In this episode, Kanene unpacks the intersections of marketing, AI, HR, and diversity—offering insight into how businesses can prepare for the future while keeping inclusion at the core.
Website: https://www.futurefixer.ai/
Facebook: https://www.facebook.com/kanene.holder
LinkedIn: https://www.linkedin.com/in/kaneneayoholder/
Instagram: https://www.instagram.com/blackissuesissues/
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“Marketing Operations is the practice of taking people, understanding what it is that the business is trying to do from a go-to-market perspective, and working to align those people to a process that enables that go-to-market through technology. And it’s always in that order. People, process, and technology.” -Mike Rizzo
Mike Rizzo is the Founder and CEO of MarketingOps, MO Pros, and MartechGuru—platforms dedicated to empowering Marketing Operations professionals and advancing the Revenue Operations field. With a background spanning ad tech, growth hacking, and beyond, Mike has built his career around aligning people, processes, and technology to drive effective go-to-market strategies. He also co-hosts Ops Cast, a leading podcast that explores industry insights and emerging trends. Through his community-driven approach, Mike has created innovative resources and a collaborative environment where Marketing Operations practitioners can grow, share knowledge, and thrive. In this episode, Mike dives into his perspective on branding and what it means both strategically and personally.
Website: https://marketingops.com/
LinkedIn: https://linkedin.com/in/mikedrizzo
Instagram: https://www.instagram.com/marketingopscom
“A CMO Sidekick is whatever you want it to be, right? It’s your partner in crime. It’s your sounding board. It’s a person to help you fill in all of the tasks that you need done.” -Lindsey Scheftic
What does it mean to be a “CMO Sidekick”? For Lindsey Scheftic, it’s about being the trusted partner that today’s marketing leaders can rely on to navigate an ever-evolving industry. A tenacious problem-solver and seasoned marketing leader, Lindsey has built her career on uncovering growth opportunities across digital media, emerging tech, entertainment partnerships, and innovative product launches. In this conversation, she shares how the modern CMO role has shifted—expanding beyond brand and growth to include AI, automation, and new demands for agility. Lindsey breaks down how her “CMO Sidekick” concept supports overextended executives, filling in critical gaps while driving efficiency and strategy in a complex marketing landscape.
Website: https://thecmosidekick.com/
LinkedIn: https://www.linkedin.com/in/lindseyscheftic/
Instagram: https://www.instagram.com/thecmosidekick/
“Impact can be measured purely in dollars, or it can be measured in impact, which is the effect that our programs have had on changing the lives of children.” -Shelley Diamond
Shelley Diamond is a passionate builder of global brands and businesses, with expertise across a wide range of communications disciplines. As one of the highest-ranking female executives in advertising, she has championed marketing transformation for both domestic and global clients in the consumer and B2B spaces.
In this interview, Shelley emphasizes that marketing should be viewed as an investment—integral to achieving real impact through advocacy and program success—not simply as an expense on the balance sheet. She shares how UNICEF approaches innovation through program effectiveness, leveraging technology, partnerships, and bold action to further children’s rights, education, and well-being. This includes adapting to modern challenges such as combating misinformation and navigating difficult terrains for vaccine delivery.
Shelley explains how UNICEF integrates brand and performance marketing, using data-driven insights to identify and target audiences most likely to engage with and support their mission. By expanding their reach and tailoring their approach to different audience interests, UNICEF remains relevant and impactful in a crowded nonprofit space—while balancing the sector’s focus on expense versus program ratio.
This conversation offers valuable lessons for anyone looking to align brand building with measurable, meaningful change.
Website: https://www.unicefusa.org/Facebook: https://www.facebook.com/UNICEF-USA/ LinkedIn: https://www.linkedin.com/in/shelley-diamond/
Instagram: https://www.instagram.com/unicefusa/
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“I think if your focus with marketing is always how can you solve a problem for people, then you can do a lot of good because people are always going to be struggling with something so if you come up with a solution to that and offer it to the audience and figure out how to communicate that to them… then you can do a world of good.” - Beth Moncel
Beth Moncel founded Budget Bytes in 2009 as a way to slash her own grocery bills while still eating well during a financially difficult time. With a background in nutritional science and a love of numbers, she began sharing budget-friendly recipes with detailed cost breakdowns and step-by-step instructions. What started as a personal project quickly grew into a widely trusted platform that empowers home cooks to create healthy, delicious meals without breaking the bank.
Over the years, Budget Bytes has evolved into a full-scale brand, complete with a bestselling cookbook, a mobile app, and an engaged audience across Instagram, YouTube, TikTok, and more. Beth has built her business by keeping her community at the center—responding to feedback, staying transparent with her audience, and delivering real value through accessible, no-fuss meals.
In this episode, Beth takes us behind the scenes of her brand’s growth. She shares how Budget Bytes has adapted over time, the marketing strategies that have kept it thriving, and how she continues to focus on solving real problems for her audience. Beth also discusses how to stay authentic while scaling, how to navigate content creation through algorithm changes, and how she’s diversified her revenue streams with intention.
Whether you're a content creator, marketer, or entrepreneur, Beth’s journey offers thoughtful insights on growing a brand with purpose, empathy, and lasting impact.
Website: https://www.budgetbytes.com/
Facebook: https://www.facebook.com/budgetbytes1
LinkedIn: https://www.linkedin.com/company/budget-bytes/about/
Instagram: https://www.instagram.com/budgetbytes/
Twitter: https://twitter.com/budget_bytes
YouTube: https://www.youtube.com/c/BudgetBytesBlog
TikTok: https://www.tiktok.com/@budget_bytes
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"Documenting, not creating… A lot of the content just comes from living what you’re doing." - Angela Gargano
Angela Gargano is a former biochemist at Brown University turned fierce athlete, coach, international fitness model, speaker, and entrepreneur. In 2013, she left the lab to open her own gym in Cranston, Rhode Island—a pivotal step in forging a multi-faceted career in fitness and business. Since then, she’s competed on American Ninja Warrior multiple times, earned the title of Miss Fitness America 2016, and graced the cover of Oxygen Magazine.
Driven by her mantra “Strong Feels Good,” Angela launched an online platform by the same name that helps women focus on strength over the scale. Her signature program, Pull-Up Revolution, has helped hundreds of women achieve personal breakthroughs—not just physically, but mentally and emotionally.
In this episode, Angela reflects on the transformational power of living authentically. She shares how she turned her everyday experiences—training, setbacks, and small wins—into content that resonates deeply with her community. By documenting her journey rather than overproducing it, Angela has built a loyal following and scaled her brand with transparency, relatability, and grit. Tune in to hear how she’s built her business, embraced digital marketing as a lifestyle, and continues to empower others through strength.
Website: http://www.angela-gargano.com
LinkedIn: https://www.linkedin.com/in/angela-gargano/
YouTube: https://www.youtube.com/c/AngelaGarganoFitness
Instagram: https://www.instagram.com/angela_gargano/
Facebook: http://facebook.com/groups/strongfeelsgood
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"Seeing a packed stadium or seeing the revenue numbers, records getting broken because of all the hard work us and our team did together is just so rewarding." - Nicole Bauer
Lindsay Baase joined the Pittsburgh Riverhounds in October 2021 as the club’s Social Media & Content Manager—a role inspired by her previous stint as Technical Director with her hometown Buffalo Bisons. Her mission? To elevate the team’s digital voice: building vibrant player personalities, amplifying engagement, and growing the Hounds’ online presence through innovative series like “Change Makers – Winning Women” that highlight community impact.
Alongside Lindsay, Nicole Bauer served as the Riverhounds’ Marketing Manager, spearheading paid advertising campaigns aimed at ticket sales, sponsorships, and brand awareness. Together, they tackle the unique challenge of applying marketing trends—from strategic content plans to targeted ads—within the high-energy world of sports.
In this episode, Lindsay and Nicole dive into their marketing strategies for growing a sports franchise online. They explore the nuances of athlete-focused storytelling, the balance between organic and paid tactics, and how fan engagement drives both digital impact and match day results. Discover how modern marketing practices are redefining the interaction between sports teams and communities.
Website: https://www.riverhounds.com/
YouTube: https://www.youtube.com/c/PittsburghRiverhoundsSC
LinkedIn: https://www.linkedin.com/company/pittsburghriverhounds/
Instagram: https://www.instagram.com/riverhoundssc/
Facebook: https://en-gb.facebook.com/RiverhoundsSC/
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"It’s not my perspective that is important… it’s the fact that we have hundreds of different people coming through who all are achieving success, or failures in some ways, through real estate investing." - Scott Trench
Scott Trench is the driving force behind BiggerPockets, where he serves as CEO and President. He began as an active member of the BiggerPockets community before joining the team as an early employee and Director of Operations in 2014. In 2018, Scott was promoted to President and CEO, a role in which he continues to steer the company’s mission—helping everyday people build wealth through real estate investing. In this episode, Scott reflects on how BiggerPockets grew from a grassroots forum to a 3+ million-member ecosystem. He explores the art of scaling a community-driven brand, leveraging content and tools to educate and inspire investors. Scott also delves into his financial playbook—from real estate specialization to mindset shifts—and shares how he empowers others to "live life on your own terms." His perspective is not just his own—it reflects the collective journeys of thousands of real-world investors, each building wealth through wins and setbacks.
Website: https://www.biggerpockets.com/
YouTube: https://www.youtube.com/c/biggerpockets
LinkedIn: https://www.linkedin.com/in/scott-trench-53056a22/
Instagram: https://www.instagram.com/scott_trench/
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"I think the visibility that I get with a lot of partnerships is probably one of the most important metrics for me right now. But in the past, it’s been everything. I think a huge one is also how many people sign up for my free products because I think that’s a better measure of visibility and potential leads and potential long-term prospects, as well." - Francheska Martinez
Francheska Martinez—better known online as FrancheskaFit—is a bodyweight and functional training coach based in Austin, Texas. A certified ONNIT Academy coach, ANIMAL FLOW instructor, and Pain‑Free Performance Specialist, she’s earned a reputation for her signature “primal flow” routines that seamlessly blend mobility, dynamic movement, and holistic strength training. Balancing hands-on coaching, a thriving online business, and international retreats, she’s turned her expertise into an engaging brand on YouTube and Instagram. In this episode, Francheska dives into how she launched in the fitness space, leveraged digital marketing to amplify her reach, and uses content strategy to build authentic relationships with her community. From crafting engaging social videos to designing retreat experiences, she shares actionable tips for growth-minded fitness professionals looking to grow their presence and impact.
Website: https://www.francheskamartinez.com Facebook: https://www.facebook.com/francheskafit/ LinkedIn: https://www.linkedin.com/in/francheskafit/
Instagram: https://www.instagram.com/francheskafit/
YouTube: https://www.youtube.com/c/FrancheskaFit
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"I’m not a critic, I’m a promoter. If I have an experience I don’t like, I just don’t talk about it. I’m not here to write a scathing review. The content that we push out, we really want it to be only positive things." - Chris Stone
Chris Stone is the marketing force behind SDFoodies and CAFoodies—a fast-growing digital brand he co-founded with his girlfriend to help California food lovers discover the best places to eat, drink, and explore. From restaurant openings and product spotlights to curated staycations and weekend guides, the duo has built a highly engaged following through consistent content, local partnerships, and strategic social media. With a background rooted in creativity and a passion for all things culinary, Chris has turned scroll-worthy plates into a scalable marketing engine. In this episode, he dives into the content strategies that drive their growth, how to build community in a crowded digital space, and what it takes to turn a personal passion into a full-fledged lifestyle brand.
Website: https://cafoodies.me/
TikTok: https://www.tiktok.com/@sdfoodies
Instagram: https://www.instagram.com/sdfoodies/
Facebook: https://www.facebook.com/sdfoodies/
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“I think what’s amazing about music and sports and the throughline with that and marketing and live events is that you’re just continuing to create experiences for people and open up opportunities for people within those experiences.” - Jenny DeLoach
Nate Bain is now in his 12th season in the NFL and eighth with the Tennessee Titans. He originally joined the Titans in 2017 after three seasons with the Los Angeles Rams, where he served as Digital Media Manager. As Social Media Manager, Nate oversees the Titans’ social media strategy, content development, and platform management. Jenny DeLoach, a Nashville native, transitioned to the NFL following a 12-year career in the live touring industry as a talent representative. She joined the Titans in 2024 and currently serves as Director of Marketing and Fan Engagement. In this conversation, Nate and Jenny dive into their career journeys, what drives their passion for fan connection, and how they approach marketing in the ever-evolving landscape of the NFL.
Website: www.tennesseetitans.com
Facebook: https://www.facebook.com/titans
LinkedIn: https://www.linkedin.com/company/tennessee-titans/
Instagram: https://www.instagram.com/titans/
YouTube: https://www.youtube.com/titans
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Tagg Hurtubise is the Director of Marketing at Benchmarkit, where he specializes in B2B SaaS growth strategy, product marketing, and user experience. He has a strong track record of driving innovation through strategic initiatives, including leading SaaS Metrics Palooza and organizing executive events that bring together top industry leaders. With expertise in UX/UI design, digital transformation, and data-driven marketing, Tagg focuses on building strong relationships and elevating brand visibility. A graduate of San Diego State University with additional studies in Luxury Brand Management from the Paris School of Business, he is passionate about scaling high-impact marketing strategies in the SaaS space.
Website: https://www.benchmarkit.ai/
LinkedIn: https://www.linkedin.com/in/tagghurtubise/
YouTube: https://www.youtube.com/@benchmarkitai
Facebook: https://www.facebook.com/benchmarkitai
Camela Thompson is a fractional marketing advisor known for blending data-driven strategy with empathetic, collaborative leadership. Based in Seattle, she brings over 15 years of experience in Revenue Operations, having worked at successful tech startups including Qumulo, Extrahop, and CDK Global. Camela transitioned into marketing leadership as VP of Marketing at CaliberMind, where she positioned the brand as a trusted authority for data-driven marketers. Her customer-first approach and deep understanding of growth marketing make her a sought-after advisor in the B2B tech space.
Website: https://www.camelathompsoncreative.com/
LinkedIn: https://www.linkedin.com/in/camela-thompson/
Instagram: https://www.instagram.com/camela.thompson/
In this episode, we explore B2B SaaS marketing strategies and AI impact and dive into event highlights and AI marketing tools with experts Tagg and Camela.
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Dan Gower is a seasoned marketing professional with over a decade of experience in digital marketing, content strategy, and SEO. He has worked with a diverse range of clients, from startups to established enterprises, helping them enhance their online presence and drive growth. Dan's expertise lies in crafting compelling content and implementing data-driven strategies that resonate with target audiences. His commitment to staying abreast of industry trends ensures that his clients benefit from innovative and effective marketing solutions.
Website: https://www.sketchdev.io/
LinkedIn: https://www.linkedin.com/in/gowerdan/
YouTube: https://www.youtube.com/channel/UCMJjdnXlj5eA-ZzX4hRoMmg
Instagram: https://www.instagram.com/sketchdev/
Facebook: https://www.facebook.com/sketchdev
Alison Ver Halen majored in English and Psychology without realizing she was getting the perfect degree for content marketing. It wasn't until a few years after she graduated, when a family friend asked her to write blog posts for his law firm, that she realized she could make money doing what she loves. Fast forward to today and Alison is still writing blog posts, as well as website landing pages and emails, but also integrates SEO and marketing strategy into the content she writes to give her clients their best chance of attracting, engaging, and converting their ideal clients.
Website: https://avwritingservices.com
LinkedIn: https://www.linkedin.com/in/alison-ver-halen/
YouTube: https://www.youtube.com/@alisonverhalencontentmarketer
Facebook: https://www.facebook.com/alison.halen
In this episode, we explore innovative approaches, SEO strategies, and AI integration tips with experts Dan and Alison.
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Tim Seavey is a seasoned marketing and business development leader with a passion for helping individuals and companies find their voice. As Co-Owner of Vizolutions LLC, he specializes in organic digital marketing, leveraging data-backed strategies to enhance clients' online presence and reputation. Tim's expertise extends to competitive speech and debate coaching, reflecting his commitment to effective communication. His approach combines storytelling and strategic insight to drive meaningful engagement and growth for businesses.
Website: https://vizolutionsinc.com/
LinkedIn: https://www.linkedin.com/in/tim-seavey-52444098/
Facebook: https://www.facebook.com/vizolutions/
Spencer Traver is a seasoned marketing leader with deep experience in scaling startup and high-growth environments. After seven years with a rapidly growing Adtech company that reached a $1.5 billion valuation, he transitioned to lead marketing at Sustainment, an Austin-based SaaS startup serving the manufacturing industry. In his current role, Spencer is focused on accelerating product-market fit by establishing foundational marketing strategies and driving outreach across commercial, federal, and defense sectors. Beyond his day job, he’s an active contributor to the Dallas-Fort Worth entrepreneurial ecosystem—serving on advisory boards, hosting free marketing workshops, and regularly speaking at industry events and podcasts.
Website: https://www.sustainment.com/
LinkedIn: https://www.linkedin.com/in/spencertraver/
YouTube: https://www.youtube.com/@sustainment-srm
In this episode, we explore SEO insights, AI influence, and marketing strategies with Tim and Spencer.
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Edward MacMillan is a seasoned IT and sales leader with over 25 years of experience in operations, support, and strategic technology solutions. As Director of Sales & Marketing at IMS Solutions Group, he drives customer acquisition, revenue growth, and team development across the Southeast and Midwest regions. His expertise includes cloud services, cybersecurity, managed support, and network infrastructure, with a strong track record in service excellence and organizational leadership. Edward is known for leading high-performance, multicultural teams and delivering impactful business outcomes through innovative IT strategies and integration expertise.
Website: https://www.imssolutionsgroup.com/
LinkedIn: https://www.linkedin.com/in/edwardmacmillan/
YouTube: https://www.youtube.com/@IMSSolutionsGroup/
Pamela Sichel is a seasoned Marketing Communications Director at OnPath Testing, bringing over 20 years of expertise to help organizations produce reliable, effective software. She is passionate about crafting engaging marketing strategies that drive real results, combining creativity with a data-driven approach. Pamela’s diverse skill set spans content and digital marketing, social media, editorial publishing, project management, and AI prompt engineering across industries including SaaS, CPG, natural health, nonprofit, higher ed, and more. Known for her curiosity and collaborative spirit, she continually explores new trends and technologies to elevate brand storytelling and performance.
Website: https://www.onpathtesting.com/
LinkedIn: https://www.linkedin.com/in/pamela-sichel/
Facebook: https://www.facebook.com/OnPathTesting/
In this episode, we discover innovative strategies and discuss AI’s role in sales growth with marketing experts Edward and Pamela.
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Molly Sperlich is a passionate storyteller and communications professional with a strong foundation in journalism and media. A graduate of the University of South Dakota, she holds degrees in Media & Journalism and English. Molly has honed her skills through roles such as Digital Editor and Anchor for Coyote News, as well as a writing internship with 605 Magazine. Proficient in Adobe Creative Cloud and Hootsuite-certified in social media marketing, she combines creativity with technical expertise to craft compelling content across various platforms.
Website: https://propertymeld.com/
LinkedIn: https://www.linkedin.com/in/molly-sperlich-best-a324311b0/
Instagram: https://www.instagram.com/propertymeld/
Facebook: https://www.facebook.com/propertymeld
Bryan Nowlan is a dedicated marketing professional with over eight years of experience, including more than six years specializing in Web3 marketing. Since entering the cryptocurrency space in 2016, he has developed a deep passion for innovation and creating impactful marketing strategies in this fast-paced industry. His expertise spans social media, content creation, event management, email marketing, growth strategies, and website development. A Bentley University graduate, Bryan is known for his strong work ethic and commitment to staying ahead of emerging trends—both in marketing and the Web3 space.
Website: https://horizenlabs.io
LinkedIn: https://www.linkedin.com/in/bryan-nowlan-6a213091/
In this episode, we dive into how modern marketers can adapt to evolving landscapes using both traditional and cutting-edge techniques.
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Shawn Reddy is the Founder and Chief Marketing Officer of AI Advantage, an AI-as-a-Service company serving over 500,000 monthly users and 400+ global clients. He specializes in AI-driven cold outreach strategies that consistently generate 25%+ booked call rates and 60%+ response rates, helping businesses boost revenue through authentic, human-like automation. With over five years of marketing leadership experience, Shawn is passionate about content marketing, videography, and creating high-performing funnels for SMBs. His mission is to make AI solutions more accessible while maintaining real human connection at scale.
Website: https://www.aiadvantageagency.co/
LinkedIn: https://www.linkedin.com/in/shawnreddy/
YouTube: https://www.youtube.com/@Shawnreddyvids
Facebook: https://www.facebook.com/Theaiadvantage?mibextid=LQQJ4d
Katie Tremulis is a Senior Sales and Marketing Executive at ProNotary, specializing in Remote Online Notarization (RON) solutions. With a focus on enhancing anti-money laundering efforts, she leverages advanced identity verification technologies to improve transaction security. Katie has contributed thought leadership on the application of RON in legal contexts, such as cross-country divorces, and is dedicated to advancing secure digital notarization practices.
Website: https://pronotary.com/
LinkedIn: https://www.linkedin.com/in/katie-tremulis-94a780b9/
Instagram: https://www.instagram.com/pronotaryllc/#
Facebook: https://www.facebook.com/pronotaryllc/
In this episode, we discover how different tools are transforming B2B strategies with AI Advantage, LinkedIn magic, and more.
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LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/
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Mary Koburi is a dynamic marketing visionary and branding expert known for delivering impactful results across multiple channels. As a cross-functional leader, she excels at building and executing strategies that drive measurable success for businesses of all sizes. Mary blends creative insight with data-driven decision-making to craft campaigns that resonate and reinforce brand identity. Her passion for innovation and commitment to excellence consistently fuel strategies that boost awareness, engagement, and conversions.
Website: https://birdseyesecurity.com/
LinkedIn: https://www.linkedin.com/in/marykoburi/
YouTube: https://www.youtube.com/channel/UCbsVwDxb5lJkVU41ripC3Og
Instagram: https://www.instagram.com/birdseyesecuritysolutions
Facebook: https://www.facebook.com/profile.php?id=100063849481497#
Kim Tran is an experienced marketing and business development leader, currently heading up efforts at Gimmal, a B2B SaaS company specializing in data and information governance. With over 14 years of experience in brand strategy and growth marketing, she has worked across startups, scale-ups, and Fortune 500 companies. A former aspiring lawyer turned tech marketer, Kim brings deep expertise in highly regulated industries such as legal, digital banking, ed tech, and DNS security. She’s known for building cross-functional teams and driving revenue growth through strategic market expansion, product positioning, and people-first campaigns.
Website: https://gimmal.com/
LinkedIn: https://www.linkedin.com/in/kimtrandc
YouTube: https://www.youtube.com/@GimmalSolutions
In this episode, we discuss marketing strategies, AI impact, and future trends. Learn from industry experts Mary and Kim.
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Inga Broerman is a seasoned growth marketing leader with over 20 years of experience driving strategy and execution for startups and early-stage companies. As Vice President of Marketing at BluLogix, she leads innovative initiatives for the only intelligent subscription billing provider transforming data into revenue. Her expertise spans SaaS, IoT, technology, and analytics, with a strong focus on demand generation, branding, and customer retention. A Founding Member of Chief, Inga is passionate about empowering senior women leaders and fostering impactful, top-down change.
Website: https://blulogix.com/
LinkedIn: https://www.linkedin.com/in/ingabroerman/
YouTube: https://www.youtube.com/channel/UCswrtX-1rtfcnNLkZT8BQpA
Facebook: https://www.facebook.com/people/BluLogix/61557638324861/?mibextid=LQQJ4d
Arielle Miller is a passionate marketing professional dedicated to continuous learning and making a meaningful impact in the business world. A graduate of Miami University’s Farmer School of Business, she holds a Bachelor of Science in Marketing with a strong foundation in strategic and creative practices. As a Demand Generation Marketing Specialist at AgileBlue, an AI-powered cybersecurity company, Arielle drives targeted campaigns, optimizes lead generation, and uses data to guide strategic decisions. She is known for her creative problem-solving and commitment to innovation in the digital marketing space.
Website: https://agileblue.com/
LinkedIn: https://www.linkedin.com/in/ariellemmiller/
Instagram: https://www.instagram.com/agileblue/
Facebook: https://www.facebook.com/AgileBlue
In this episode, we explore growth marketing, AI tools, and offline strategies with industry experts, Inga and Arielle.
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Website: https://notypicalmoments.com/
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Aimee Savran is a cybersecurity marketer specializing in social media, content marketing, and demand generation. She is passionate about transforming ideas and products into thought leadership and educational content for target audiences, with the goal of driving the cybersecurity industry forward. Having managed B2B social media accounts for several innovative companies including Palo Alto Networks, Aimee is an accomplished marketing leader for brands big and small. When she's not creating content, she enjoys going to Disneyland with her family, watching movies, and spending time with her dog, Pancake.
Website: https://www.mitiga.io/
LinkedIn: https://www.linkedin.com/in/aimeesavran/
Cameron Berry is a skilled Marketing Specialist with 3 years of experience specializing in email marketing, LinkedIn ad campaigns, and promotional marketing. Known for crafting targeted strategies that drive engagement and deliver results, Cameron combines creativity and data-driven insights to optimize marketing efforts across diverse platforms.
Website: https://www.supplypike.com/
LinkedIn: www.linkedin.com/in/cameronleeberry
YouTube: https://www.youtube.com/@supplypike
Instagram: https://www.instagram.com/supplypike/
Facebook: https://www.facebook.com/SupplyPike/
In this episode, we join Amy and Cameron as they share insights and strategies for growth marketing and discuss the role of AI in modern marketing efforts.
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Michal Wachstock is a results-driven marketing leader with a proven track record of building and scaling B2B SaaS companies. From sparking ideas to driving execution, she thrives on developing go-to-market strategies, creating impactful brands and driving customer acquisition and growth. Michal’s journey has included spearheading the launch of multiple startups, building high-performing marketing teams from scratch, and driving significant revenue growth through innovative marketing campaigns. With a passion for customer-centricity and a wealth of experience in brand development, digital marketing, and marketing automation, Michal won’t rest until a business has achieved its full potential.
Website: https://akooda.co
LinkedIn: https://www.linkedin.com/in/michal-wachstock/
YouTube: https://www.youtube.com/@akooda
Shai Alani has over twelve years in marketing, leading global marketing initiatives at Coralogix, revolutionizing AI control. He is passionate about crafting impactful growth marketing solutions in his role as VP of Marketing, encompassing global B2B efforts.
Website: https://coralogix.com/
LinkedIn: https://www.linkedin.com/in/shaialani/
Facebook: https://www.facebook.com/Coralogix/
In this episode, we uncover marketing strategies, AI’s impact on marketing, and personalized tactics shared by industry experts, Michal and Shai.
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Lizzi Goldmeier is a versatile B2B & B2G marketer for global technology companies. Her comprehensive go-to-market programs integrate demand generation tactics while promoting brand integrity for complex technologies in highly regulated industries, such as fintech, fraud and risk mitigation, and physical security. She is passionate about driving trust and credibility for sensitive, business-critical solutions that are anything but plug-and-play. Individually and collaboratively with cross-functional teams, she develops, adapts, and executes strategies that drive measurable global growth.
Website: https://www.briefcam.com/
LinkedIn: https://www.linkedin.com/in/lizzi-goldmeier-59774551/
YouTube: https://www.youtube.com/user/BriefCamVS
Facebook: https://www.facebook.com/BriefCamVS/
Andra Rubinstein brings over a decade of marketing expertise with a focus on product marketing, growth marketing and brand marketing, coupled with a rich multidisciplinary background. Alongside her deep understanding of the startup ecosystem, she draws on knowledge from the media world and experience in diverse industries, allowing her to approach challenges from multiple angles. In recent years, she has worked closely with early-stage startups, helping them prepare for funding rounds and scale effectively. Now consulting startup leaders on both professional strategies and company growth, she is fully transitioning into the venture capital world, applying her unique blend of skills to support startups and investors alike.
Website: https://www.alrinc.com/
LinkedIn: https://www.linkedin.com/in/andralungurubinstein/
YouTube: https://www.youtube.com/channel/UC8LscWJbpvVAK0S6DRpvI4Q?view_as=subscriber
Instagram: https://www.instagram.com/alr_inc/
Facebook: https://www.facebook.com/associatedlightingreps/
In this episode, we discuss effective marketing strategies, AI marketing tools, and video intelligence with Lizzi and Andra.
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Pooja Khandelwal is a dynamic Marketing Leader with over a decade of experience driving growth in SaaS and B2B industries. She specializes in crafting data-driven strategies that boost engagement, optimize lead funnels, and deliver measurable ROI. Pooja is known for building cross-functional collaboration, fostering people-first cultures, and scaling marketing initiatives that leave a lasting impact.
Website: https://www.civrobotics.com/
LinkedIn: https://www.linkedin.com/in/poojakhandelwal2024/
YouTube: https://www.youtube.com/@civrobotics
Instagram: https://www.instagram.com/civrobotics/#
Lisa Bennett is a seasoned marketer with over 25 years of experience working in a range of global tech companies. Most recently, she served as CMO at Kaltura, where she oversaw everything from marketing strategy to demand generation, public relations, and brand experience. In 2021, she played a key role in preparing the company for its successful IPO on Nasdaq. Lisa is a member of Israel’s Global CMO (G-CMO) community and a contributor to the Forbes Communications Council. Prior to her tenure at Kaltura, Lisa managed PR and communications at Cyota, where she contributed to its acquisition by RSA Security for $145 million. She then moved on to directing PR and marketing for RSA’s consumer business arm. Lisa is passionate about balancing the art and science of marketing while enjoying time with her four kids and dedicating herself to volunteer work.
Website: https://wevo.energy/
LinkedIn: https://www.linkedin.com/in/lishkee/
YouTube: https://www.youtube.com/channel/UCwBpp5pV4TJu77LRvrt0R7Q
In this episode, we explore marketing insights, AI trends, and strategic growth with Pooja and Lisa.
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Carla Hartman is a marketing and sales leader with a track record of success in starting and building the marketing function in mid-sized technology organizations and providing the consultation and guidance needed to enable local solopreneurs and small businesses to increase revenue. She has helped grow companies from $4M to $20M in ARR in durations of 18-24 months. From being the single ‘jack-of-all-trades’ marketing and sales profession to growing and leading teams of up to 9 people. Her skill set includes leading high-results & data-driven teams, implementing lead generation and demand generation programs that increase target pipeline, and providing strategic marketing plans to exceed revenue goals.
Website: https://www.resolvetech.com/
LinkedIn: https://www.linkedin.com/in/carlamhartman/
YouTube: https://www.youtube.com/@ResolveTechSolutions
Instagram: https://www.instagram.com/resolvetechsolutionsrts/
Facebook: https://www.facebook.com/ResolveTechSolutionsRTS
Sharon Argov is the CMO of AI21. Argov has vast experience in building B2B marketing teams. Before joining AI21, she served as CMO of cybersecurity unicorn CYE, as VP of Growth at Hibob, Director of Marketing at 888 Holdings, and founded her own marketing boutique agency and is an expert in hyper growth VC backed companies. She is responsible for directing AI21's brand and marketing functions, focusing on data-driven decision-making to grow the company's presence among the developer community and the enterprise market.
Website: https://www.ai21.com/
LinkedIn: https://www.linkedin.com/in/sharonargov/
In this episode, we explore innovative marketing strategies and learn more about AI’s role in marketing.
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Bradley Jacobs is a passionate advocate for fractional work, having built a successful independent consulting business that generated $25K per month in just 25 hours per week after scaling businesses at Uber. Recognizing the challenges of client acquisition and revenue consistency, he founded Mylance Scale to transform marketing and sales for fractional executives. With a background in launching and managing high-growth operations at Uber and consulting across various industries, Bradley now helps fractional professionals build sustainable, high-value businesses while maintaining the freedom and flexibility they desire.
Website: https://www.mylance.co/
LinkedIn: https://www.linkedin.com/in/bradley-r-jacobs/
Instagram: https://www.instagram.com/mylanceco/
Facebook: https://www.facebook.com/mylanceco/
Katie Wagner spent 15 years as a television and radio journalist, working for major news outlets like ABC, CBS, Fox, CNN, and NPR. Today, she is the owner of KWSM, a full-service digital marketing agency founded in 2010, where her team of brand journalists specializes in lead generation. With offices in Orange County, San Diego, Atlanta, and Las Vegas, KWSM helps businesses effectively connect with their audience and drive growth.
Website: https://kwsmdigital.com
LinkedIn: https://www.linkedin.com/in/katiewagnerkwsm
YouTube: https://www.youtube.com/kwsmteam
Instagram: https://www.instagram.com/kwsmteam
Facebook: https://www.facebook.com/kwsmteam
In this episode, we explore LinkedIn tactics and AI insights while diving into innovative marketing strategies with Bradley and Katie.
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In this episode, we explore innovative marketing strategies and tackle AI’s impact on business with Mark and Ilanit.
Mark Fishman is a seasoned agricultural executive with over two decades of expertise in driving agri-tech innovations. As CEO of AgrIOT Ltd., he has led the development of mobile technology for advanced agricultural applications, particularly in nitrogen uptake detection. With a strong background in leading Israeli agricultural startups and managing global agricultural projects, Mark combines strategic leadership with deep industry knowledge, supported by an MBA from Natanya Academic College and a BSc in Agriculture from the Hebrew University.
Website: https://www.agriot.group/en/home
LinkedIn: https://www.linkedin.com/in/fishman-mark/
Ilanit Tseyrefman Parnas is a dynamic marketing leader with over a decade of experience driving GTM strategy, demand generation, and thought leadership. As VP of Marketing at 2bcloud, she leads social media, events, and demand generation efforts, shaping the company’s market presence. Previously, she held key marketing roles at Glilot Capital Partners and KPMG Israel, leveraging her expertise in AI, big data, and cybersecurity, backed by an MBA in Marketing Management from Bar-Ilan University.
Website: https://2bcloud.io/
LinkedIn: https://www.linkedin.com/in/ilanit-tseyrefman-parnas-ba692ba2/
Facebook: https://www.facebook.com/2bcloud/
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"When you train to exhaustion, that's when the training truly begins." —Kurt Angle
Kurt Angle is an American professional wrestler, Olympic gold medalist, and actor. He won a gold medal in freestyle wrestling at the 1996 Atlanta Olympics with a broken neck, cementing his legacy as one of the greatest amateur wrestlers. Angle later transitioned to professional wrestling, becoming a multi-time world champion in WWE and TNA, celebrated for his technical skill, intensity, and charisma. Today, Jeremy and I speak with Kurt about his incredible stories from his Olympic triumphs to wrestling with WWE, mental health, and more.
KurtAngleBrand.com, KurtAngle.org & project1nutrition.com to learn more.
Connect with Jeremy Weisz:
www.rise25.com
www.inspiredinsider.com
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Website: https://notypicalmoments.com/
LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/
YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA
Instagram: https://www.instagram.com/notypicalmoments
Facebook: https://www.facebook.com/NTMoments
Rob Young is a seasoned Marketing Executive and Consultant with over 24 years of experience specializing in B2B Cyber Security, ITOps, and DevOps SaaS GTM. With a strong foundation in IT Operations and Market Research, he delivers impactful outcomes for CISOs and CIOs. Rob has held leadership roles at top firms like IDC and IBM, successfully driving marketing strategies for startups and Fortune 50 companies, fueling growth, securing funding, and facilitating acquisitions.
Website: https://cypago.com/
LinkedIn: https://www.linkedin.com/in/rob-young-19021113/
Yam is a multi-disciplinary marketing leader with over 17 years of experience guiding startups from Pre-Seed to Scale-up. He specializes in crafting Go-to-Market strategies, driving profitable growth, and optimizing marketing efficiency to impact core KPIs. With a track record that includes serving as VP of Marketing at Elementor, co-founding a startup acquired by WalkMe, and advising international companies, Yam blends strategic insight with hands-on leadership to build sustainable, high-growth businesses.
LinkedIn: https://www.linkedin.com/in/yamregev/
In this episode, we explore growth marketing strategies, AI impacts, and interdepartmental collaboration with Rob and Yam. Discover how empathy drives marketing success.
Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz
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Website: https://notypicalmoments.com/
LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/
YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA
Instagram: https://www.instagram.com/notypicalmoments
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Brian Finnerty is a senior marketing executive with extensive experience leading high-performance teams and driving global customer acquisition from mid-market to Fortune 500 companies. He specializes in brand strategy, demand generation, and sales-aligned marketing, leveraging deep customer insights to accelerate pipeline growth. A seasoned thought leader, Brian has served on the Customer Advisory Board for 6sense and as a strategic advisor to Sendoso, bringing expertise in account-based marketing, content strategy, and SaaS platform evangelism.
Website: https://www.d2l.com/
LinkedIn: https://www.linkedin.com/in/brianfinnerty/
Amit Bivas is a seasoned executive with a proven track record of strategically planning, developing, and executing marketing initiatives from the ground up. His success is driven by a unique blend of leadership skills, expertise in data analytics and statistics, business acumen, creativity, and meticulous attention to detail. In essence, Amit is a rare executive who seamlessly integrates the art and science of marketing.
Website: https://www.bl-il.com/
LinkedIn: https://www.linkedin.com/in/amitbivas/
In this episode, we chat with Brian and Amit about their roles and insights in marketing and business development. Join us as we dive into strategies and innovations!
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https://notypicalmoments.typeform.com/to/hWLDNgjz
Follow No Typical Moments at:
Website: https://notypicalmoments.com/
LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/
YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA
Instagram: https://www.instagram.com/notypicalmoments
Facebook: https://www.facebook.com/NTMoments
Heather Srigley is VP of Marketing at NeuReality. She held leadership roles driving go-to-market, brand building, demand creation, and product launch across B2B, B2C, and B2E marketing and communications. She built her 25+ year experience at Intel, Dow, Chemical, and Vacasa before founding The Brand Bunker in 2020.
Website: https://www.neureality.ai/
LinkedIn: https://www.linkedin.com/in/heather-srigley/
Yoel Knoll has led marketing, product marketing, media, and investor relations teams across Israel and internationally and has over 20 years of experience doing so. At companies like Quantum Machines, OTORIO, Ceragon, and Infineon, he built and managed global teams to drive demand generation, content strategy, product marketing, and event management. His leadership has been pivotal in successful M&A communications, market expansions into the U.S. and Europe, and high-impact digital and offline campaigns. Yoel’s expertise spans cybersecurity, quantum computing, and telecommunications, with deep experience in branding, media, demand generation, event management, and public relations.
Website: https://www.quantum-machines.co/
Facebook: https://www.facebook.com/quantummachines
LinkedIn: https://www.linkedin.com/in/yoel-knoll
YouTube: https://www.youtube.com/c/QuantumMachines
In this episode, we uncover Heather Srigley’s journey with NeuReality and Yoel Knoll’s quantum tech innovations, and how AI, storytelling, and account-based marketing redefine success in today’s tech landscape.
Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz
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Website: https://notypicalmoments.com/
LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/
YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA
Instagram: https://www.instagram.com/notypicalmoments
Facebook: https://www.facebook.com/NTMoments
"You need to explain to the client their challenge and demonstrate how your solution addresses it. Potential purchases don't always come knocking with a clear need.” -Omer Frenkel
Omer Frenkel is an Intelligence Product Expert for NEXYTE, Cognyte’s Decision Intelligence platform. Omer brings extensive experience and know-how in the intelligence field, with a decorated tenure of over 18 years as an intelligence analyst, department head, and product manager in the Israeli research National Unit. Omer holds a B.A. in International Relations & Middle Eastern Studies and an M.A. in Political Marketing. In this episode, we explore B2G marketing strategies and sales cycles. Discover how to build trust and navigate government sales challenges.
Website: https://www.cognyte.com/nexyte
LinkedIn: https://www.linkedin.com/in/omer-frenkel-3127128/
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https://notypicalmoments.typeform.com/to/hWLDNgjz
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Website: https://notypicalmoments.com/
LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/
Shahar Dumai is Head of Marketing at Cydome and a B2B marketing leader with experience in enterprise software sales in areas of cybersecurity, cloud, AI, and SaaS in both startups and corporate. He specializes in using strategy and storytelling to take products to the global market, establish product-market fit, and accelerate sales growth.
Website: https://cydome.io/
LinkedIn: https://www.linkedin.com/company/cydome/
Damian Piechotka has been operating as as Blossom’s Marketing Communications Manager and previously worked as PPC and Marketing Manager in Israel’s largest Crowdfunding Company and helped raise more than ₪250M for Israeli Start-Ups. He is skilled in managing marketing campaigns in various social media channels, creative Content writing, Team leadership, and Problem Solving.
Website: https://www.blossom-kc.com/
Facebook: https://www.facebook.com/profile.php?id=100094903431035
LinkedIn: https://www.linkedin.com/company/blossom-kc/posts/?feedView=all
YouTube: https://www.youtube.com/@BlossomPlatform
In this episode, we explore the world of maritime cybersecurity and learning transformation with leaders from Cydome and Blossom. Discover how they tackle niche marketing challenges, leverage AI for innovation, and bridge cultural gaps in a globalized industry.
Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz
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Website: https://notypicalmoments.com/
LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/
YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA
Instagram: https://www.instagram.com/notypicalmoments
Facebook: https://www.facebook.com/NTMoments
“I’ve always been fascinated with psychology and studying human behavior, and so much of what we do in marketing and branding is studying human behavior.” -Kelli Binnings
Kelli Binnings is a brand psychology-obsessed, multi-disciplined creative who loves to research, talk, and write about brand, psychology, design, work culture, and leadership. For the last 15 years, she has designed across a variety of industries from Food and Bev to Commodity Trading to Fitness and Lifestyle to Skincare and Beauty. She works one-on-one with clients and internal teams to develop and implement brand and creative strategies that build a refined message and a visually strong brand. As a lifelong learner and self-awareness junkie, she thrives on building authentic brand experiences that bring joy and meaning to others, because she truly believes that every company has the opportunity to create a brand that’s worth experiencing. In this episode, we explore branding and marketing strategies with insights on human behavior, creative management, AI trends, and building lasting client relationships.
Website: https://www.buildsmartbrands.com/
Facebook: https://www.facebook.com/kelli.binnings/
LinkedIn: https://www.linkedin.com/in/kellibinnings/
Instagram: https://www.instagram.com/buildsmartbrands/
Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz
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Website: https://notypicalmoments.com/
LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/
YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA
Instagram: https://www.instagram.com/notypicalmoments
Facebook: https://www.facebook.com/NTMoments
Haddas Eshel is a Marketing Communications Director with a focus on brand strategy, social media management, and content creation. At Milagro, she leads efforts in brand awareness, positioning, and competitive analysis while managing the company’s social media, podcasts, and webinars.
Website: https://milagroai.com/
Facebook: https://www.facebook.com/haddas.eshel/
LinkedIn: https://www.linkedin.com/in/haddas-eshel-694a0791
Instagram: https://www.instagram.com/haddas_e/
YouTube: https://www.youtube.com/@HaddasEshel
Efrat Marmur is VP Marketing at Air Doctor. With over 20 years of experience in B2B tech product marketing, she’s worked with startups and corporate giants in healthcare and tech. Efrat’s expertise drives customer experience enhancement and brand awareness across Air Doctor’s worldwide operations.
Website: https://www.air-dr.com
LinkedIn: https://www.linkedin.com/in/efrat-marmur/
In this episode, we dive into creative startup strategies with Haddas Eshel and explore how Efrat Marmur is transforming healthcare marketing at Air Doctor. From AI-driven innovations to TikTok triumphs, discover actionable tips and bold ideas to elevate your marketing game.
Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz
Follow No Typical Moments at:
Website: https://notypicalmoments.com/
LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/
YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA
Instagram: https://www.instagram.com/notypicalmoments
Facebook: https://www.facebook.com/NTMoments
"The main value of having both marketing and sales under one person is that there's no break in the funnel." - Assaf Frances
Assaf Frances is a dedicated and passionate marketing professional who excels in creating growth engines, orchestrating brand management initiatives, and facilitating operational excellence. His strength lies in crafting compelling narratives and fostering impactful communication strategies within the dynamic SaaS landscape for government and beyond. Assaf has contributed significantly to enhancing brand visibility and facilitating expansion initiatives in alignment with company aspirations through both exceptional field marketing presences and unique digital marketing assets. In this interview, Assaf shares his journey and the strategic approach Gelt employs to integrate marketing and sales in order to streamline their growth.
Website: https://www.joingelt.com/
LinkedIn: https://www.linkedin.com/in/assaf-frances-4a60b938/
"For us to be identifiable in a unique and specific way, it is very important because we want people to know that we have a personality and we are real people." - Yoav Golub
Yoav Golub has been the Marketing Director at Finout for the past three years. He brings over a decade of experience in the B2B Technology Marketing industry to the table. Yoav’s expertise centers on cloud-based products, with a particular focus on cost management and FinOps fields. This specialized knowledge has equipped him to drive strategic marketing initiatives and deliver impactful results in the rapidly evolving tech landscape. In this interview, we discuss innovative branding, agile marketing strategies, and practical tips for maintaining strong CEO relationships.
Website: https://www.finout.io/
LinkedIn: https://www.linkedin.com/in/yoav-golub/
"Just like Lord of the Rings, one ring to rule them all… we have one click to rule the firewalls." - Guy Avrahami
Guy Avrahami leads Marketing & BizDev for startups and corporations across many industries and verticals. Guy develops methodologies and best practices to facilitate growth and scale-up opportunities with and for sales teams. In this interview, we explore unique marketing strategies, creative storytelling techniques, and how to engage and inspire in the marketing world.
Website: https://www.albarius.io
LinkedIn: https://www.linkedin.com/in/guy-avrahami-3a223239/
"The convergence of strategy and storytelling can redefine market narratives and propel technological innovations to new heights." - Amit Aliman
Amit Aliman is a hands-on marketing strategist and expert storyteller. He is a proven expert in crafting and executing positioning, narratives, and go-to-market strategies, having done so for over 25+ B2B tech companies. In this interview, we dive into the dynamic world of marketing with Amit as we uncover his unique journey and insights on cybersecurity, storytelling, and tech challenges.
Website: https://infinipoint.io/
LinkedIn: https://www.linkedin.com/in/amitaliman/
YouTube: https://www.youtube.com/@infinipoint
"The emails are getting worse and worse and less personal, so it creates an opportunity for true differentiation with personalization." - Greg Grand
Greg Grand brings decades of experience to help businesses run and grow their sales. He manages your entire sales function on a fractional or virtual basis, developing and enhancing processes and structures, as well as building and implementing all the necessary tactical components and teams. In this interview, we discuss bridging marketing and sales gaps, tips on AI tools, and boosting collaboration.
Website: https://gsquaredadvisors.com/
LinkedIn: https://www.linkedin.com/in/greggrand
"We must never let predefined assumptions drive us forward; challenge is the key to our continuous growth." - Yaron Bartal
Yaron Bartal’s passion for marketing sparked 15 years ago when he was researching a McDonald's case study. In 2010, he joined Matomy, and four years later, he co-founded his own company with two close friends. After that, he became part of Apester, where he led the entire business and media operations. Most recently, Yaron joined SciPlay, a major player in social gaming, as VP of Growth, overseeing their global marketing efforts, including organic and paid user acquisition, marketing technology, creative, and innovation strategies. In this interview we chat about innovative marketing strategies, growth strategies, and the impact of being in Tel Aviv’s tech hub.
Website: https://www.sciplay.com/
LinkedIn: https://www.linkedin.com/in/yaron-bartal-49291926/?originalSubdomain=il
YouTube: https://www.youtube.com/@sciplay8892
Instagram: https://www.instagram.com/sciplay_games/
"You need to think of the whole journey, addressing each touchpoint and funnel stage." - Ilan Hertz
Ilan Hertz has over 15 years of experience in B2B marketing, from high-level strategic planning to hands-on execution. Ilan's experience encompasses the entire marketing spectrum, from envisioning comprehensive strategies to orchestrating seamless marketing operations. Ilan is currently the VP of demand generation at InfiniGrow, where he thrives in this challenging environment, finding both satisfaction and a stimulating challenge in marketing to marketing leaders. In this interview, Ilan provides tips on attribution, outbound campaigns, and success measurement for B2B SaaS marketing.
Website: https://infinigrow.com/
LinkedIn: https://www.linkedin.com/in/ilanhertz/
Facebook: https://www.facebook.com/ilan.hertz/
"Adopt a fail-fast mentality. You don’t have time for five-year plans. You can plan for a year, but be prepared to pivot quickly." - Amotz Harari
Amotz Harari leads a team of marketing gentlemen and women dedicated to eradicating Death-by-PowerPoint wherever it lurks. Their mission is to enable decision-making by removing the affliction of bad content from the inboxes of businesses and individuals worldwide. With years of intensive marketing experience, Amotz merges a well-rounded background in SEO, content development, social, outreach, SEM, and analytics, with knowledge in UI/UX, consumer psychology, product, and competitive research. In this interview, Amotz teaches us how Storydoc uses AI and innovative marketing strategies to create compelling business presentations.
Website: www.storydoc.com
LinkedIn: https://www.linkedin.com/in/amotz-harari/
"I threw some money down the toilet because I had no idea what I was doing." - Paul Stanford
Dr. Stanford is a Licensed Marriage and Family Therapist Supervisor in Texas. He graduated from Texas A&M University with a Bachelor’s degree in Psychology, Nova Southeastern University with a Master’s in Marriage and Family Therapy, and from Florida State University with a Ph.D. in Marriage and Family Therapy. Dr. Stanford is an adjunct professor for the marriage and family therapy program at Texas A&M – Central Texas and Pepperdine University, teaching courses in family theory and couples therapy among others. In this interview Paul shares insights on growing a therapy practice, marketing strategies, and destigmatizing mental health. Tune in for valuable tips and Paul's personal journey.
Website: www.stanfordcouplescounseling.com
LinkedIn: https://www.linkedin.com/in/dr-paul-stanford/
Instagram: https://www.instagram.com/stanfordcouplescounseling/
Facebook: https://www.facebook.com/StanfordCouples/
"One of the things I enjoy most about communication is the ability to influence people and then see a result, which to me is what marketing is all about." - Nicole Erceg
As the Director of Marketing at Agriculture Future of America (AFA), Nicole Erceg leads a talented team responsible for increasing brand awareness, engagement, and loyalty among diverse stakeholders, from college students to agriculture industry leaders. With nearly a decade of experience in communications and marketing roles, she has a passion for compelling content and strategies that add value and showcase the impact of agriculture and food systems. In this interview, Nicole shares her journey, experiences, and future predictions for marketing in agriculture.
Website: https://www.agfuture.org/
LinkedIn: https://www.linkedin.com/in/nicoleerceg/
YouTube: https://www.youtube.com/user/AgFuture
Instagram: https://www.instagram.com/agfutureamerica/
Facebook: https://www.facebook.com/agriculturefutureofamerica
"A podcast is a great way of getting fresh content from experts who are passionate about what they’re talking about." - Joana Ymeraj
Joana Eltjona Ymeraj is a seasoned content marketing professional with extensive experience in SaaS and B2B marketing. She is currently the Head of Podcast Marketing at Entail AI, where she leads content strategies, and as a Senior Content Manager, focusing on content optimization and editorial leadership. Her work emphasizes the creation and management of high-quality, engaging content tailored to diverse audiences, showcasing her capacity to drive marketing success and audience growth in competitive environments. In this interview, Joanna discusses Entail AI, its evolution, her role, and the power of podcasts in content marketing. Don't miss her insights on AI tools and marketing strategies!
Website: https://entail.ai/
LinkedIn: https://www.linkedin.com/in/joana-eltjona-ymeraj-a9728a121/
“At the end of the day, it’s about making that employee experience as great as we can.” -Thom Robbins
Thom Robbins is the Director of Marketing for PeopleReign, a SaaS platform that automates IT and HR employee service and reduces call volume by 65%. Thom is a Sales and Marketing guru. He has been working with many startups over the past 10 years, helping them grow their marketing department and sales team. He loves mentoring and would be a great mentor to any digital marketer looking to grow or build a digital program in a B2B startup or any sales executive looking to grow their sales team. In this interview, Thom discusses marketing strategies, AI in the workplace, and building thought leadership.
Website: https://peoplereign.io/
LinkedIn: https://www.linkedin.com/in/thomrobbins/
“Innovation involves uncertainty, but by making educated guesses and learning from small tests, marketers can drive impactful change.” -Cristina Constain
Cristina Constain is the Chief Marketing Officer of Solve Next, leading innovative marketing strategies to build serious capital, including financial, human, intellectual, political, reputation, and social capital. With over a decade of international experience, she combines data-driven decisions with human insights to guide Solve Next’s marketing efforts, promoting Next tools and Know-How that empower organizations to move from uncertainty to certainty. Fluent in three languages and with a passion for creating conscious and purpose-driven business methodologies, Cristina is a dynamic leader in the marketing industry, driving innovation and building capital that matters. In this interview, Cristina takes a deep dive into innovation, marketing strategies, and the future of AI.
Website: https://solvenext.com/
LinkedIn: https://www.linkedin.com/in/cristinaconstain/
Instagram: https://www.instagram.com/solve.next/
“Broadly, I think we’ve become more honest about the amount of human suffering that is happening around the globe, which is great.” -Glen Moriarty
Glen Moriarty is the Founder and CEO of 7 Cups, an online support network for people in need of emotional or mental health support. Launched in 2013, 7 Cups now draws millions of monthly visitors and utilizes the services of 320,000 trained “listeners” in 189 countries and 140 languages. Glen is a psychologist who is passionate about the internet’s power to help people lead healthier lives. His first startup focused on scaling up online learning and free access to education. 7 Cups is his most recent endeavor, marrying his background in psychology with his love of technology. He lives with his wife and four children in Southern California. In this interview, discover how 7 Cups provides free global emotional support.
Website: https://www.7cups.com/
LinkedIn: https://www.linkedin.com/in/glen-moriarty/
Instagram: https://www.instagram.com/7cups/
YouTube: https://www.youtube.com/@7CupsofteaGM
“As a marketing team, you need to be celebrating client successes and telling these stories to other prospects.” -Assaf Frances
Assaf Frances is the Director of Marketing and Partnerships at Zencity, where he leads the company’s brand, digital and field marketing strategy. He oversees many of the company’s key partnerships, presence at events and conferences, content creation, digital campaigns, and design. Assaf also spearheaded the recent rebrand process the company had gone through. Prior to his work at Zencity, Assaf served as Program Manager for the City of Tel Aviv Innovation Team, under the Mayor’s office, supported by Bloomberg Philanthropies. He holds an MSc in Urban Regeneration from the Bartlett School of Planning, UCL, London, is a Chevening Alumni and a member of the Salzburg Global Forum. He’s based in NYC and lives with his husband Yoni and their dog West. In this interview, Assaf discusses community trust, homelessness solutions, and innovative marketing strategies.
Website: https://zencity.io/
LinkedIn: https://www.linkedin.com/in/assaf-frances-4a60b938/
Instagram: https://www.instagram.com/assaffrances/
“To help a company create a workplace culture where employees love to come to work… you’ve got to tap into their emotions and sentiments.” -Kerry Gilliam
Kerry Gilliam has more than 25 years of experience in enterprise technology and is currently the Head of Customer Success & Marketing at Most Loved Workplace. She is passionate about crafting solutions that solve real-world business problems. During her career, she has also held leadership roles at Jobvite, Talemetry, Page Up, PeopleFluent, Infor, Dun & Bradstreet Software, and Navigar Consulting across marketing, product management, and customer support. She holds an MBA and is also PMP certified. Join us as we delve into leadership training, customer success, and authentic marketing strategies in this interview.
Website: https://mostlovedworkplace.com/
LinkedIn: https://www.linkedin.com/in/kerrygilliam/
“It’s not about just differentiating our technology, but communicating why such technology is needed in the first place.” -Ashley Rose
Ashley Rose is a seasoned marketing professional known for her innovative strategies and impactful leadership in Fortune 500 companies. As the Head of Marketing at i-BrainTech, she pioneers the integration of neuroscience technology into sports, driving performance optimization. With expertise in consumer psychology, she ensures authentic connections through customer-centric approaches. Ashley is dedicated to democratizing brain training and data accessibility across industries for transformative impact. She advocates for efficiency through technology and streamlined processes, maximizing productivity and organizational success. In this interview, Ashley shares i-BrainTech’s amazing brain-training technology and its benefits along with her journey in marketing.
Website: https://www.i-brain.tech
Facebook: https://www.facebook.com/iBrainTechOfficial
LinkedIn: https://www.linkedin.com/in/ashleydeniserose/
Instagram: https://www.instagram.com/ibraintech
“If everybody starts using AI, machines are going to take over our world, and we’re not going to have an opportunity to add any value.” -Colleen Romero
Colleen Romero serves as Vice President of Marketing and eCommerce at HealthWay Family of Brands. She joined HealthWay from Stanley Black & Decker, Inc. where she served as Director of Marketing Technology, establishing strategy for eCommerce, digital marketing, and point of sales projects and programs around the world. Colleen has completed courses at Northwestern University and The George Washington University. In this interview, Colleen has a candid conversation with Andrew about her journey in marketing, her role at HealthWay, and balancing B2B and B2C strategies.
Website: https://www.healthway.com/
Facebook: https://www.facebook.com/colleenromero
LinkedIn: https://www.linkedin.com/in/colleenromero/
Instagram: https://www.instagram.com/colleeninatlanta/
“Marketers that use AI smartly are going to replace marketers that don’t use AI at all.” -Michael Dillon
Michael Dillon is an impassioned Marketing Maestro & Revenue Growth Virtuoso with 20+ years of hands-on experience. From B2B, B2C, SaaS, DTC and healthcare, Michael has been the driving force behind businesses soaring to new heights. In this interview, Michael shares his marketing journey and expertise, from the music industry to becoming a Fractional CMO. Join us for insights on marketing strategies and AI integration.
Website: https://askmichaeldillon.com/
LinkedIn: https://www.linkedin.com/in/michaelthomasdillon/
“Sales and Marketing must work together seamlessly to create a unified experience for the prospect and customer. It’s rocket fuel for results.” -Matt Heinz
Matt Heinz is a prolific author and nationally recognized, award-winning blogger. With 15+ years experience in marketing, business development, and sales experience from a variety of organizations and industries, he is a dynamic speaker, memorable not only for his keen insight and humor, but his actionable and motivating takeaways. In this interview, Matt dives into Heinz marketing strategies, team collaboration, and winning approaches for 2024. Don’t miss out on these valuable insights!
Website: https://www.heinzmarketing.com/
LinkedIn: https://www.linkedin.com/in/mattheinz/
Instagram: https://www.instagram.com/mattheinz/
“If there was more emotion in marketing, it would take less time to find the people you want to work with. Humans naturally gravitate towards authentic stories.” -Jessica Hutchison
Jessica Hutchison, LCPC, is an accomplished professional with a unique trajectory that encompasses both corporate leadership and mental health advocacy. Commencing her journey in Corporate America following the attainment of a Bachelor of Science in Business Administration, Jessica's early career was characterized by a blend of achievements and setbacks, each serving as a catalyst for her eventual transition. In this interview, Jessica and Andrew explore her insights on marketing strategies, storytelling, and more.
Website: www.JLHutchison.com
Facebook: https://www.facebook.com/JHutchison888
LinkedIn: https://www.linkedin.com/in/jessicahutchisonlcpc/
Instagram: https://www.instagram.com/jlhutchisonlcpc/
“I’m positive that the most innovative content we’re going to see in marketing is generated videos. Not just scripts, but actual characters and avatars.” -Gil Aloni
Gil Aloni is the Head of Marketing at Arti AR– a startup developing a platform for creating 3D video presentations for online meetings and virtual events. She holds nearly 10 years of marketing and product marketing experience in key roles. In her journey, she established a marketing agency and a startup in the field of marketing collaborations which allowed her to experience marketing from several perspectives and apply different business and marketing strategies. In this interview, Gil explains Arti’s innovative AR technology, marketing strategies, and the vibrant Tel Aviv tech scene.
Website: https://arti.ar/
Facebook: https://www.facebook.com/gil.aloni.7
LinkedIn: https://www.linkedin.com/in/gil-aloni-a5b3b2b0/
Instagram: https://www.instagram.com/gilaloni/
“The beauty of the innovation that’s happening today is that a lot of it is finally getting to a point where it’s sustainable.” -Fernando Pena
Fernando Pena is a digital marketing and technology executive with over 26 years of experience within financial services, consulting, and advertising industries. He has multiple successes initiating, developing, and executing digital marketing strategies in pursuit of growth, retention, and decreased attrition goals and objectives. In this interview, Fernando dives into financial services marketing, innovation, and leveraging AI in business.
Website: https://rokture.com
LinkedIn: https://www.linkedin.com/in/fernandoapenajr/
“The answers to all your questions are right there. Search for what you’re looking for, and the engine will show you what needs to be there.” -Tim Prestianni
Tim Prestianni is the Senior Manager of SEO at National University, where he specializes in driving targeted organic traffic, leads, and conversions through innovative SEO and SEM strategies. With a rich background in both agency and in-house settings, Timothy has extensive experience across various industries. He is also a recognized public speaker, sharing his expertise and insights at industry events and conferences. In this interview, Tim and Andrew delve into the evolution of SEO, strategies, and future trends in digital marketing.
Website: https://www.nu.edu/
LinkedIn: https://www.linkedin.com/in/timothyprestianni/
“A lot of people follow the same kind of formula with videos, and it gets a little repetitive.” -Jenna Riewer
In this interview, Jenna Riewer, Executive Assistant and Project Manager at No Typical Moments, shares insights with Andrew on long form video trends, using SEO to maximize social media discoverability, and the power of playful, authentic branding. Tune in for tips to refine your digital strategy!
Website: https://notypicalmoments.com/
Facebook: https://www.facebook.com/NTMoments
LinkedIn: https://www.linkedin.com/in/jenna-riewer-86a688209/
Instagram: https://www.instagram.com/notypicalmoments
YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA
“You’ve got to pick your customers wisely and decide what you’re good at… you just need to decide what kind of marketing company you are.” -Brigham Dickinson
Brigham Dickinson is president of Power Selling Pros and founder of the Power Certification Program, a call-handling training program that holds teams accountable to booking calls and creating “wow!” experiences over the phone. Brigham started Power Selling Pros in 2009 when he saw that call handlers needed assistance to consistently convert calls to bookings. As a result, Dickinson answered the need and created the Power Certification Program to effect change in his industry’s call centers in the United States, Canada, and Australia. Dickinson’s company holds teams accountable with a combination of online training, call monitoring, regular one-on-one phone-based coaching, and in-person training—all supported by a vast library of prerecorded calls that showcase best practices. In this episode, Brigham shares his journey going from broke to building a million dollar training company. Learn the key principles he’s used to empower HVAC and plumbing technicians to convert 85% of their sales calls by delivering “wow!” customer experiences.
Website: https://powersellingpros.com/
Facebook: https://www.facebook.com/BrighamDickinsonPSP
LinkedIn: https://www.linkedin.com/in/brigham-dickinson/
Instagram: https://www.instagram.com/power.sellingpros/
“Things are always evolving… From the dawn of time, right? So those who don’t adapt, they get left behind.” -Claudia Buckley
Claudia Buckley is the Head of Content and Marketing at GoSkills, an online educational platform on a mission to make high-quality business education accessible to small and medium-sized enterprises (SMEs). Under Claudia's strategic direction, GoSkills has repositioned itself from being known for its courses for individuals, to competing with large players in the SaaS space, offering learning solutions that are tailored to meet the evolving needs of today's businesses. In this episode, Claudia and Andrew discuss engaging edtech audiences through innovative formats like microlearning videos, AI chatbots, and more.
Website: https://www.goskills.com/
Facebook: https://www.facebook.com/GoSkills/
LinkedIn: https://www.linkedin.com/in/claudia-buckley-mba/
Instagram: https://www.instagram.com/goskills/
“I think the dirty secret of marketing on a lot of things is sometimes things happen behind closed doors, and people just kind of make decisions without actually talking to people.” -Adrian Speyer
Adrian Speyer is an accomplished marketing and community leader, currently serving as the Vice-President of Marketing & Community at CLI, an education and research community focused on empowering customer-centric professionals in their career development. Adrian has successfully collaborated with global brands such as Qualtrics, IBM, Acer, TeamViewer, D2L, Smartsheet, SmartRecruiter, and TSIA to enhance their community programs. Adrian is author of "The Accidental Community Manager," a comprehensive guide for first-time B2B community builders. In this episode, Adrian and Andrew have a candid discussion on content strategies to engage modern audiences. Listen to this episode to gain insider tips from a marketing leader on trends like shorter formats, AI newsletters, and leveraging online communities.
Website: https://mycli.co/
Facebook: https://www.facebook.com/customerleadersinstitute
LinkedIn: https://www.linkedin.com/in/adrianspeyer/
Instagram: https://www.instagram.com/customerleadersinstitute/
“LinkedIn has been really good for us… we’ve grown our followers by 300%, which is huge, just by using this free tool.” -Heather Boyle
Heather Boyle is a Learning Solution Designer with over twenty years of experience in sales and adult learning. She holds a BS in Organizational Communication from Providence College, an M.Ed. in eLearning and Instructional Design from Northeastern University and certifications in Managing Learning Programs and Adult and Organizational Learning. For two years, Heather has served as the VP of Marketing on the Board of Directors for ATD Bay Colonies, a local chapter of The Association for Talent Development, a non-profit organization serving learning and talent development professionals. Heather believes selling is helping, and when it comes to selling learning, there is no greater truth. In this episode, learn how a nonprofit organization leverages organic marketing on LinkedIn and email to engage members without a large budget and discover scrappy marketing tactics that drive growth.
Website: https://atdbaycolonies.org/
YouTube: https://www.youtube.com/channel/UC4lcA46CgDAntdvzoMusetg
LinkedIn: https://www.linkedin.com/in/heatherforbesboyle/
Instagram: https://www.instagram.com/atdrhodeisland
“What do you think AI is going to be when it comes to marketing?” -Augusto Vilchez
In this interview, Augusto Vilchez, Media Buyer at No Typical Moments, speaks with Andrew about AI’s impact on media buying in 2023 and beyond while also diving into rises of new platforms like Snapchat, alternative strategies, and predictions for the future of VR advertising.
Website: https://notypicalmoments.com/
Facebook: https://www.facebook.com/NTMoments
LinkedIn: https://www.linkedin.com/in/augusto-vilchez-a73062216/
Instagram: https://www.instagram.com/notypicalmoments
YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA
“I think of content marketing as a contest of generosity, which is just sort of a beautiful thing in a lot of ways.” -Andy Crestodina
Andy Crestodina is the co-founder and Chief Marketing Officer of Orbit Media, an award-winning 50-person digital agency in Chicago. Over the past 23 years, Andy has provided digital marketing advice to 1000+ businesses. Andy has produced 593 articles and videos on content strategy, search engine optimization, visitor psychology, Analytics and most recently, AI. These articles reach more than three million readers each year. He’s also the author of Content Chemistry: The Illustrated Handbook for Content Marketing. In this episode, Andy shares his 24-year content marketing journey and philosophy around generosity, while questioning some accepted storytelling notions.
Website: https://www.orbitmedia.com/
LinkedIn: https://www.linkedin.com/in/andycrestodina/
Instagram: https://www.instagram.com/crestodina/
“I learned about web design while I was trying to pick up a woman in a bar in front of the Blue Chalk Cafe in Palo Alto.” -Devin McKinney
Devin McKinney helps people start and grow companies. He was with SoftBook Press in the 90s when they built the first ebook, ran his own web agency in Rome from 2000 to 2003, and has since been involved in over 35 startups as founder or contributor. He is also a mentor and a coach at the RAIN startup incubator in Eugene, Oregon. He wants to bring his passion for coaching and teaching startups to help change how people travel. In this episode, Devin dives into lessons from an unexpected Twitch streaming journey, provides insights on the evolution of web development over decades, and discusses strategies for niche travel marketing through his organization: Travel Beyond The Obvious.
Website: https://www.travelbeyondtheobvious.com/
Facebook: https://www.facebook.com/TravelBtO
LinkedIn: www.linkedin.com/in/devinpmckinney
Instagram: https://www.instagram.com/travelbeyondtheobvious/
“Marketing… is all about trying new ideas. A lot of times there’s analytics to show progress or what’s working, what’s not. At the same time, it also is just throwing spaghetti on the wall and seeing what sticks.” -Jesse Dorman
Jesse Dorman is an experienced digital marketing professional with a demonstrated history of leading countless marketing campaigns. He is skilled in funnel and conversion strategy, content creation, SEO, software development, product development, brand development, negotiation, sales, ad services, and e-commerce. In this episode, Jesse sheds light on his marketing expertise, the dynamics of navigating niche markets, and some trade secrets in the world of B2B marketing.
Website: https://billment.com/
Facebook: https://www.facebook.com/BillmentPlatform
LinkedIn: https://www.linkedin.com/company/billment/
Instagram: https://www.instagram.com/billmentplatform/
“The most successful element has been keeping our message simple and consistent.” -Nate Workman
Nate Workman has been an integral part of Workman Success Systems since its inception, joining the pioneering team during its formative years. In the early days, when systems and support were scarce, Nate embraced the challenge of building a robust and high-performing sales department from the ground up. His leadership and determination laid the foundation for enduring success. Over time, Nate has expanded his role, taking charge of the Marketing and Events team to foster synergy across departments and amplify impact on both the company and clients they serve. His strategic vision and collaborative approach have been instrumental in driving growth and enhancing brand presence in the marketplace. In this episode, we explore an insider’s take on crafting standout marketing campaigns.
Website: https://workmansuccess.com/
Facebook: https://www.facebook.com/n8.workman/
LinkedIn: https://www.linkedin.com/in/nate-workman-20a28359/
Instagram: https://www.instagram.com/therealn8workman/
“Marketing Operations is the practice of taking people, understanding what it is that the business is trying to do from a go-to-market perspective, and working to align those people to a process that enables that go-to-market through technology. And it’s always in that order. People, process, and technology.” -Mike Rizzo
Mike Rizzo stands as the visionary Founder and CEO of MarketingOps, MO Pros, and MartechGuru, platforms renowned for their focus on empowering Marketing Operations professionals. His journey in marketing is marked by a rich tapestry of experiences across ad tech, growth hacking, and various other domains. In addition to his work, Mike co-hosts Ops Cast, a podcast that serves as a vital resource for industry insights and trends. His community-led philosophy is evident in his commitment to creating resources that are not only innovative, but also specifically tailored to enhance the professional growth and development of Marketing Operations practitioners.Through his efforts, Mike Rizzo has established a legacy of fostering a collaborative, supportive, and inclusive environment that encourages knowledge sharing and professional advancement within the broader Revenue Operations sphere. In this episode, we discuss strategies and personal aspects of what branding means to Mike.
Website: https://marketingops.com/
LinkedIn: https://linkedin.com/in/mikedrizzo
Instagram: https://www.instagram.com/marketingopscom
“We wanted to do great work that works great.” -Jim Rowe
Jim Rowe has over 45 years in marketing on both the client side and agency side, and over 30 years as an agency owner. He served as both an outsourced CMO for smaller firms and a vital marketing team member for larger corporations, helping correctly position and grow dozens of diverse companies. Since COVID, Jim leveraged his marketing expertise to address the top two issues facing all corporations– Poor Critical Thinking and Communication Skills among recent graduates. Realizing students weren’t learning these skills in school, he authored an innovative 2-Book FABLE series after his last name– “Get Your Ducks In A Rowe” to teach simple approaches he used to train young executives to think and communicate. In this episode, we dive into an incredibly insightful conversation with Jim about his journey into the heart of branding and marketing.
Website: https://www.jimrowemarketing.com/
Facebook: https://www.facebook.com/jimrowemarketing/
LinkedIn: https://www.linkedin.com/in/jim-rowe-8751166/
“I was inspired by The Practice Space’s mission, which is about helping people communicate authentically in a way that celebrates their identity.” -Diana Medina
Diana Medina is a first-generation Mexican-American, born and raised in Los Angeles. Throughout her career, she has been unwavering in her commitment to championing causes that fortify, empower, and educate communities of color. Currently, she serves as the Head of Storytelling and Marketing at The Practice Space, a nonprofit organization in the Bay Area dedicated to advancing inclusion, developing empathy, and amplifying underrepresented voices through public speaking education for both youth and adults. In this episode, we delve into a riveting discussion with Diana about The Practice Space and her experiences leading up to her role with the company.
Website: https://www.practice-space.org/about-us/
Facebook: https://www.facebook.com/TPSnonprofit
LinkedIn: www.linkedin.com/in/dianamedina8327
Instagram: https://www.instagram.com/tpsnonprofit/
“The ability to adapt, whether it’s to the consumer or to the data that you see or to the trends… really allows you to grow and take advantage of the opportunities in front of you.” -Sam Nehme
Sam Nehme is a people-first marketing expert, passionate about implementing systems to propel business growth. His journey into the marketing world was serendipitous, an “accident” fueled by a referral from his sister. Fresh out of college with a degree that blended business, theater, psychology, and philosophy, he found these disciplines– seemingly disparate– naturally converging into the multifaceted landscape of marketing. In this episode, Sam shares his tale of how he charted a course through the world of marketing.
LinkedIn: https://www.linkedin.com/in/samnehme
“The riches are in the niches.” -Ryan Englin
Ryan Englin is passionate about supporting growing businesses, particularly in the blue-collar industries, to build amazingly productive companies by hiring the right people. Growing up, he saw his own father working 12-hour shifts and weekends as an owner/operator, witnessing firsthand the struggles that these companies have in hiring quality frontline employees. Ryan was determined to help them find a better way. His company, Core Matters, provides coaching and training on attracting, hiring, and retaining rock-star employees. Using his proven process, the Core Fit Hiring System, small and midsize businesses learn how to start hiring better people, faster. With almost a decade in the business, Ryan has worked with over a hundred clients, helping business owners achieve their goals by hiring the right people. In this interview, Ryan brings a refreshingly authentic perspective to an often misconstrued process.
Website: https://corematters.com/
Facebook: https://www.facebook.com/thecorematters
LinkedIn: https://www.linkedin.com/company/corematters/
Instagram: https://www.instagram.com/thecorematters/
“Language is more than just how we communicate and how we connect, right? It also can convey who you are and why you should or should not be monetized and taken seriously.” -Kanene Ayo Holder
Kanene Ayo Holder is a renowned inclusive marketing, AI ethics expert and diversity consultant. With three National Endowment for the Humanities awards and an extensive background in education and interactive theater, she transforms learning experiences for corporations, schools, and non-profit organizations. Her work has been awarded with a Colin Powell Fellowship for Policy Study and numerous published contributions and speaking engagements on equity and the future of work. As the AI Integrations Manager for DEIGPT, an ethical and inclusive AI model, Kanene empowers individuals and companies to develop effective, responsible AI strategies. She is excited to leverage her expertise to bridge the worlds of marketing, AI, and diversity, shaping the future of inclusion. Recently, Kanene launched FutureFixer (futurefixer.ai) to support companies and leaders be more inclusive by leveraging her academic and anecdotal research across sectors and industries to accelerate innovation informed by inclusion. In this episode, we see Kanene unravel the essence of making AI, Marketing, HR, and everything in between as inclusive and prepared for what lies ahead.
Website: https://www.futurefixer.ai/
Facebook: https://www.facebook.com/kanene.holder
LinkedIn: https://www.linkedin.com/in/kaneneayoholder/
Instagram: https://www.instagram.com/blackissuesissues/
“Personalization is labor-intensive, yet it’s an area where we excel, offering an undeniable added value.” -Amire Saade
Amire Saade is a passionate graphic designer who has ventured into the dynamic world of marketing. Having worked in various industries, she has honed the ability to adjust to new challenges. Currently, she is the Head of Marketing at CGBot, finding joy blending aesthetics with strategy. Amire’s journey is defined by a love for digital marketing, effective communication, and the art of employer branding. In each project, she strives to create visually compelling narratives that resonate and leave a lasting impact. In this interview, we discuss the intersection of passion and strategy that’s reshaping the landscape of digital art and video game development.
Website: https://cgbot.com/
Facebook: https://www.facebook.com/CGBot/
LinkedIn: https://www.linkedin.com/company/cgbot/
Instagram: https://www.instagram.com/cgbotofficial/
“Impact can be measured purely in dollars, or it can be measured in impact, which is the effect that our programs have had on changing the lives of children.” -Shelley Diamond
Shelley is a passionate builder of global brands and businesses, with expertise across an integrated array of communications disciplines. As one of the highest ranking female executives in advertising (named the 11th Most Powerful Woman in Advertising by Business Insider, among other accolades,) Shelley has helped champion marketing transformation for domestic and global clients in both the consumer and B-to-B spaces. In this interview, Shelley emphasizes that marketing should be viewed as an investment, integral to achieving impact through advocacy and program success, not just as an expense on the balance sheet. For innovation, UNICEF focuses on program effectiveness, leveraging technology, partnerships, and bold actions to further children's rights, education, and well-being, and to adapt to challenges like misinformation and difficult terrains for vaccine delivery. The organization integrates brand and performance marketing, identifying and targeting audiences likely to engage with and support UNICEF's mission. They aim to expand their reach and tailor their approach based on audience interests and advocacy, all while navigating the nonprofit sector's focus on expense versus program ratio. Shelley encourages visiting UNICEF's website to see their innovative marketing efforts and learn more about how they maintain relevance with real-time content sharing and amplification across channels.
Website: https://www.unicefusa.org/Facebook: https://www.facebook.com/UNICEF-USA/ LinkedIn: https://www.linkedin.com/in/shelley-diamond/ Instagram: https://www.instagram.com/unicefusa/
“We have to make sure that we’re helping everybody, not just holding their hand, but not walking them into danger, either. That they really feel safe, that they’re in the right place, doing the right thing at the right time.” -Fiona Naughton
Adrianne is passionate about storytelling and loves helping brands effectively showcase their value and mission through the power of compelling content. She is a seasoned content creator and has experience managing digital copy, social media, email marketing and public relations campaigns to help nonprofits, corporations and startups successfully grow their organization. Fiona is a seasoned, international marketer who has thrived at the intersection of money and tech for over thirty years and loves new things. In this interview, we explore the stark contrasts between marketing in Web 2.0 and Web 3.0, mentioning the allure of Web 3.0's uncharted opportunities. Fiona notes a one-way door effect—once individuals engage deeply in Web 3.0, they're unlikely to return to Web 2.0. Adrianne highlights the educational aspects required for onboarding new users into Web 3.0. They also discuss their success with content differentiation, customer activations, and outreach through Discord, where they have built an engaged community. Finally, they share how CoinZoom handles Crypto's rapid pace and the continuous education required for users.
Website: https://www.coinzoom.com/Facebook: https://www.facebook.com/CoinZoom LinkedIn: https://www.linkedin.com/company/coinzoomhq/ Instagram: https://www.instagram.com/coinzoom/
"A CMO Sidekick is whatever you want it to be, right? It’s your partner in crime. It’s your sounding board. It’s a person to help you fill in all of the tasks that you need done.” -Lindsey Scheftic
Lindsey is driven by tenacity, she is a multi-faceted marketing leader and “fixer” – adept at auditing businesses, pinpointing gaps and opportunities to accelerate growth. With expertise spanning digital media, emerging tech, entertainment partnerships, and innovative product launches, Lindsey embraces unique perspectives to tackle marketing challenges. In this interview, Lindsey discusses the evolving nature of the Chief Marketing Officer (CMO) role and the importance of adapting to changes in the industry. She coined the term "CMO sidekick" to describe the central idea behind her business model: providing a strategic support system for overburdened senior marketing leaders. According to Lindsey, the responsibilities of modern CMOs have expanded to include brand health, driving growth, as well as utilizing new technologies like AI and automation for resource efficiency and better strategy development.
Website: https://thecmosidekick.com/LinkedIn: https://www.linkedin.com/in/lindseyscheftic/ Instagram: https://www.instagram.com/thecmosidekick/
“We’re not just building a product that the market needs; we’re building a product that the market already has, technically. But… we’re taking it a step further and we’re actually caring about the customer beyond the sale of the product.” -Joe Mehl
With over a decade of experience in marketing, Joe Mehl stands out as a seasoned professional in the field. His expertise lies in social media branding and growth, making him a key player in the ever-evolving landscape of digital marketing. Joe’s journey in marketing reflects not only a commitment to professional growth, but also a deep appreciation for the personal connections that make life truly meaningful. In this interview, Joe discusses the company's growth, which is attributed to listening to customers and delivering an RV ownership experience that truly supports them beyond the sale, especially when issues arise. Joe’s marketing approach for RVs taps into the emotional connections people make with the vehicles and the experiences they enable, such as travel and family time. He utilizes various social media platforms for brand awareness and engagement, depending on where the audience's attention is found, with YouTube catering to an older demographic and quick videos aimed at a broader audience.
Website: https://alliancerv.com/Facebook: https://www.facebook.com/AllianceRVs LinkedIn: https://www.linkedin.com/in/joe-mehl-a0498832/ Instagram: https://www.instagram.com/alliance_rv/
"Once you understand that AI can be used as a tool and leveraged, it becomes less intimidating." -Kent Martin
Kent, a fractional CMO at No Typical Moments, discusses the importance of AI in digital marketing and organic content strategy. His three key points include:
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The vital role of curating AI in the future and leveraging it as a tool rather than fearing job replacement. AI, as it stands, is a complex algorithm and hasn't achieved true intelligence or passed the Turing Test. Kent uses AI tools like ChatGPT regularly to summarize information, understand market trends, and formulate better prompts over time by applying logical questions and learning from the output.
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The value of organic digital content in improving conversion rates and shortening sales cycles. Kent emphasizes nurturing an audience with organic content in tandem with paid campaigns, helping prospects reach a level of trust before they interact with calls to action. He cites Linktree and digital influencers as examples of successful content curation, focused on resonating with social algorithms.
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The consistency of digital marketing principles such as providing value, despite changing strategies and tactics. Kent advocates for an "always be content" approach, making sure content aligns with business value propositions. He warns against attempting to game algorithms with fake followers or untested campaigns, highlighting the long-term effects of focusing on substance and value.
Kent concludes by reiterating the importance of providing value to the audience, reverse engineering content from the desired customer journey outcome, and building sustainable success through valuable content and strong marketing foundations.
Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments
Kris discusses the benefits and uses of innovative AI tools in digital marketing with Andrew. She introduces "add creative AI," likening it to an advanced Canva, which automates the creation of numerous ad variations. Kris has found success using this tool in campaigns, noting it significantly reduces costs and time compared to traditional design workflows.
Kris also touches on eye-tracking and color trends for optimizing ad impact on platforms like Facebook. Despite potential efficiency gains, she emphasizes the importance of human oversight in finalizing ad creatives, especially for checking nuances like spelling errors.
She also discusses "midjourney," an AI that customizes images to a user's specific style, and she highlights its superiority to Dolly for creating realistic images suitable for advertising. She expresses her preference for midjourney due to better detail in images and a wider range of editing features.
Website: https://notypicalmoments.com/ Facebook: https://www.facebook.com/NTMoments Instagram: https://www.instagram.com/notypicalmoments TikTok: https://vm.tiktok.com/ZTduwDLJt Podcast: https://notypicalmoments.com/podcast/
"What it does is, it can match the individual that is coming to your website, knows what companies they're coming from, and automatically changes the web page." -Chris d'Eon
In this podcast episode on "What's New in Digital," Chris d'Eon presents various AI technologies and marketing strategies and their applications. Chris emphasizes the value of using AI to enhance content distribution and marketing, particularly focusing on video content. He introduces video editing software Descript, which enables users to edit their videos using text, and Headliner, that facilitates easy conversion of podcasts into videos or webinars. The guest also talks about VideoTap, which can transform webinars into blog posts, and Synthesia and Hey Gen, in creating avatars for personalized content. Dion then discusses advanced AI software for Account-Based Marketing (ABM), particularly $0.06 and Mutiny, stating that the high price is justified by the personalized content and conversion rates. Dion highlights the need for companies to reconsider their marketing strategies by focusing on a one-year payback to account for uncertainties in the economic environment. To conclude, he underscores the importance of securing financing for sustained growth.
Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments
"Some CMOs are only focused on the shiny little object. They're only focused on the newest idea and forgetting that some of the traditional things are probably just as effective, if not even more effective."
CMOs play a crucial role in driving growth for companies, but they also face immense pressure to deliver results.
In this transcript, two experienced CMOs, Chris d'Eon and Kris Palouda, discuss seven common mistakes that can get CMOs fired. They emphasize the importance of focusing on pricing, staying updated on modern best practices, and not neglecting traditional marketing strategies.
They also highlight the need to implement AI technology, understand the difference between cash flow, revenue, and profit, build a flexible and scalable marketing team, and diversify marketing channels. The CMOs stress the importance of effective communication with CEOs and the benefits of implementing the traction model for marketing.
Overall, the CMOs provide practical advice and strategies for achieving marketing success.
Website: https://notypicalmoments.com/ Facebook: https://www.facebook.com/NTMoments Instagram: https://www.instagram.com/notypicalmoments TikTok: https://vm.tiktok.com/ZTduwDLJt Podcast: https://notypicalmoments.com/podcast/
"The growth is huge now, and it's primatily always been more of a senior sport over time, but now that is not the case." -Teresa Jungling
Teresa is the co-founder of Pickleball Max, a business focused on promoting and growing the sport of pickleball. She and her husband started the business in 2015 and have since grown it through their blog, offering lessons and running tournaments. Pickleball is experiencing rapid growth in Ohio and across the Midwest, with new dedicated indoor pickleball facilities being built and increasing interest from players of all ages. The sport is also gaining recognition on mainstream channels like ESPN. Teresa discusses the importance of effective marketing, including storytelling and copywriting, to engage and educate their audience. She also shares insights on how they understand and cater to the needs of beginner pickleball players, as well as their efforts to build their email newsletter and gain subscribers. Teresa mentions some offline marketing strategies that have been effective for them, such as handing out cards and attending networking events. She acknowledges the challenges of keeping up with the rapid growth of the sport and staying on top of changes in the industry. Despite the challenges, she sees a bright future for pickleball, with more courts being built and the potential for college and Olympic involvement. Teresa advises those looking to turn their passion for pickleball into a business to identify a specific niche within the sport and focus their efforts there. To learn more about Pickleball Max, visit their website and follow them on social media platforms, listed below.
Website: https://www.pickleballmax.com/ LinkedIn: https://www.linkedin.com/in/teresajungling/ Facebook: https://www.facebook.com/pickleballmax
"You have to be in constant motion and that’s a clear advantage of being at a startup." - Christy Maver
Christy brings more than two decades of technology marketing and communications experience to Numenta while holding a BA in Economics from Princeton University. Previously, she launched analytics programs for the Retail and Healthcare industries as the Global Product Marketing Director of Analytics at Actian. Christy held a number of software marketing roles during her 13 years at IBM, where she managed user groups, produced live demos and developed big data video tutorials. She was also one of the founding members of IBM’s thought leadership group: the IBM Institute for Business Value. In this interview, Christy and I discuss her experience and knowledge in technology marketing and how to adapt with industry trends.
Website: https://numenta.com LinkedIn: https://www.linkedin.com/in/cmaver/ Instagram: https://www.instagram.com/cdmaver/ Facebook: https://www.facebook.com/christy.maver
"I believe that our differentiating factor [from our competition] is that greater mission for a catalyst for connection." - Madeline Sims
Madeline Sims is a self-proclaimed seasoned generalist with a passion for building boundary-bursting, culture-driving brands, telling inspiring stories, and cultivating thriving communities. With a track record of success in brand optimization and marketing strategy, Mattie has demonstrated expertise in nurturing business development within the retail, hospitality, and gaming industries. Currently, Mattie leads Brand and Marketing at Rally, a pickleball lifestyle brand creating social-club venues focused on serving those leading an active social life, soon expanding across North America. Rally’s first location in Charlotte, NC opened June 2023 and features indoor and outdoor pickleball courts alongside craft cocktail bars, elevated cuisine, and a specialty coffee bar. In this interview, we discuss Mattie’s past and present experiences in digital marketing and strategy and the rising market of pickleball.
Website: https://www.mattiecragin.com/ LinkedIn: https://www.linkedin.com/in/madeline-sims-83385823/ Instagram: https://www.instagram.com/madelinesims_/
"Experience creates connections between us and the consumer. It’s all about the experience." - Tom Nguyen
Tom Nguyen is a seasoned marketing expert with a proven track record of success in the industry. As the Chief Marketing Officer of JOOLA, Tom is responsible for driving the company’s marketing strategy and growth. With his deep understanding of the market and his passion for the sports of table tennis and pickleball, Tom has played a key role in establishing JOOLA as a leading brand in both sports. Tom’s past work experiences include lead marketing roles for several successful tech startups, where he honed his skills in digital marketing, brand building, and product development. His experience in these areas has been instrumental in JOOLA’s growth, as he has successfully implemented innovative marketing campaigns and brought new and exciting products to market. In this interview we contemplate the rising popularity of pickleball and Tom’s experience in digital marketing for the rapidly growing market.
Website: https://joolausa.com/ LinkedIn: https://www.linkedin.com/in/envizion/ Instagram: https://www.instagram.com/envizion Facebook: https://www.facebook.com/envizion
"In order for a message to land with another person, you have to be able to put yourself in their shoes in some form or fashion… When we’re not engaging our empathetic selves, that’s when the copy feels flat." - Morgan Gist MacDonald
Morgan Gist MacDonald is an author, speaker, and the founder of Paper Raven Books, an innovative publishing company designed to help first-time and experienced authors alike through the writing, publishing, and marketing process so they can get their books published and build a loyal readership and a long-term career as an author. Morgan believes that even an unknown debut author with no connections, platform, or following truly can sell tens of thousands of copies of a book, gather thousands of reviews, and attract fans of their work that will come back for more, year-after-year. In this interview we discuss Morgan’s passion and her journey to get where she’s at now in this industry.
Website: https://paperravenbooks.com/ LinkedIn: https://www.linkedin.com/in/morgan-gist-macdonald/ Instagram: https://www.instagram.com/paperravenbooksllc/?igshid=YmMyMTA2M2Y%3D Facebook: https://www.facebook.com/PaperRavenBooks
This week's episode is an audio replay of our recent webinar about the fascinating world of AI and its impact on product marketing, competitor analysis, and strategic decision-making. Our industry experts share valuable insights, best practices, and real-world examples to inspire and guide your AI journey.
Click here for a video replay of the webinar. And click here for the slides. We hope you find it useful. Do you qualify for our AI Pilot Program? Apply here. If you have any questions, don’t hesitate to email: andrew@notypicalmoments.co
Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments
“[Success comes from] being content with where things are right now… and not always looking into the future.” -Sean Conley
Ex-NFL Kicker, Sean Conley (Detroit Lions, Indianapolis Colts, New York Jets), suffered career-ending injuries from overtraining. He began practicing yoga as part of his rehabilitation and soon embraced yoga’s mindfulness, meditation, and philosophy as a new life direction. Now a yoga instructor himself, he owns Amazing Yoga in Pittsburgh, Pennsylvania with his wife. In this interview we discuss this journey and his book, The Point After: How One Resilient Kicker Learned There Was More to Life Than the NFL.
Website: https://www.seanconley.net/the-point-after LinkedIn: https://www.linkedin.com/in/sean-conley-870307201/ Instagram: https://www.instagram.com/amazingyoga/ Facebook: https://www.facebook.com/profile.php?id=100062113281026
“When you learn to be aware of the possibilities that could flow to you from a place of less stress and struggle, then far more incredible things will happen.” -Janet McKee
Janet McKee is a speaker, bestselling author, and high performance consultant and CEO of SanaView. She is one of only 200 elite coaches in the World Certified in High Performance by the High Performance Institute and is inducted as a member of the National Association of Experts, Writers, and Speakers. She is the author of the book Stressless Success: The Surprising Secrets to a Life of Passion, Purpose and Prosperity. Janet created the acclaimed Accelerated High Performance Program and the emPower3 Leadership + Lifestyle Retreats to empower others to break negative patterns and achieve greater success. In this interview we discuss Janet’s journey and her motivations to get to this point.
Website: https://www.sanaview.com/meet-janet/ LinkedIn: https://www.linkedin.com/in/janetmckee/ Facebook: https://www.facebook.com/JanetMcKeefan
“When you’re successful, you can open up doors for other people, you can encourage young people… the sky is really the limit.” -Carrie Melissa Jones
Carrie Melissa Jones is the founder of Gather Community Consulting and the former COO and founding partner of CMX. Her work has helped build communities with Google, Patreon, the American Medical Association, Coursera, and DoSomething.org. In 2016, Salesforce named her one of three experts to follow in community management. She is the co-author of the book Building Brand Communities: How Organizations Succeed by Creating Belonging. In this interview, we will cover Carrie’s book, her inspiration for it, and a lot of industry questions.
Website: https://www.buildingbrandcommunities.com/ LinkedIn: https://www.linkedin.com/in/carriemelissajones/
“I think there’s so many ways that we’re going to find that [AI] augments things versus takes people out of jobs.” -Kris Palouda
In this interview, Kris Palouda, a Fractional CMO and Strategist at No Typical Moments, speaks with Andrew about new AI tools such as ReadAI for meeting annotations and analytics, Qlip.ai for editing audio and video recordings into clips, Midjourney, and new ways to use ChatGPT in business including the differences between ChatGPT and ChatGPT 4.
Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/in/krispalouda/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments
“You are your asset and if you don’t build on that asset and make it more interesting, more creative, more valuable… you will have atrophy in your career and in your life.” -Mark DeLuzio
Mark DeLuzio, President & CEO of Lean Horizons Consulting, LLC is known as a pioneer of Lean and the principal architect of the Danaher Business System (DBS). He serves as a trusted advisor to senior leaders in global organizations whose financial and operational metrics have flatlined. Leveraging his unmatched and inventive experience, DeLuzio helps them think differently about how to optimize their approach system-wide. In this interview, we discuss his book, Flatlined: Why Lean Transformations Fail and What To Do About It, the topics it covers, and how Mark got to where he is today.
Website: https://markdeluzio.com/
“The question is: Can you have a model that gives control and ownership back to the individual?” -Shane Mac
Shane Mac is the CEO & Co-Founder of XMTP Labs, a company working on XMTP, the largest open protocol and network for secure Web3 messaging. With XMTP and over the last decade and a half, Shane has focused on improving communications technology and leading companies that constructively challenge how we work. Through his career, Shane has been working to reconcile the inevitable boundaries between being a founder, executive, investor, mentor, and friend. These days, he believes life works best by knowing there’s always more to learn, being aware of what he doesn’t know, and always challenging himself to ask better questions. In this interview, we discuss the important functionality XMTP brings to Web3, how the idea came to be, the journey to get to where they’re at now, and goals for the future.
Website: https://xmtp.org/
LinkedIn: https://www.linkedin.com/in/shanemacsays/
Instagram: https://www.instagram.com/shanemacinstas/?hl=en
“We need to allow people to categorize themselves as a form of identity if that’s useful to them but they get to choose. We don’t get to choose and we should not choose. Yet, our brains are constantly doing that.” -Bob Johansen
Bob Johansen is a distinguished fellow at the Institute for the Future (IFTF), the world’s leading futures organization, where he served as president from 1996 to 2004. He has written ten previous books on leadership and change management, including the bestselling Leaders Make the Future and The Reciprocity Advantage, and led workshops at global corporations from Intel to P&G as well as universities and nonprofits. Learn more about his decades of helping organizations prepare for the future and his latest book, Full-Spectrum Thinking: How to Escape Boxes in a Post-Categorical World by clicking the website link below. In this interview, we dive into Bob’s past and some fascinating discussions surrounding Full-Spectrum Thinking.
Website: https://legacy.iftf.org/fullspectrumthinkingbook/
LinkedIn: https://www.linkedin.com/in/bob-johansen/
“In Web3, the customer, you’re not listening to them. They’re actually part of your community, so you’re co-creating with them.” -Sandy Carter
Sandy Carter is Chief Operating Officer and Head of Business Development at Unstoppable Domains, a platform for user-owned digital identity. As COO, she is responsible for driving growth and developing business strategies in pursuit of the company’s mission to provide user-owned identity for the world. She also drives partnerships and integrations for Web3 and the Metaverse. Prior to Unstoppable Domains, Sandy was a VP at AWS where she created and grew businesses. Sandy is a leading voice in technology, social media, Web3, and the Metaverse who has been recognized as Top 10 Most Powerful Women in Tech by CNN. She is fluent in eight programming languages and is the author of five books, which won the Platinum MarCom Award and the Silver Marketing Sherpa award. In this interview, we dive into Web3, digital identities, and Sandy’s role at Unstoppable Domains.
Website: https://unstoppabledomains.com/
LinkedIn: https://www.linkedin.com/in/sandyacarter/
Instagram: https://www.instagram.com/sandy_carterfounder/
“It’s really important that any of this [AI] technology is adopted with a human at the helm reviewing, editing, and overseeing to make sure it’s adopted in a way that’s smooth.” -Alyssa Brooke-Gay
In this interview, Alyssa Brooke-Gay, a project manager of four years at No Typical Moments, speaks with Andrew about some hot-topic trends in marketing currently. She discusses how to use AI technologies like ChatGPT to improve business efficiency, the power in marketing to a GenZ audience effectively, and highly customizable but spoke marketing offerings.
Website: https://notypicalmoments.com/
LinkedIn: https://www.linkedin.com/in/alyssa-brooke-gay-2514a816/
YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA
Instagram: https://www.instagram.com/notypicalmoments
Facebook: https://www.facebook.com/NTMoments
“A good marketer has to be able to discover what the essence of an organization or market is… Once you have that… How do you take that and package it in a way that’s compelling?” -Ricky McRoskey
Ricky McRoskey is Head of Creative and Content Marketing at Bitwise Asset Management– one of the world’s largest leading crypto asset managers. Previously, he worked for twelve years as a communications strategist and creative director at Bessemer Trust. At Bessemer, Ricky led the firm’s efforts in video and creative media, internal communications, and financial education. Ricky holds a BA in History from the University of Notre Dame and a Masters in Science from the Columbia Graduate School of Journalism. In this interview, we explore the dynamacy of Ricky’s position at Bitwise and the various assets of the crypto industry.
Website: https://bitwiseinvestments.com/
LinkedIn: https://www.linkedin.com/in/rickymcroskey/
“If you’re diving into the [Web3] space for the first time, yes, the culture is important… but it’s going to be more value-add if you learn the technical.” -Lacey Kaelani
Lacey Kaelani is a two-time startup founder in the HR Tech Space. She is currently building Metaintro– the professional resume wallet for Web3. The multi-chain custodial wallet holds proof-of-employment, proof-of-skill, and proof-of-education, replacing the PDF resume. Adjacent to the project, Metaintro is also the largest Discord Community dedicated to Web3 jobs. Metaintro just raised $5.6M. It’s the largest seed round led by a female founder in the Web3 HR Tech Space. Having built Metaintro, Lacey has helped thousands of people make the professional career transition into Web3. In this interview, we discuss all things Web3 and the value Metaintro brings to the table within the space.
Website: www.metaintro.com
Facebook: https://www.facebook.com/laceykaelani
LinkedIn: https://www.linkedin.com/in/laceykaelani
Instagram: https://www.instagram.com/metaintro/
“The goal of Web3 marketing is to create more direct and engaging interactions between brands and their target audiences without the middleman.” -Shae Biron
Shae Biron is an award-winning, ABM-certified marketer with a passion for decentralized technologies and extensive experience developing data-driven marketing campaigns. She has achieved significant success in brand awareness and revenue growth through a variety of industries. Shae has earned herself the reputation as a skilled storyteller with the ability to captivate an audience and transform engagement for any brand. Dedicated to staying ahead of industry trends within the Web3 space, Shae’s mission is set on propelling innovation forward in a rapidly evolving space. In this interview, we dive into Shae’s experience in both Web2 and Web3 marketing and the unique experiences brought forth with Palm NFT Studio.
Website: https://palmnftstudio.com/Facebook: https://www.facebook.com/bShae526 LinkedIn: https://www.linkedin.com/in/shaebiron/ Instagram: https://www.instagram.com/palmnft/
This week's episode is an audio replay of our recent webinar with helpful tips on how to implement AI tools like ChatGPT and Midjourney into your marketing process to maximize your efficiency.
Click here for a video replay of the webinar. And click here for the slides. We hope you find it useful. Do you qualify for our AI Pilot Program? Apply here. If you have any questions, don’t hesitate to email: andrew@notypicalmoments.co
“We’ve got a bigger mission at our corporation than simply maximizing shareholder return. We’re very much a values-driven organization.” -Gabe Wing
Gabe Wing is the Vice President of Sustainability for Miller Knoll and Herman Miller. The idea of being able to change the world and make it better is why Gabe enjoys going to work every day. A key member of their sustainable design legacy, he fundamentally reimagined the way their products are designed and today leads their sustainability strategy globally with a continued focus on positively impacting our planet. In this interview, Gabe discusses Herman Miller’s values, goals, and efforts and how they align with his own.
Website: https://www.hermanmiller.com/Facebook: https://www.facebook.com/HermanMiller LinkedIn: https://www.linkedin.com/in/gabe-wing-7488625/ Instagram: https://www.instagram.com/hermanmiller/
“What if we didn’t have limitations? What would our experience be? What would we be creating? How would we show up with each other?” -Mickra Hamilton
Dr. Mickra Hamilton is Co-Founder and Chief Strategy Officer for Human Potential. Apeiron Academy, and a Colonel and Human Performance Subject Matter Expert in the United States Air Force Reserves. She skillfully works with a systems-based precision approach to optimize the performance and potential of the human system by leveraging genomic and epigenetic lifestyle strategies along with leading edge research and technologies. Dr. Hamilton knows that homeostatic balance and thriving well-being is the very scaffolding of a life well lived and the beginning of a remarkable journey into the realms of limitless human potential. In this interview, we discuss Apeiron, the game-changing benefits it’s introduced, and the impact it has on lives.
Website: https://apeironzoh.com/Facebook: https://www.facebook.com/ApeironCenter/ LinkedIn: https://www.linkedin.com/in/mickra-hamilton-a772684a/ Instagram: https://www.instagram.com/apeironzoh/ YouTube: https://www.youtube.com/channel/UC1D2PHjaxouPD3KdBVAzJiQ
“We’re working with residents in Cleveland that may be having trouble paying their bills… We need to make sure it’s not disproportionately affecting those from low to moderate income.” -Bryan Stubbs
Bryan Stubbs is a nationally recognized, innovative, and visionary Executive Director & President with 20+ years of experience leading teams, operations, and programs to maximize organizational effectiveness, productivity, and financial sustainability. His expertise is in utilizing policy in partnership with governmental, industry, and academic organizations to drive desired change. Although he has many accomplishments under his belt, changing how we value water through innovation is one of the major ones to note, designing and managing leading water innovation clusters through unique partnerships with diverse stakeholders from governmental through to industry and academic partnerships. In this interview, Bryan discusses how he got into a career that changes the world for the better and how Cleveland Water Alliance impacts his community.
Website: https://www.clevelandwateralliance.org/ Facebook: https://www.facebook.com/clevelandwateralliance LinkedIn: https://www.linkedin.com/in/stubbsbryan/ YouTube: https://www.youtube.com/@clevelandwateralliance
"Once you claim a story, once you commit to wanting to help people change, to take them on a journey from here to there... then you're on the hook. On the hook to deliver. On the hook for what happens next." -Seth Godin
Welcome to the eighth installment of Free Flow Thoughts featuring This is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin. Andrew reads a passage from this book and then shares his thoughts and insights afterwards.
"Art is everything. Art is creativity and problem solving… I believe that being artistic is being overtly creative in different ways and that means it touches everything.”
Evan Meyer is a serial entrepreneur with a passion for artfully revitalizing urban settings, civic service, and for building thoughtful organizations, communities, and cultures. Evan is the Founder of BeautifyEarth.com, a tech platform and marketplace that speed tracks the urban beautification process through art, as well as BeautifyEarth.org, a 501(c)3, the sister organization and public charity that Beautifies schools in the communities that need it most. Beautify has now facilitated thousands of murals around the planet, working with hundreds of communities, community organizations, cities and national brands. In this CEO Spotlight, I speak with Evan about art and his Beautify projects and how they came to be.
Website: https://www.beautifyearth.com/ Facebook: https://www.facebook.com/BeautifyEarth LinkedIn: https://www.linkedin.com/in/evan-meyer/ Instagram: https://www.instagram.com/beautifyearth YouTube: https://www.youtube.com/channel/UCYjz1FFe9MuyunPcL5770Kw
"If you're going to be the cheapest, you'll need to be the absolute cheapest in the entire market... but is that really the type of experience you want to give people and are those really the clients you want for your business?" - Andrew Gottlieb
Welcome to the seventh installment of Free Flow Thoughts featuring This is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin. Andrew reads a passage from this book and then shares his thoughts and insights afterwards.
"Marketing is that opportunity to find a way to connect… Immediately. I think that’s one of the greatest challenges is figuring out, based on whatever your particular goal might be, who do you need to reach, first and foremost, and then, what do they need to hear from you?" - Lynn Leclerc
Lynn Leclerc is Vice President, Digital Strategy for Strategic Elements, building on her immense practical experience leading cross-channel, high-profile public affairs, political, and advocacy campaigns. Leveraging her expertise across social, digital, and traditional communication channels, she engages a comprehensive yet targeted strategy to achieve client legislative and regulatory goals at all levels of government. With access to social listening, media monitoring, web and social analytics, and research, she utilizes data and metrics at every turn to uncover the best way to reach and influence key audiences and decision-makers, such as voters, constituents, and legislators. Lynn holds a bachelor’s degree in Political Science from Allegheny College and a master’s degree in Political Management from George Washington University, focusing on skills in political writing, fundraising, online organizing, and activation tactics. In this interview, Lynn maps out her marketing journey and shares her most impactful experiences along the way.
Website: www.strategicelements.com LinkedIn: https://www.linkedin.com/in/lynnleclerc/ Instagram: https://www.instagram.com/lynnmleclerc/ Facebook: https://www.facebook.com/lynnstinson/
"Your job as a marketer is to find a spot on the map with edges that some people want to find." - Seth Godin
Welcome to the sixth installment of Free Flow Thoughts featuring This is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin. Andrew reads a passage from this book and then shares his thoughts and insights afterwards.
"Knowing your data and really being able to analyze and assess what your customer lifetime journey looks like is really important to the success of launches as you move forward." - Lindsey Bast
In this interview, Lindsey Bast, Senior Strategist and Advertiser at NTM, speaks with Andrew about how to best approach launches with limited time offers, the importance of omnichannel marketing and the best tactics to utilize it to the client’s advantage, and the overflow of data attribution that comes with omnichannel strategies.
Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc Instagram: https://www.instagram.com/notypicalmoments/ Facebook: https://www.facebook.com/NTMoments YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA
"Everything that we purchase, every investment, every trinket, every experience... is a bargain. That's why we bought it. Because it was worth more than what we paid for. Otherwise, we wouldn't buy it." - Seth Godin
Welcome to the fifth installment of Free Flow Thoughts featuring This is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin. Andrew reads a passage from this book and then shares his thoughts and insights afterwards.
"I think Augmented Reality is very close in our near future… AR might be one of those items where consumers are adopting fully as their day-to-day." - Kenneth Chong
Kenneth is a native New Yorker who is Growth Marketing Lead at Mona. Prior to Web3, Kenneth was doing growth marketing at ecommerce companies like Rent the Runway, Walmart Ecommerce, and Jet.com. He started out his career in marketing with a Paid Search role at Razorfish and has climbed his way up to his current position with Mona. In this interview, we discuss many varying topics with Kenneth… from digital marketing to Twitter, Discord Servers, and their relationship to Web3.
Website: https://monaverse.com/ LinkedIn: https://www.linkedin.com/in/kennethchong/ Instagram: https://www.instagram.com/monaverse/
"Market Driven... Who is driving the bus? Every organization, every project is influenced by a primary driving force." -Seth Godin
This week, we have our fourth installment of reading a passage from This is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin and giving some insight into the passage.
"When you’re selling something that has higher stakes, in other words– there’s a higher investment or there’s more work involved… you’re going to have to do more friction removal." - Hailey Rowe
Hailey Rowe is a Marketing/Sales Coach & Linkedin Lead Generation Service Provider. She helps service-based business owners, especially coaches, get clients & sales consistently, save time in their business, & overcome social media overwhelm. She shares her F.A.S.T. framework, marketing, and business tips in her Health Coach Nation Podcast & in the Health Coach Nation Facebook Group. She’s been named as one of the Top 25 Coaches in Chicago & one of the top 10 podcasts for coaches. Since 2010, Hailey has worked in the coaching industry & in business development/marketing for startups with her philosophy: You can have an amazing service and impact to make, but without a strong mindset, and sales and marketing plan, your business will remain a hobby. In this interview, Hailey dives into everything she loves about marketing and gives some great insight into bits of her thoughts and processes in both the marketing and coaching industry.
Website: https://www.haileyrowe.com LinkedIn: https://www.linkedin.com/in/haileyr Instagram: https://www.instagram.com/hailey_rowe Facebook: https://www.facebook.com/officialhaileyrowe YouTube: https://www.youtube.com/@HaileyRowe
"In my opinion, people tend to view marketing as a heroic, all-in-one campaign you undertake that will scale your brand to the next level. In reality, 99.99% of brands don't have that type of budget for Superbowl ads, for this monumental, once in a lifetime experience." -Andrew Gottlieb
This week, we have our third installment of reading a passage from This is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin and giving some insight into the passage.
"Marketing is a lot of different jobs, it’s a lot of different skills. It’s a very different skill-set to be able to craft and deliver a PR pitch that will resonate with The Wall Street Journal… from being able to implement Marketo on top of Salesforce.com… to automate customer communication." - Dave Mountain
Dave is a career B2B software marketer who has held leadership roles at startups and with Fortune500 companies. Most recently, he ran global field marketing for a European-based software growth company in the industrial aftermarket parts and service space. In this interview, Dave dives into his journey that got him into the marketing industry and shares his experiences, both wins and fails, since.
LinkedIn: https://www.linkedin.com/in/davidmountain/
In today’s episode of Free Flow Thoughts, Andrew will be reading another passage from the book This is Marketing: You Can’t Be Seen Until You Learn to See by Seth Godin and giving some of his thoughts on the passage.
"I actually kind of like when we’re not meeting, not achieving certain things we’ve set out to do because it just gives us an opportunity to improve." - Milena Rimassa
Milena has melded her experience as a journalist, her passion for filmmaking and community building into a growth-focused storytelling skill set that supports achievement of brand goals, and value-driven initiatives resulting in measurable growth. Now Director of Marketing and Growth for Apto Global, earlier in her career, Milena was the Head of Global Distribution and Marketing for notable independent film companies where she marketed content to 120 countries across multiple platforms. In this interview, Milena dives into how she learned marketing the old-school way and shares with us all of the lessons she learned along the way.
Website: https://www.aptoglobal.com/ LinkedIn: https://www.linkedin.com/in/milenamerrill/ Instagram: https://www.instagram.com/aptoglobal/ Facebook: https://www.facebook.com/aptoglobal/
"Marketing is not a battle and it's not a war, or even a contest. Marketing is the generous act of helping someone solve a problem... Their problem. It's a chance to change the culture for the better. Marketing involves very little in the way of shouting, hustling, or coorsion. It's a chance to serve, instead." - Seth Godin
This is a new segment of our podcast called Free Flow Thoughts. In these episodes, Andrew will be reading a passage from a book he's drawn inspiration from and give his commentary on it.
In today's episode, Andrew will be reading a passage from the book This is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin. You can click this link to purchase his book on Amazon.
We hope you enjoy this new segment of our podcast!
"You have to continue to sell that value confidently because people want to buy that value, they want to buy the outcomes and having that why in their painpoint will always help you sell at a higher price point." - Danny McElhinny
In this interview, Danny McElhinny, Advisor and Fractional CRO at NTM, speaks with Andrew about his observations and how to navigate marketing and business in today’s economy being on the brink of a recession. He discusses how to handle pipeline slippage, why a higher number of executive team members are getting more involved in the sales process, and how to stand out and land your sales while the economy is shifting.
Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments
"The element that I enjoy most out of anything is the marriage of creativity and data, and I think that’s the thing that digital marketing does better than anything else." - Jon Norris
Jon Norris is the Marketing Lead for Codeworks, an intensive coding bootcamp built to nurture creative talent and empower their students to find success through their courses. Jon is a digitally-native marketer with experience in growth roles across tech, finance, B2B and B2C. He is passionate about emerging technologies and how they can be used to improve lives and is always working towards the greatest impact. In this interview, Jon discusses how he began working for Codeworks and shares some wonderful stories and insight related to marketing.
Website: www.codeworks.me LinkedIn: https://www.linkedin.com/in/norrisjon Instagram: https://www.instagram.com/codeworks/ Facebook: https://www.facebook.com/Codeworks
"Community is the best way to just get better results in your own life. For anybody, community is essential. When you’re thinking about building a business, communities are the best businesses to build." - Jane Stecyk
Jane is a manager and strategist who's focused on creating content that converts, and a life-long learner who's eager to take on new challenges. Her natural habitat is a collaborative environment that's looking for listeners who lead and leaders who listen. Currently, she is the VP of Marketing at Mighty Networks where she is building the creator middle class. In this interview, we learn how Jane landed her career as a marketer and go along on a journey as she tells us about the different roles she’s played at some amazing companies along the way.
Website: https://www.mightynetworks.com/ LinkedIn: https://www.linkedin.com/in/janestecyk/ YouTube: https://www.youtube.com/channel/UC0kOOsZ55RofRas1uPIEZmg Instagram: https://www.instagram.com/mightynetworks/ Facebook: https://www.facebook.com/mightynetworks/
"If you’re able to have a story that is impactful enough, people are going to remember it. They’re going to remember what the problem was and they’re going to remember how you solved the problem… using your product." - Lisa Roane
Lisa is the Manager of Marketing Events at InVision, the online whiteboard and productivity platform powering the future of work. With over 8 years experience as an events and marketing professional across the non-profit and tech industries, Lisa's expertise is planning and executing virtual and in-person events that inspire collaboration in others. She currently lives in Indianapolis, Indiana with her husband Thomas, and their two dogs, Sophie and Lucy. In this interview, Lisa takes us on the wild journey that ended with her being a successful marketing professional and provides some excellent insight she’s learned from her marketing career.
Website: https://www.invisionapp.com/ LinkedIn: https://www.linkedin.com/in/lisa-roane-767a4495/ Instagram: https://www.instagram.com/lisaroane/
"Whether you’re here just to make money at the expense of the customer or whether you’re really trying to have a win-win situation, you have to establish trust because if you don’t trust the company, you’re not going to buy from them." - Steven Lockwood
Steven Lockwood has been in sales and marketing for 10 years in the EdTech space. Now he is running a K-12 marketing company called Market K12 which helps private K-12 schools with their marketing funnels. In his free-time, Steven enjoys biking, playing guitar and spending time with his family. In this interview, Steven dives into his background, what inspired him to start his own marketing company, and why he decided to center it around private K-12 schools.
Website: https://www.marketk12.com/ LinkedIn: https://www.linkedin.com/in/stevedavidlockwood/
This week, we have a "throwback" episode from before we rebranded to The NTM Growth Marketing Podcast. Previously, this podcast was "School for Humanity" and this interview with Dr. Bronner was one of our favorites, too good not to re-share with our expanding audience.
If you have ever been lucky enough to participate in an eco-friendly foam party, you have probably heard of Dr. Bronner’s - the top-selling brand of natural soaps in North America and producer of other organic body care and food products.
In this episode, we get to chat about said foam parties, and the cosmic principles of soap-making to peace-making with the President of this heart-led company, Michael Bronner. (The first ingredient for each of their products is: LOVE!)
As a philanthropist and activist, Michael is an advocate for many social and environmental justice causes including Fair Trade, organic standards, farm animal protection and ocean conservation as well as GMO labeling.
Stay tuned as we dive into the “All-One” vision! It’s going to be a great time.
"If you’re not invested in platform diversification and your Facebook goes down, you’ve lost your lead source." - Derek Gales
In this interview, Derek Gales, Facebook Traffic Specialist at NTM, speaks with Andrew about the importance of platform diversification. He touches on some of the difficulties that many people have been experiencing with Facebook visibility and other hiccups with the platform recently and why it’s important to have a presence on other platforms in the case of those hiccups becoming unmanageable or detrimental to their business.
Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments
"A lot of photos and stagnant [content pieces] are just not getting the traction they used to so… video is important." - Courtney Burgtorf
Courtney is the Marketing & Communications Manager for Cincinnati, OH nonprofit organization, Adopt A Class. A classically trained opera singer, Courtney found joy in marketing through her work in community engagement and outreach focusing on providing educational resources to underserved communities. From helping schools secure musical instruments, to immersing youth in theater and Shakespeare, to providing hospitals and literacy initiatives with children's books, to preparing students for higher education and careers through Adopt A Class's group mentoring program, Courtney believes that marketing is about getting in front of the right people at the right time and celebrating wins along the way. In this interview, Courtney Burgtorf discusses her passion for her work and how she’s able to help others through her career in marketing.
Website: https://aacmentors.org/ LinkedIn: https://www.linkedin.com/company/adopt-a-class-foundation/ YouTube: https://www.youtube.com/channel/UCyRNsmLDFpXzHP3J2UqyOuA Instagram: https://www.instagram.com/adoptaclass/ Facebook: https://www.facebook.com/AdoptAClass
The NTM Growth Marketing Podcast #24 "NINJIO with Tom Richards"
"Most of the marketing that we do is interruptive… and as so, we have a limited opportunity to get some attention, very quickly tell a story that somebody finds is going to be beneficial to them." - Tom Richards
Tom is the Chief Marketing Officer at NINJIO Cybersecurity Awareness Training, where he is the leader of the marketing functions, member of the senior executive team and spokesperson for the brand. He has long advocated for stronger cybersecurity practices across companies to keep people and their data safe. Previous to NINJIO, Tom was the Founder and President of Haverty Consulting, a group dedicated to helping companies exceed their communications and marketing goals. Clients included Occidental, The Ohio State University James Comprehensive Cancer Center and OSU’s Wexner Medical Center, Leica Camera, as well as many start-up companies. Tom’s career has spanned over 25 years working with international brands such as Apple, Starbucks and Expedia while in leadership roles at various global digital advertising agencies. Tom is a proud father of three teenaged children and one very cute cavapoo.In this interview, Tom Richards highlights the importance of cybersecurity training, gives us a peek inside a day in the life of a Chief Marketing Officer, and shines a light on the niche of marketing for such an important service.
Website: https://ninjio.com/ LinkedIn: https://www.linkedin.com/in/tomrichardshaverty/ Instagram: https://www.instagram.com/trichards777/ Facebook: www.facebook.com/trichards777
"Being wrong is okay. The whole point of marketing is you’re testing… it’s an immediate thing so you’re able to see almost in real time what’s working and what’s not." - Rebecca Ledbetter
Rebecca Ledbetter is the Director of Marketing at NextFab, a network of collaborative makerspaces for creators of any skill level or interest. As head of the marketing team, she facilitates the day-to-day marketing initiatives, as well as is responsible for the strategic shift with NextFab's branding, website, social media, and digital advertising to increase their 800-membership base. Prior to joining NextFab, she worked in marketing with national franchises, hotels, and website domains. With her ten years of marketing and sales experience, her greatest strengths come in creative storytelling combined with metric-driven research, to execute marketing strategies that heighten brands' exposure and revenue. She holds a double bachelor of arts degree in Communications and Studio Art from Denison University. When she's not immersed in marketing channels, she can be found painting in her studio, exploring Philly's food scene, or petting strangers' dogs. In this interview, Rebecca Ledbetter discusses her day-to-day as a Director of Marketing, her successes and duds in marketing at NextFab, and her journey getting to where she’s at today.
Website: https://nextfab.com/
LinkedIn: https://www.linkedin.com/in/rebecca-ledbetter-55a42458/
Instagram: https://www.instagram.com/nextfab_phl/
Facebook: https://www.facebook.com/NextFabStudio
"Documenting, not creating… A lot of the content just comes from living what you’re doing." - Angela Gargano
Angela Gargano is a fierce athlete, coach, international fitness model, and speaker. Before becoming a full-time multi-passionate entrepreneur, Angela worked as a biochemist at Brown University. Since throwing in the lab coat and goggles in 2013 to open her own gym in Cranston, Rhode Island, Angela has truly lived multiple lives in the athletic and entrepreneurial space, defying odds and setbacks to become an authentic and relatable voice to the public eye. Angela has now competed on American Ninja Warrior 4x, won the Title of Miss Fitness America 2016, and created an online fitness empire for women called Strong Feels Good where she teaches women to ditch the scale and focus on strength and feeling as a way to measure progress. In this interview, Angela Gargano shares with us her fascinating background, how she got into fitness, and how she’s grown her online presence through digital marketing.
Website: http://www.angela-gargano.com
LinkedIn: https://www.linkedin.com/in/angela-gargano/
YouTube: https://www.youtube.com/c/AngelaGarganoFitness
Instagram: https://www.instagram.com/angela_gargano/
Facebook: http://facebook.com/groups/strongfeelsgood
"One of the things people do a lot in education is repetition because repetition helps it stick, but if you’re losing people through the repetition and they’re not continuing on, that’s not necessarily an essential tool." - Kris Palouda
In this interview, Kris Palouda, a Fractional CMO and Strategist at NTM, we speak about “bite-sized pieces” of content creation and the way humans interact with information. She dives into how copywriting has developed into shorter bits rather than blocks of text, the evolution into much smaller lead magnets, and the necessity for short-form education programs.
Website: https://notypicalmoments.com/
LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/
YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA
Instagram: https://www.instagram.com/notypicalmoments
Facebook: https://www.facebook.com/NTMoments
"Entrepreneurship is really much more similar to marketing than I had realized, it’s really a whole lot of getting to know your customer and understanding the problem you’re solving and why people would want a solution for it and what that solution might be.” - Brianna Bannach
Brianna Bannach is the Marketing Team Lead at Yellowdig, an education company working to transform education through connected learning. She also is currently in the 2nd year of her Venture for America fellowship. She graduated from the University of Delaware with a degree in Entrepreneurship + Technology Innovation, a Minor in Social Entrepreneurship, and a concentration in Restaurant Management. In this interview, Brianna explores her passions and the path that took her into this field.
Website: https://www.yellowdig.co/
YouTube: https://www.youtube.com/c/Yellowdig
LinkedIn: https://www.linkedin.com/in/brianna-bannach/
Instagram: https://www.instagram.com/brilea7/
"All of these social [media platforms], it’s all about content and it’s constant and you have to keep feeding the beast.” - Tricia Sacchetti
Tricia Sacchetti is the Director of Marketing for National Cyber Group. Tricia has 25+ years of tech marketing experience, 14 specifically in IT education having led marketing for organizations such as Learning Tree International. Tricia earned her BS in Communications at Castleton University. Tricia's social motto is #B2H (Business to Human) and #ABL (Always Be Learning). In this interview, Tricia discusses her history in marketing and how it led into an important and fulfilling marketing career centered around helping others.
Website: https://www.nationalcyber.com/
LinkedIn: https://www.linkedin.com/in/triciasacchetti/
Instagram: https://www.instagram.com/piscestls/
Facebook: https://www.facebook.com/piscestls
"Seeing a packed stadium or seeing the revenue numbers, records getting broken because of all the hard work us and our team did together is just so rewarding." - Nicole Bauer
Lindsay is the Social Media and Content Manager for the Pittsburgh Riverhounds, and has been with the team since October of 2021. Previously, she was a Technical Director for the Buffalo Bisons, a minor league baseball team based out of her hometown of Buffalo, NY. Her mission with the Riverhounds is to grow the social media following of the team, and build an online personality for the players and organization. Nicole Bauer is the Marketing Manager for the Riverhounds with a strong career background in Marketing and primarily handles all things paid advertising for the team. In this interview, Lindsay and Nicole discuss their experience and goals with marketing for a sports team and how current marketing trends translate into the sports world versus marketing for products or services.
Website: https://www.riverhounds.com/
YouTube: https://www.youtube.com/c/PittsburghRiverhoundsSC
LinkedIn: https://www.linkedin.com/company/pittsburghriverhounds/
Instagram: https://www.instagram.com/riverhoundssc/
Facebook: https://en-gb.facebook.com/RiverhoundsSC/
"It’s not my perspective that is important… it’s the fact that we have hundreds of different people coming through who all are achieving success, or failures in some ways, through real estate investing." - Scott Trench
Scott Trench is the CEO and President of BiggerPockets, however, he started out as a fan and member of the BiggerPockets community before joining as an early employee and Director of Operations in 2014. Four years later, he was named President and CEO and continues to be a passionate real estate investor and personal finance junkie. Scott is also the Author of Set for Life, Host of BiggerPockets Money, a Real Estate Investor, and Broker. In this interview, Scott dives into his passion for real estate investing and financial freedom.
Website: https://www.biggerpockets.com/
YouTube: https://www.youtube.com/c/biggerpockets
LinkedIn: https://www.linkedin.com/in/scott-trench-53056a22/
Instagram: https://www.instagram.com/scott_trench/
"Copy is all about the connection, and AI is not virtually capable of putting itself in your reader’s shoes." - Stephen Goodrick
In this interview, Stephen Goodrick, a Copywriter at No Typical Moments, discusses what the top copywriting trends are in digital marketing lately after first defining what copywriting is. Stephen discusses topics like how to address customer pain points and the pros and cons of utilizing AI written-copy versus personally written.
Website: https://notypicalmoments.com/
LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/
YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA
Instagram: https://www.instagram.com/notypicalmoments
Facebook: https://www.facebook.com/NTMoments
"I try not to be reactionary and the pivoting should be based off data, not off of random ideas from across the staff, not that those aren’t valuable… So, I do think there is an important difference between data driven decision making and having very reactionary decision making." - Anna Murphy
While working at the Boys & Girls Club, Anna Murphy managed to land a marketing internship at an edtech company. She knew nothing about marketing, but she knew how to learn, so she set about studying every aspect of it. It didn't take long for Anna to realize that edtech was a decade or two behind every other industry. And it isn't because edtech buyers were different. It's because companies were complacent. Anna had a hypothesis: if you created great marketing programs, edtech brands could scale unlike ever before. So she set out to prove almost every edtech CEO out there wrong. And guess what: it's working. While she can't give away every secret, her favorite is quite simple, yet so underrated: hire teachers, y'all. In this interview, Anna Murphy discusses her experiences as a previous educator and how that shaped her journey into edtech and bloomed into a love for marketing.
Website: https://www.whyliveschool.com/
Facebook: https://www.facebook.com/liveschool/
LinkedIn: https://www.linkedin.com/in/anna-lillian-murphy/
Instagram: https://www.instagram.com/getliveschool/
"Different industries are like [different cultures]. They have these different kinds of backgrounds and ways that people think about things. Even though a real estate coach has the same fundamental challenges they’re trying to address… as a health coach, it’s just different cultures." - Phil Beene
Phil Beene is an entrepreneur, sometimes-marketer, co-founder, and CEO of Nudge Coach, a company with the mission to perfect the way online programs are delivered using their white label app and customer engagement solutions, with over ten years of experience developing and executing strategies to reach, engage, and educate people online. In this interview, Phil shares his journey with Nudge Coach and some of his thoughts and strategies surrounding the world of marketing.
Website: https://nudgecoach.com/
LinkedIn: https://www.linkedin.com/in/philbeene/
"If you’re generating leads, you need to understand sales. So you need to sit-in on sales conversations. You’re never ‘too high’ in an organization to learn from a salesperson. That is a fact that [a lot of] marketers just don’t seem to understand." - Michael Simpson
Michael is a son of educators, and corporate intrapreneur turned three times entrepreneur. His passion for helping people reach their potential was fueled by his own rise from poverty to international recognition as a market strategist. He co-founded PAIRIN after over a decade as a certified coach, and after spending seven years living in Russia coaching many at-risk young adults to successful careers. As the CEO of PAIRIN, he works to bridge the opportunity gap for future generations by enabling educators and employers to predict and develop behavioral performance. In this episode, Michael discusses his intro to marketing and his journey from there to where he’s at now.
Website: https://www.pairin.com
Facebook: https://www.facebook.com/PairinInc/
LinkedIn: https://www.linkedin.com/company/pairin-inc-/
"I think the visibility that I get with a lot of partnerships is probably one of the most important metrics for me right now. But in the past, it’s been everything. I think a huge one is also how many people sign up for my free products because I think that’s a better measure of visibility and potential leads and potential long-term prospects, as well." - Francheska Martinez
Francheska Martinez is a bodyweight and functional training coach in Austin, Texas. She is an ONNIT Academy, ANIMAL FLOW, and Paid-Free Performance Specialist. Known as FrancheskaFit on social media, she is recognized for her signature flows integrating primal movements, mobility, and dynamic training. She currently balances in-person coaching, an online coaching business, and hosting international retreats. In this interview, Francheska talks about how she got started in the fitness industry and how she shares her day to day journey in the realm of fitness with digital marketing techniques.
Website: https://www.francheskamartinez.com
Facebook: https://www.facebook.com/francheskafit/
LinkedIn: https://www.linkedin.com/in/francheskafit/
Instagram: https://www.instagram.com/francheskafit/
YouTube: https://www.youtube.com/c/FrancheskaFit
"Fundamentals. There are marketing fundamentals that a lot of people forget about… Always make sure to go back to the marketing fundamentals: tracking the KPIs that are important to you. What gets measured, gets improved, so if you’re not measuring it… I guarantee you’re not really improving it." - Chris d’Eon
In this interview, Chris d’Eon, a Fractional CMO at NTM, speaks with Andrew about how to blend AI and Real Human components to humanify your business, how blogs and podcasts are being used to share a business’ story, and some tips on how businesses can continue to thrive during recessionary periods.
Website: https://notypicalmoments.com/
LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/
YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA
Instagram: https://www.instagram.com/notypicalmoments
Facebook: https://www.facebook.com/NTMoments
"The content is in the people, and everyone in the world is a gift to the world, and the world needs your gifts." - Darrell Stern
Darrell Stern is the Chief Marketing Officer of OsteoStrong, a company with a mission to improve bone health, increase strength, and improve your balance naturally. A self-proclaimed “Digital Marketing Jedi,” Darrell’s experience speaks for itself. He once turned a local auto mechanic into a million dollar business and its owner into an international influencer. In this interview, Darrell discusses what life experiences led him to be so passionate and successful in the world of marketing, talks about the amazing work he’s been doing with OsteoStrong, and goes into his concept of Stern Storming.
Website: https://osteostrong.me/
LinkedIn: https://www.linkedin.com/in/darrellstern/
YouTube: https://www.youtube.com/user/osteostrong
Instagram: https://www.instagram.com/osteostrong.me/
Facebook: https://www.facebook.com/osteostrong
"I’m not a critic, I’m a promoter. If I have an experience I don’t like, I just don’t talk about it. I’m not here to write a scathing review. The content that we push out, we really want it to be only positive things." - Chris Stone
Chris Stone runs the marketing end of SDFoodies and CAFoodies, a brand he started with his girlfriend that is dedicated to providing the foodies of California a guide to enjoying their state. From new restaurant openings, events, product recommendations, things to do, places to go, staycations and so much more. Chris is a foodie at heart and you can find him at the bar of the latest and greatest restaurant in San Diego enjoying a glass of wine and contemplating his next venture into the Food and Beverage Industry. In this interview, Chris talks about their content and marketing strategy and how they achieved their reach.
Website: https://cafoodies.me/
TikTok: https://www.tiktok.com/@sdfoodies|
Instagram: https://www.instagram.com/sdfoodies/
Facebook: https://www.facebook.com/sdfoodies/
"I think that’s where a lot of breakdown happens is thinking that ‘there is a formula and I can just take this client and plug their stuff into the formula and I’m going to get the result.’ So I do really think that it needs to be customized." - Rachel Anzalone
Rachel Anzalone is a mentor, advisor, and strategic thought partner who helps entrepreneurs take their businesses to the next level with her unique approach to business growth strategy. After over 20 years in the trenches of entrepreneurship, brick and mortar small business, corporate enterprises, and digital marketing, Rachel has developed an approach to thought partnership like no other. Rachel uses her expertise in holistic wellness, personal and collective development, as well as work-life integration to create a unique approach that blends thoughtfulness, deep self-inquiry, and personally aligned business strategies. In this interview, Rachel shares her experiences and what she learned while blending her knowledge of marketing with her passion for holistic health.
Website: https://rachelanzalone.com/
LinkedIn: https://www.linkedin.com/in/rachelanzalone/
Instagram: https://www.instagram.com/rachelanzalone/
"I think it’s really important. It’s one of the things that helps me get up and motivates me is that I feel like I’m working towards a very good cause and a very important thing that will become more and more prevalent in people’s daily lives going forward." - Michael Bailey
Michael Bailey has been in tech marketing for over ten years. He helped grow Wombat Security to a successful exit to cybersecurity leader Proofpoint. Recently he has acted as an advisor for several startups, and currently manages Proofpoint’s core threat protection product marketing team. He has spoken on the intersection of people and cybersecurity and enjoys educating professionals and users alike on improving their cybersecurity posture. In this interview, Mike discusses the importance of cybersecurity and his development and experience in marketing for threat protection.
Website: https://www.proofpoint.com/us
LinkedIn: https://www.linkedin.com/company/proofpoint/
YouTube: https://www.youtube.com/channel/UCIvtJgsrUzFo90NKeiVozhQ
Instagram: https://www.instagram.com/proofpoint/
Twitter: https://twitter.com/proofpoint
Facebook: https://www.facebook.com/proofpoint
"I think empathy has a different definition to different people, and so I think for me… the first step to understanding how to practice empathy in project management… you could start off with your agendas. These daily, weekly, monthly check-ins with your team, they’re not just about work." - Leona Snell
In this interview, Leona Snell, Project Manager at No Typical Moments, speaks with Andrew about her experience working as a Project Manager and how her position incorporates many roles under the scope of digital marketing. She discusses the different uses for various data collection and communication software, the demand for emotionally intelligent leaders, and the development of the project management role and how they’ve taken on more than they were initially intended to through the era of remote work.
Website: https://notypicalmoments.com/
LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/
YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA
Instagram: https://www.instagram.com/notypicalmoments
Facebook: https://www.facebook.com/NTMoments
“The thing I love about marketing, and that I hate about it– it’s like a paradox there, is that it’s endless possibilities. I love that, but the thing that I don’t like is that it is the reason my brain never stops talking to me.” - Tyler Wagner
Tyler Wagner is the founder of Authors Unite, a community of authors made to support one another during their process of writing and publishing a book. With his 3-month program, he has helped many people with their personal goals, whether that’s to become a leader in their field, start a business of writing books, or to simply create more passive income for themselves. His passion in helping others share their message speaks volumes to the kind of person Tyler is. In this interview, Tyler discusses how his business differs from similar formats and the importance of offering marketing tools and resources to his client base as well as how he handles marketing for his own business.
Website: https://authorsunite.com/
Facebook: https://www.facebook.com/authorsunite1
LinkedIn: https://www.linkedin.com/company/authors-unite/
“I think if your focus with marketing is always how can you solve a problem for people, then you can do a lot of good because people are always going to be struggling with something so if you come up with a solution to that and offer it to the audience and figure out how to communicate that to them… then you can do a world of good.” - Beth Moncel
Beth Moncel founded Budget Bytes in 2009 and for the last thirteen years, has been dishing out healthy, inexpensive recipes and teaching kitchen basics through her popular blog and corresponding cookbook, Budget Bytes - Over 100 Easy Delicious Recipes to Slash Your Grocery Bill in Half. She loves getting creative in the kitchen and hopes to show others just how fun and rewarding cooking can be. In this interview, Beth discusses her brand and how she keeps her marketing authentic while still engaging her audience with the content.
Website: https://www.budgetbytes.com/
Facebook: https://www.facebook.com/budgetbytes1
LinkedIn: https://www.linkedin.com/company/budget-bytes/about/
Instagram: https://www.instagram.com/budgetbytes/
Twitter: https://twitter.com/budget_bytes
YouTube: https://www.youtube.com/c/BudgetBytesBlog
TikTok: https://www.tiktok.com/@budget_bytes
“It’s really about confronting those topics that are uncomfortable for people and then making it more comfortable, making it entertaining. Education can be boring at times… our goal is to make education as entertaining as possible.” - Kathryn Hopkins
Kathryn Hopkins is MoveU’s Digital Marketing Manager and their own personal “Sporty Spice.” You’ll find her either on-the-go in her comfy clothes or dressed her absolute best with no in-betweens. After spending her early adulthood studying and working in a variety of countries, she found that she had evolved into a well-rounded professional who specifically thrives in the Health & Wellness environment, which led her to her career with MoveU. In this interview, Kathryn talks about her goals and intentions as Digital Marketing Manager for MoveU and the thought process behind the posts they make on social media.
Website: https://moveu.com/
Facebook: https://www.facebook.com/moveuofficial/
LinkedIn: https://www.linkedin.com/company/moveu/about/
Instagram: https://www.instagram.com/moveu/
YouTube: https://www.youtube.com/moveu
“I think what’s amazing about music and sports and the throughline with that and marketing and live events is that you’re just continuing to create experiences for people and open up opportunities for people within those experiences.” - Jenny DeLoach
Nate Bain is in his sixth season in the NFL and third with the Titans in 2019. He joined the Titans in 2017 after three seasons with the Los Angeles Rams, where he was the team's digital media manager. As social media manager, he is responsible for all of the club's social media accounts, strategy and content ideation. Jenny DeLoach is a Nashville Native, worked in the music business as a talent representative in the live touring space for the last 12 years and joined the Tennessee Titans less than a year ago and currently serves as the Director of Marketing and Fan Engagement. In this interview, Nate and Jenny discuss their experiences and passions behind their careers in marketing, specifically with the sports industry and with the NFL.
Website: www.tennesseetitans.com
Facebook: https://www.facebook.com/titans
LinkedIn: https://www.linkedin.com/company/tennessee-titans/
Instagram: https://www.instagram.com/titans/
YouTube: https://www.youtube.com/titans
"If you are the type of person who gets in the creative flow for a 24 hour period once a month. That is your flow, that works for you. Own it, go with it. Come up with your video and content ideas when you feel most inspired. You don't necessarily need to fit into someone else's box of output." - Lindsey Bast
In this interview, Lindsey Bast, Senior Strategist and Advertiser at NTM, speaks with Andrew about the big questions surrounding what the formula is these days and what’s working in digital marketing. She discusses the importance of authenticity in business and marketing, the benefits of testing multiple variations to find the formula that best fits your needs, and how omnipresence is more important than ever.
Website: https://notypicalmoments.com/
LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/
YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA
Instagram: https://www.instagram.com/notypicalmoments
Facebook: https://www.facebook.com/NTMoments
“We learn best and perform best in environments that are supportive, enriching, and light giving. Based on what’s called a heliotropic effect, which is kind of a fancy word that says plants and all living organisms grow towards light.” - Jim Mallozzi, Mindset Advisors
Jim is a seasoned veteran of the Financial Services industry. During his career he has worked throughout the US, Europe, Asia and Latin America helping lead the transformation industries and businesses. As the Principal at Mindset Advisors, he has helped global educational companies, high-tech manufacturing companies and financial service companies build strong management teams through a hands-on application of the principles of Positive Leadership. In this episode of The School for Humanity, I speak with Jim about his passion for international business, positive leadership, and what it takes to create better business results.
Let’s dive in!
LinkedIn: https://www.linkedin.com/in/jim-mallozzi-441570b/
“I always say that nothing in business defies logic, so if you look at business logically and think things through there's a lot of major business downfalls that can be avoided. And that’s my goal: I want people to have fun, make money and do good.” - Patrick Burke
Patrick Burke is the Managing Partner of Burke & Schindler PLL and Concentric Wealth Management. Passionate about helping entrepreneurs start, grow, manage, and build valuable businesses, he has advised more than 200 successful start-ups, and is an expert across multiple disciplines including mergers and acquisitions, business financing, and deal structuring. He lives in Cincinnati with his wife and is an avid swimmer, cyclist, drummer and grandfather. In this Episode of The School for Humanity, I speak with Patrick about his new book The 10 Biggest Business Mistakes And How To Avoid Them, his first big business mistake, helping entrepreneurs, and partnerships that work.
Let’s dive in!
Website: http://www.burkecpa.com/
Facebook: https://www.facebook.com/burkeandschindler
LinkedIn: https://www.linkedin.com/company/burkeandschindler
Twitter: https://twitter.com/burkeschindler
“AlliancesHub came out of a concept that in life we need to have resources around us to be able to be successful. You can’t dive into this world without the support of alliances or teams, so the Hub in this case is you. So AlliancesHub means you are the Hub and everybody around you is connecting through you to support you to move forward.” - Joe Bacigalupo, AlliancesHub International, LLC.
Joe is a Managing Partner and an Executive Advisor at AlliancesHub International, LLC. He holds a Bachelor of Science in Electronics Engineering, an M.B.A. in General Management, and a Graduate Marketing Certification. Joe’s professional experience includes leadership roles managing domestic and international operations with Enterprise Application Software, IT consulting, Management Consulting, Telecommunications Equipment, and Technology companies. In this episode of The School for Humanity, I speak with Joe about how the AlliancesHub was created, developing an exceptional workforce, team building, and talent optimization.
Let’s dive in!
Website: https://www.allianceshub.com/
Facebook: https://www.facebook.com/fernando.bacigalupo.5
LinkedIn: https://www.linkedin.com/company/allianceshub-international/
Instagram: https://www.instagram.com/jfbaci/
“For me, leadership is when you have someone that cares deeply about those they influence, that trusts those that are with them, that gives credit to those when it applies, that give appreciation, that can admit their mistakes, that have that emotional intelligence to not hold grudges, to let others take credit, to find opportunities to let others succeed, and to seek advice and the input of others.” - Joe Laranjeiro, Conscious Business Institute
Joe leads Conscious Business Institute’s development initiatives and operations. Joe’s passion for conscious living and client services make him a trusted facilitator. Prior to CBI, Joe spent 18 years working intimately with some of the world’s most well-known organizations, most recently as Director and Client Business Partner with the Nielsen Company where he led research & analytics engagements with premier global clients. In this episode of The School for Humanity, I speak with Joe about his role at the Conscious Business Institute and his journey to find out what leadership is, creating a better way to live and work, conscious and self leadership, and the conscious business wisdom principles.
Let’s dive in!
Website: https://consciousbusinessinstitute.com/
Facebook: https://www.facebook.com/ConsciousBusinessInstitute
LinkedIn: https://www.linkedin.com/in/joelaranjeiro/
“I created the Intrapreneurs Influence Lab to really bring the best of what I have learned and to teach all of those things I wish I knew earlier on about how to lead change effectively and to put that into a program that I would offer for other Intrapreneurs.” - Nancy Murphy, CSR Communications
Nancy Murphy has spent her career saying what others are afraid to – and learning to say it in ways that others will listen. She’s the founder and president of CSR Communications and creator of Intrapreneurs Influence Lab. Her passion is helping leaders of change within established organizations (intrapreneurs) influence and persuade others so that they can realize their vision for change faster, with less frustration and resistance. In this episode of The School for Humanity, I speak with Nancy about being an internal change agent, resistance to change, and change leadership.
Let’s dive in!
Website: www.csrcommunications.com
Facebook: https://www.facebook.com/csrcommunicationsdc/
LinkedIn: http://linkedin.com/in/nancyamurphy and https://www.linkedin.com/company/csr-communications/
“Why aren’t we doing this? Why haven’t we done this? Why not create a school of fish that’s bigger than the biggest sharks out there? That’s where the idea was really born for Dollar Donation Club, which was to unify in our big vision, to unify a billion people giving just a $1/month toward the world’s best social impact solutions out there, and ultimately creating the world’s first collective billionaire super philanthropist.” - Seth Blaustein, Dollar Donation Club
Seth Blaustein is the founder & CEO of Dollar Donation Club, a micro-donation platform creating the world's first collective super-philanthropist, made up of millions of people giving just $1/month to top impact solutions. Seth is a futurist, social entrepreneur and filmmaker dedicated to inspiring global social impact through storytelling. His videos have generated over 70,000,000 views and helped raise more than $3,000,000 for good causes. In this episode of The School for Humanity, I speak with Seth about his love of story, what’s wrong with the social impact space, putting the fun in funding, and making an impact with micro donations.
Let’s dive in!
Website: https://dollardonationclub.com/
Facebook: https://www.facebook.com/DollarDonationClub/
LinkedIn: https://www.linkedin.com/in/seth-blaustein-0a858214/
Instagram: https://www.instagram.com/dollardonationclub/
“Pre-Week Planning is the process, it is the habit, that will empower someone to schedule their priorities rather than prioritize their schedule...It’s the most important habit a person could actually develop in their lives if they want to live a life by design instead of a life by default.” - Rob Shllenberger, Do What Matters Most
Rob Shallenberger is the Founder and CEO of Becoming Your Best Global Leadership. Rob is devoted to helping individuals and organizations achieve their maximum potential and has trained and coached hundreds of companies around the world, including many Fortune 500 organizations, in leadership, planning, and time-management. Previously, he served as an F-16 Fighter Pilot in the Air Force for 11 years. Rob, along with his brother Steve Shallenberger, have a new book out called, “Do What Matters Most: Lead with a Vision, Manage with a Plan, Prioritize Your Time.” In this episode of The School for Humanity, I speak with Rob about leaving the fighter pilot world for the business world, the three habits for time management and productivity, his own pre-week planning process, and becoming intentional about what matters most.
Let’s dive in!
Website: becomingyourbest.com
Facebook: https://www.facebook.com/BecomingYourBest
LinkedIn: https://www.linkedin.com/company/2928286
Instagram: https://www.instagram.com/becomingyourbestglobal/
Twitter: https://twitter.com/BYB
“If you are not aligned with who you are and what you stand for and how you want to show up in the world, then you start creating businesses that are based on somebody else’s vision. You start creating businesses according to what you think you should do, what other people are saying is the right way to do it. And what I have found invariably with business owners is that they end up hating their business. The business starts feeling like it’s suffocating them.” - Sue Guiher
Sue Guiher is Founder of Thrive for Success and a sought after international speaker and best-selling author. Her mission is helping people create businesses or careers that are aligned with their values. She understands the challenges of staying connected to your work while also living your desired life. Sue has grown her successful business while also growing her family of three children and a dog, Sailor. She is often referred to as The Thriving Entrepreneur. In this episode of The School for Humanity, I speak with Sue about her early fascination with audiology and speech pathology, her journey into entrepreneurship, values and core essence, and her blueprint for success.
Let’s dive in!
Website: https://thrive4success.com/
Facebook: https://thrive4success.com/facebook/
LinkedIn: https://thrive4success.com/linkedin/
Instagram: https://thrive4success.com/google/
“I realized that we as a society have lost some of this innate affinity for storytelling. That it’s not as natural in the digital age for families to gather around to listen to stories as it was maybe 100 or 50 years ago. It’s something that’s not happening in so many families And yet there are so many reasons to support it and encourage it.” - Mary J. Cronin
Mary J. Cronin, Ph.D.,an advisor for Write the Family, an intergenerational family storytelling program affiliated with Write the World. She is a Research Professor at Boston College School of Management, and the President of 4Q Catalyst, a business strategy consulting firm. She serves as director of the Boston Authors Club, the Encore Boston Network, and the Center for Ageless Entrepreneurs, and has authored 12 books on managing digital innovation and social impact. In this episode of The School for Humanity, I speak with Mary about her lifelong aspirations to be a writer, writing and editing twelve books, her work as a research professor, and the importance of stories in family legacy.
Let’s dive in!
Website: https://writetheworldworkshops.com/write-the-family/
Instagram: https://www.instagram.com/write_the_world/
Facebook: https://www.facebook.com/writetheworlddotcom
LinkedIn: https://www.linkedin.com/in/maryjcronin/
“When you spend that amount of time with somebody on this intimate platform, and I do think podcasting is intimate, the magic is happening before and after that interview. You get the opportunity to just get to know people in a very unique way, and if you do your job right, stay in their lives and them in yours, and it opens so many other doors and opportunities.” - Chase Chewning, Ever Forward Podcast
A Virginia native and Army veteran, Chase is a Virginia Commonwealth University alum, graduating from their Health, Physical Education and Exercise Science undergraduate program in 2013. Having completed his MS in Health Promotion from American University in Washington, DC he also holds the following credentials: ACE Certified Health Coach and TRX Certified Suspension Trainer. In this episode of the School for Humanity, I speak with Chase about the early influence of his father and the military, Ever Forward as a mantra and the name of his podcast, steps to starting a podcast, and examining toxic masculinity.
Let’s dive in!
Website: https://chasechewning.com/
Facebook: https://www.facebook.com/chasechewningofficial
LinkedIn: https://www.linkedin.com/in/chasechewning
Instagram: https://www.instagram.com/chase_chewning
“Why would anybody do this by choice? Number one reason over and over and over again is not money, money is the way you measure success, but the thing they are looking for is freedom and autonomy. That’s why people launch their own ventures.” - Les McKeown, Predictable Success
Les McKeown is the Founder and CEO of Predictable Success. Les first began to recognize recurring growth patterns early in his career as a serial entrepreneur. Les used the experience he gained during that time to co-found one of the first business incubators in the world, which he and his then business partner developed over a decade into a multi-national consulting company that advised on the creation and growth of hundreds of organizations worldwide. In this episode of the School for Humanity, I speak with Les about his early drive to get into business, how Predictable Success came about, the difference between scaling and growing your business, building systems and infrastructure, and effective team based decision making as the secret to scaling your organization.
Let’s dive in!
Website: https://predictablesuccess.com/
Facebook: https://www.facebook.com/predictablesuccess
LinkedIn: https://www.linkedin.com/company/predictable-success/
Instagram: https://www.instagram.com/predictablesuccess/
“I made an extreme transformation in my life, and I now help others to be able to both make a living and have a life...As a digital habits habits coach, I help other business leaders, top performers, and entrepreneurs to reclaim 20-30 hours of productive time each week and grow their business faster, live life in flow state, and have more time off.” - Tommy Sobel, Brick
Tommy Sobel is the world’s premiere digital habits coach, having helped thousands of busy business leaders and top-performers reclaim tens of thousands of hours of productive time. Using his background in neuroscience and behavior reconditioning, Tommy trains business leaders to improve their relationship with screens through coaching, proven systems and community, so they can reclaim 20-40 productive hours each week, live life in flow state and have more time off. In this episode of The School for Humanity, I speak with Tommy about his early fascination with space, breaking bad habits, creating the Brick community, what it means to be human, conscious control, and the phone smart method.
Let’s dive in!
Website: Go Brick Now
Facebook: https://www.facebook.com/thomas.sobel
LinkedIn: https://www.linkedin.com/in/tommy-sobel-6aa10ab/
Instagram: https://www.instagram.com/tommysobel/
“I went to med school so that I could do medicine differently. I wanted to be able to really partner with patients to get to the root cause and to help their bodies get better and not just put them on medications.” - Dr. Ann Shippy
Dr. Ann Shippy is Board Certified in Internal Medicine and Certified in Functional Medicine. She operates a successful private practice in Austin, TX where she is known for her compassionate, attentive, and tireless approach to caring for her patients. She has gained a considerable reputation for successfully diagnosing and treating mold patients and patients with chronic inflammatory response syndromes (CIRS). Her areas of expertise also include autoimmunity, neurology, gastrointestinal disorders, behavioral health, infertility and pregnancy, and toxicity. In this episode of The School for Humanity, I speak with Dr. Shippy about her decision to attend medical school at the age of 32, the inspiration for starting her own functional medicine practice, meditation for gene expression, mindful eating, and the three ways to work with her.
Let’s dive in!
Website: https://annshippymd.com/
Facebook: https://www.facebook.com/AnnShippyMD/
LinkedIn: https://www.linkedin.com/in/annshippymd
Instagram: https://www.instagram.com/annshippymd/
“I believe that all business success in the end, and I’m stressing in the end because there is a lot to it, is about our ability to be in a relationship with others and our ability to create a world where people want to work with us and for us and excel and do more work together.” - Achim Nowak, Brilliant Best Masterminds
Achim Nowak helps successful CEOs and C-Suite executives in blue-chip global enterprises to show up with relaxed authority and amplify their personal influence. Achim has written three books that pinpoint the nuances of authentic success behavior and also hosts the MY FOURTH ACT Podcast where he chats with brilliant humans who have created bold and unexpected lives. Achim’s Brilliant Best Masterminds are transformational incubators for exceptional humans who wish to accelerate their personal development. In this episode of The School for Humanity, I speak with Achim about his start in theater, mediation training, the importance of humility, unspoken relationships, relaxed authority, love intelligence, and thinking time.
Let’s dive in!
Website: https://myfourthact.com/about-achim/
Facebook: https://www.facebook.com/achim.nowak.94
LinkedIn: https://www.linkedin.com/in/achimnowak
Instagram: https://www.instagram.com/achim_nowak
“Water is actually something that is financeable. I saw that there is an ecosystem in water that needs to be developed on the software side.” - Samuel Ian Rosen
Samuel Ian Rosen, or Captain Planet, is an artist and technologist creating solutions to end the sixth mass extinction, aka The Climate Crisis. His mission is to eliminate the single use plastic water bottle and democratize access to clean water by connecting it to the Internet. He is a serial entrepreneur and angel investor. In this episode of The School for Humanity, I discuss with Samuel his early aspirations to be an inventor, what inspired his creation of the organization Tap, creating a sustainable business model to solve a social issue, the importance of hydration, and impact measurements.
Let’s dive in!
Website: https://www.samuelianrosen.com/
Instagram: http://instagram.com/captainplanet
Facebook: https://www.facebook.com/samirosen
LinkedIn: https://www.linkedin.com/in/samirosen/
“The Runga mission has really evolved quite a bit. It’s very much exploring this mindful side of everybody that often gets swept under the rug, and then at the same time combining that with modern science and technology that allows us to really boost your mitochondrial conduct and fitness very quickly, which allows us to regain your breath and regain your groundedness and presence.” - Joe DiStefano
Over the last 14+ years as a certified professional in the fitness industry, Joe DiStefano has become a true global authority on how to optimize wellness and longevity on the path to improving fitness and sports performance. Joe has coached some of the world's top athletes, instructed over 100 live events in 15+ countries, spoken on the TED stage, and founded Runga LLC. In this episode of The School for Humanity, I speak to Joe about his early aspirations, the brain injury he suffered as a teenager, cumulative stress load, the role of nutrition, the origin of Runga, nurturing the way we see the world, and defining an optimized human being.
Let’s dive in!
Website: https://www.coachjoedi.com/
Facebook: http://facebook.com/coachjoedi
LinkedIn: http://linkedin.com/in/joedi
Instagram: http://instagram.com/coachjoedi
“The more somebody takes care of themselves the higher they’re actually going to be in terms of productivity and efficiency, and loyalty to a company.” - Magali Mathieu
Magali Mathieu is the co-founder & Chief Revenue Officer at atlasGO. When she's not running, she's driving all things revenue on the Sales & Marketing team. Magali is a social entrepreneur with a personal mission to become the best version of herself by healing and helping others heal, as well as a certified yoga teacher and MilestoneMaker graduate. In this episode of The School for Humanity, I speak to Magali about how she came to start atlasGo, working with investors and co-founders on the development of the app, changes to make the app fit the needs of Corporations, Non-Profits, and Community Members, B-Corps putting mission ahead of profit, and the importance of taking care of yourself.
Let’s dive in!
Website: https://atlasgo.org/
Facebook: https://www.facebook.com/atlasgo.org
LinkedIn: https://www.linkedin.com/in/magalimathieu/
Instagram: https://www.instagram.com/atlas_go/
“You have to keep yourself focused on what you want to do. And you’ve got to keep your vibe high, you have to keep yourself energized. One of the fastest ways to drain people’s energy is for them to focus on what isn’t working, who’s not doing what, and what shouldn’t have happened and prolong their ability to make decisions. It happens all the time.” - Mark England
Mark England is a life coach and presenter, as well as co-founder of Procabulary, a company born out of the realization that the way in which people speak to and about themselves, the words we use, can empower us or bury us. Procabulary’s mission is to dramatically reduce the amount of unnecessary stress and drama in the world and to create more powerful, happy people as a result. In this episode of The School for Humanity, I speak to Mark about his early motivation to be in business for himself, his move to Thailand, his fascination with language, his days as a Muay Thai fighter and the injuries that derailed his dream, the power of our words, how the stories we tell ourselves can impact entrepreneurship, and how Procabulary supports its clients.
Let’s dive in!
Website: https://procabulary.org/
Facebook: https://facebook.com/procabulary/
LinkedIn: https://linkedin.com/procabulary/
Instagram: https://linkedin.com/procabulary/
“Our goal is to impact a million lives through better business, and we can do that through influencing the CEOs and therefore making the companies of those CEOs run better and impacting the employees in those companies. That is the significant purpose we are here for.” - Jim Schleckser
Jim Schleckser helps leaders grow companies. Jim and his team at the Inc. CEO Project work with over 100 CEOs of high growth companies to identify and obliterate the things that stand between them and continued organizational success. Jim is also the author of the book: Great CEOs are Lazy. In this episode of The School for Humanity, I speak with Jim about his early start in food service, his history in running companies and departure from the corporate world, what the Inc CEO Project is all about, providing safe spaces for CEOs, and why feedback is vital to growing your organization.
Let’s dive in!
Website: https://incceoproject.com/
Facebook: https://www.facebook.com/IncCEOproject/
LinkedIn: https://www.linkedin.com/company/ceo-project?trk=top_nav_home
“I realized that breathing patterns are a reflection and an expression of our relationship to our body, to each other, to life, to the world, to stress and so on.” - Dan Brulé
Dan Brulé is a modern-day teacher, healer, and pioneer in the field of Breathwork, as well as the author of “Just Breathe: Mastering Breathwork for Success in Life, Love, Business and Beyond.” In this episode of The School for Humanity, I speak with Dan about how he got started with breath work as an x-ray technician, training people on CPR, the transformational aspects of breathwork, Covid-19’s acceleration of breathwork and our own evolution, and how changing our breathing patterns allows us to change our state of being.
Let’s dive in!
Website: https://breathmastery.com/
Facebook: https://www.facebook.com/DanBruleBreathmastery/
Instagram: https://www.instagram.com/danbruleofficial/
LinkedIn: https://www.linkedin.com/in/dan-brul%C3%A9-335a3a2b
“You have these currents. You have this human power, this power shift of humanity that’s happening, you have this momentum of technology and advancements of technology, and then you have this current of the purpose of the business. If any of these currents gets stronger than the other, it creates an imbalance in that business ecosystem.” - Deborah Westphal
Deborah Westphal is a passionate humanist and life-long learner, she has guided government and corporate leaders to challenge biases, ignite ideas, and build resilience for a secure future. Deborah is also the author of Convergence: Technology, Business, and the Human-Centric Future. In this episode of The School for Humanity, I speak with Deborah about her early influences in pursuing engineering, the convergence of people, technology and business and the need to balance them, and what a human-centric business looks like in our world today.
Let’s dive in!
Website: https://deborahwestphal.com/
LinkedIn: https://www.linkedin.com/in/deborah-westphal-5b223211/
Instagram: https://www.instagram.com/deb.westphal/
“Leadership is mostly about caring about people and caring about something more than yourself. So the passion comes from really wanting to make a difference, and wanting to inspire other people to stand further in their truth and speak up for what they believe in.” - Chrisa Zindros, Handel Group
Chrisa Zindros brings over a decade of management and executive level leadership to the Handel Group®, a corporate consulting and life coaching company dedicated to teaching people how to realize their personal and professional visions. In this episode of The School for Humanity, I speak with Chrisa about her early life inspirations, finding her way to coaching, leadership as a way of developing people, the difference between reacting and pivoting, and the leadership dream process.
Let’s dive in!
Website: https://www.handelgroup.com/
Facebook: https://www.facebook.com/HGLifeCoaching
LinkedIn: https://www.linkedin.com/company/235083
“The key to really making change, lasting change, is to start with where you can actually affect change, and that’s on yourself...If you can heal yourself, you’ll actually heal the world around you.” - Kash Khan
Kash Khan is a conscious minded entrepreneur, father to 3 amazing sons, motivational speaker, podcast host and plant medicine advocate who over the years has built a conscious community called Educate Inspire Change. In this episode of The School for Humanity, I speak to Kash about the origin of Educate Inspire Change, the key to lasting change, healing trauma, conscious business, self-love, and treating life like a ceremony.
Let’s dive in!
Website: https://educateinspirechange.org/
Facebook: https://www.facebook.com/EducateInspireChange.org/
LinkedIn: https://www.linkedin.com/in/kasim-khan-13593450/
Instagram: https://instagram.com/educate_inspire_change
“I think we’re all in this place of trying to find our way of navigating what has been happening, and that all depends on the level of resilience you have already within you. What are the pillars that help people build resilience?” - Mary Stelletello
Mary Stelletello founded Vista Global Coaching & Consulting in 2010 to partner with individuals and organizations to create the world we want to live in through coaching, organizational development consulting, and professional development programs. In this episode of The School for Humanity, I speak with Mary about her early aspirations, her inspiration to create her own company, the six pillars of building resilience, reshaping the global economy with B-corps, and defining conversational intelligence.
Let’s dive in!
Website: https://www.vistaglobalcc.com/
Facebook: https://www.facebook.com/vistaglobalcc/
LinkedIn: https://www.linkedin.com/in/marystelletello/
Instagram: https://www.instagram.com/vistaglobalcc/
Moe Carrick believes that people can and should thrive at work, and that when they do, organizations succeed. With over 30 years of work in organizations on issues of partnership, leadership, inclusion, strategy and culture Moe believes that rigorous self-awareness, courage, honest dialogue, active involvement, and empathy are fundamentals to building full partnerships based on trust and curiosity. Moe is Founder of Certified BCorp Moementum, Inc. and holds a Master’s Degree in OD, is a Certified Daring Way™/Dare to Lead™ Facilitator, a Coach, and is administrator of a variety of tools in her trade. She is author of two bestselling books, FIT Matters: How to Love Your Job and Bravespace Workplace: Making Your Company Fit for Human Life. As a white, US-born, heterosexual woman, Moe strives to use her privilege with grace to surface assumptions that interfere with teams and to explore systemic patterns.
In this episode, I speak with Moe about her mission and the impact Moementum, Inc. is making in the world.
Let’s dive in!
Learn more at: https://moecarrick.com/
Steven Piersanti is founder of Berrett-Koehler Publishers, Inc., a leading independent publisher that pursues its mission of “Connecting People and Ideas to Create a World That Works for All” by publishing groundbreaking books that promote positive change at all levels – individual, organizational, and societal. Steve recently stepped down as president and CEO and now serves as a full-time senior editor at Berrett-Koehler. Prior to founding Berrett-Koehler in 1992, Steve served as president and CEO of Jossey-Bass Publishers. He began his career at Jossey-Bass in 1977 as an advertising copywriter then served as marketing director, editor, editorial director, and executive vice president before becoming CEO in 1989. Steve graduated with Highest Honors from Brigham Young University, where he got his start in publishing by founding and editing a university student scholarly journal.
In this episode, I speak with Steven about his mission and the impact Berrett-Koehler Publishers, Inc. is making in the world.
Let’s dive in!
Learn more at: https://www.bkconnection.com/
Masami Sato is a social entrepreneur, CEO and founder of the global giving initiative, Buy1GIVE1 (B1G1). She is also a mother of two children and is a two-time TEDx speaker.
Masami's unique insights and methodologies are cultivated from the mixture of her Japanese heritage and her diverse experiences traveling around the world, working in many different industries and countries. Her keen interest and appreciation for different philosophies, concepts and ideologies of our world combined with her practical business experience has helped form the new and innovative ways B1G1 allows businesses and individuals to give and impact lives today. Since its founding in 2007, businesses and individuals working with B1G1 have created more than 78 million giving impacts.
In this episode, I speak with Masami about her mission and the impact B1G1 is making in the world.
Let’s dive in!
Learn more at: https://masamisato.com/
Maggie loves working with leaders, teams, and organizations to maximize collaboration and communication so they can do their best work. A master facilitator with a background in education administration, Maggie joined the Dispute Settlement Center in 2019 after years of experience helping organizations succeed, most recently as principal at The Mulberry Partners, LLC. She holds a degree in English from Swarthmore, a Masters of Liberal Studies from St. John's College, and a Masters of School Administration from UNC-CH. Maggie holds Emotional Intelligence/360 certifications and is a TEAMSTEPPS advanced trainer. She is co-author of the awarding-winning book Power Through Partnership: How Women Lead Better Together.
In this episode, I speak with Maggie about her mission and the impact Power Through Partnership is making in the world.
Let’s dive in!
Learn more at http://www.disputesettlement.org/
Bill Torbert received a BA in Political Science & Economics and a PhD in Administrative Sciences from Yale University. He founded the Yale Upward Bound (War on Poverty) program and the Theatre of Inquiry, and taught at Yale, Southern Methodist University, and Harvard prior to joining the Boston College faculty in 1978. He has written 12 books, the most recent of which is Numbskull in the Theatre of Inquiry: Transforming Self, Friends, Organizations, and Social Science. It illustrates a new kind of social action and social science where the researchers include themselves in the study, and explore to what degree all the different participants are, or are not, exercising timely and mutually-transforming action.
In this episode, I speak with Bill about his mission and the impact his work is making in the world.
Let’s dive in!
Learn more at http://www.williamrtorbert.com/
Connie Benjamin is a Story Archaeologist, Master Interviewer, #1 International Best Selling Author, and international speaker. She is on a mission to help purpose-driven entrepreneurs who feel like the unintentional best-kept secret to cut through the noise of the online space so they can powerfully share their Hidden Story through her unique Intentional Interview Process. Connie’s mission is to empower entrepreneurs to fulfill their Divine purpose so they can uplift their family and humanity through socially responsible business.
In this episode, I speak with Connie about her mission and the impact Women with Fire is making in the world.
Let’s dive in!
Learn more at https://www.myfirewithin.com/influencer
Cameron is a researcher, writer, entrepreneur and the founder of TRU KAVA, a company that is striving to set the industry standard for quality, safety and education around kava within the mass market. TRU KAVA is focused on developing scalable user-friendly products that deliver the full therapeutic action of the traditional kava drink, which is the only form has been highly prized in south pacific islands for over 3000 years. Since Discovering the amazing effects of traditional Kava during his own chronic illness, Cameron spent many years investigating every aspect of Kava and has collaborated with many of the most prominent experts in the world within the fields of Kava research and historical Kava use.
In this episode, I speak with Cameron about his mission and the impact TRU KAVA is making in the world.
Let’s dive in!
Learn more at https://gettrukava.com
Rob Sinclair believes in T. Harv Eker’s maxim that “how you do anything is how you do everything.” This is a guiding principle in his life. Rob’s passion for business has found him at the pioneering phase of many new and exciting industries, including the Internet and IT industry in Calgary, self-producing a traveling, internet-based vegan cooking show, and becoming president and owner of an organic food manufacturing company called Friendly Foods. He now uses that experience to help businesses grow and thrive by showing them the inherent value of taking their economic, human and natural capital into account, and working with all of those resources. He believes that there can’t be sustainability without collaboration, and there can’t be culture without community.
In this episode, I speak with Rob about his mission and the impact Conscious Brands is making in the world.
Let’s dive in!
Learn more at https://consciousbrands.com/
Joel Malkoff, a.k.a. the Ethics Giver, demonstrates that ethical business decision-making isn’t just the right thing to do—it’s the profitable thing to do. Over the course of his 45-year career as a business executive and entrepreneur, he has generated more than half a billion dollars in sales. A writer and coach on ethical business practices and principles, he serves as general manager and vice president of a corporation that manufactures and sells medical and scientific research products worldwide. A native of Brooklyn, New York, he lives in Avon, Connecticut, with his wife, Lynn. Selling Ethically: A Business Parable Connecting Integrity with Profits is his debut book.
In this episode, I speak with Joel about his mission and the impact his book is making in the world.
Let’s dive in!
Learn more at https://theethicsgiver.com/selling-ethically
Forrist, co-founder of Planetary C.A.R.E. is a researcher, synergist and strategist, working in the areas of blockchain, multi-stakeholder collaborations and cooperatives, and exponential organization platform development model toward accelerating Regenerative Agriculture. He is a Senior Fellow with the Carbon Farming Innovation and Supply Chain Network and has demonstrated his commitment to peak performance as a senior executive at several successful startups.
In this episode, I speak with Forrist about his mission and the impact Planetary Care is making in the world.
Let’s dive in!
https://planetarycare.org/
Dr. Brian Underhill is an industry-recognized expert in the design and management of worldwide executive coaching implementations, and a prominent author and speaker. He is the Founder of CoachSource and the Alexcel Group, and previously spent 10 years managing executive coaching operations for Marshall Goldsmith. Brian's most recent book is Mastering Executive Coaching, which he co-edited. Brian is also the author of Executive Coaching for Results: The Definitive Guide to Developing Organizational Leaders.
In this episode, I speak with Brian about his mission and the impact CoachSource is making in the world.
Let’s dive in!
https://coachsource.com/drupal7/
Catherine Rocheleau is a three-time best selling author, award winning leader and Business Impact Strategist who is passionate about creating positive social change through leadership. Catherine has worked in both the for-profit and not-for-profit sectors and now sees opportunities for the two to intersect to create a massive difference in the world around us. Catherine founded Ignite Leadership International® after a successful career in the food service and healthcare industries. She now leads a thriving values-based business and works with business leaders to change how business is done.
In this episode, I speak with Catherine about her mission and the impact Ignite Leadership is making in the world.
Let’s dive in!
https://www.igniteleaders.com/
Nilima Bhat is a facilitator of personal transformation, coaching individuals and organizations in their quest for conscious evolution. She is an international speaker and trainer on organizational culture, conscious business, women in leadership, and self-awareness for work-life balance, as well as Indian wisdom and wellness traditions. Her book is titled Shakti Leadership: Embracing Feminine and Masculine Power in Business.
In this episode, I speak with Nilima about her mission and the impact Shakti Leadership is making in the world.
Let’s dive in!
https://shaktileadership.com/
Allison Maslan, CEO of Pinnacle Global Network, is the Wall Street Journal Best Selling Author of Scale or Fail. Since the age of 19 Allison has been busy building 10 successful companies. Now she and her team of CEO Mentors pay it forward by helping business owners scale their companies, fast-track their success, and create more meaningful lives. Pinnacle Global Network®, a world leader in scaling companies and empowering business leaders—has guided thousands of CEOs and Founders to greater success over the past decade.
In this episode, I speak with Allison about her mission and the impact Pinnacle Global Network is making in the world.
Let’s dive in!
https://pinnacleglobalnetwork.com/
Sally Helgesen, cited in Forbes as the world’s premier expert on women’s leadership, is an internationally best-selling author, speaker and leadership coach. She has been ranked number 6 among the world’s top 30 leadership thinkers by Global Gurus, honored by the coaching consortium MEECO for her transformational influence on organizational cultures and chosen as the Thinkers 50/Marshall Goldsmith world’s top coach for women leaders.
Sally’s most recent book, How Women Rise, co-authored with legendary executive coach Marshall Goldsmith, examines the behaviors most likely to get in the way of successful women.
In this episode, I speak with Sally about her mission and the impact How Women Rise is making in the world.
Let’s dive in!
https://sallyhelgesen.com/
Mitchell Hora is a 7th generation Iowa farmer and the founder/CEO of Continuum Ag. His passion with farming started from a young age and today he assists with operating his family's 700 acre farm, which in 2020 produced corn, soybeans, cereal rye, malt barley, and mustard. Mitchell and his father have been named "Soil Health Champions" by the National Association of Conservation Districts for their cover crop, no-till, relay cropping corn and interseeding efforts. Mitchell launched Continuum Ag in 2015 and has grown the company to a footprint of over 40 states and 11 countries. They help farmers profit via their first of its kind soil health data platform, TopSoil. Mitchell was also named to the AgGrad 30 under 30 list and strives to ensure economic resiliency and environmental sustainability for the family farms he works with.
In this episode, I speak with Mitchell about his mission and the impact Continuum AG is making in the world.
Let’s dive in!
https://continuum.ag/
A Dutch rocket scientist, shaman and entrepreneur, co-founder of Tribepreneurs Mastermind Groups and founder of the Awaken & Connect Community, Daan Gorter believes that being part of a collective is more important than ever before. Along with his business partner Reinier, Daan is making a huge difference for individuals willing to shift their businesses into the direction where only the sky’s the limit. At Tribepreneurs they create space for entrepreneurial growth through action and a strong support system. A tribe of like-minded business owners who challenge each other to grow.
In this episode, I speak with Daan about his mission and the impact Tribepreneurs is making in the world.
Let’s dive in!
https://www.tribepreneurs.com/
Innovation expert Chuck Swoboda is a pioneer in the LED lighting industry, and has over 30 years of experience in the technology business. He is an author, speaker and host of the “Innovators on Tap” podcast. His new book is The Innovator’s Spirit: Discover the Mindset to Pursue the Impossible.
In this episode, I speak with Chuck about his mission and the impact The Innovator’s Spirit is making in the world.
Let’s dive in!
https://www.chuckswoboda.com/
Tony Saldanha is a globally recognized expert and thought-leader in Global Business Services and Digital Technology. Tony is currently President of Transformant, a consulting organization that advises over 20 Fortune 100 companies around the world in digital transformation and global business services. He is also a founder of two blockchain and AI companies, and an adviser to venture capital companies. His book titled Why Digital Transformations Fail was released globally in July 2019 and ranked #1 on Amazon’s New Releases for Organizational Change.
In this episode, I speak with Tony Saldanha about his mission and the impact he is making in the world.
Let’s dive in!
Learn more at https://transformant.io/
Stu is the author of the acclaimed book The Law of Small Things: Creating a habit of integrity in a Culture of Mistrust. He consults with business and political leaders and lectures nationally to promote the practice of integrity in private and public life. He is Founder of IntegrityIntensive, a consulting firm concentrating on decision-making, leadership and personal development and has commented on these issues for Fox Business TV.
In this episode, I speak with Stuart Brody about his mission and the impact he is making in the world.
Let’s dive in!
Learn more at https://www.integrityintensive.com/
Captain John "Coach" Havlik, U.S. Navy SEAL (Retired), led special operations teams around the world during his 31-year naval career, including the Naval Special Warfare Development Group, the SEAL’s most elite operational unit. Captain Havlik was a nationally ranked swimmer and is a member of the West Virginia University Sports Hall of Fame and Mountaineer Legends Society. He is the co-author of the new book The Leadership Killer: Reclaiming Humility in an Age of Arrogance. Learn more at CoachHavlik.com.
Bill Treasurer is the founder of Giant Leap Consulting and author of five books on courage and leadership, including the international bestseller Courage Goes to Work. He has led over 1,000 leadership programs across the world for clients that include NASA, Saks Fifth Avenue, UBS Bank, and eBay. He is the co-author of the new book The Leadership Killer: Reclaiming Humility in an Age of Arrogance. Learn more at BillTreasurer.com.
In this episode, I speak with Bill and John about their mission and the impact they are making in the world.
Let’s dive in!
Michael C. Fillios is the founder and CEO of the IT Ally Institute, a nonprofit organization providing small and medium-sized businesses access to knowledge, research, and practical tools to improve their tech bottom line. A senior global business and technology executive with more than 25 years of experience in IT, finance, operations management, and change leadership. He lives in Mason, Ohio.
In this episode, I speak with Michael Fillios about his mission and the impact he is making in the world.
Let’s dive in!
Learn more at www.itallyinstitute.org
Jeff Hays has been a filmmaker since the late nineties and is known for Fahrenhype 9/11 (2004), a response to Michael Moore’s Fahrenheit 9/11 and On Native Soil (2006), a documentary focusing on surviving family members of 9/11 victims, that was short-listed for an Academy Award. In 2017, Jeff partnered with Dr. Patrick Gentempo to create Revealed Films and together, they have released nine multi-part series covering subjects including, health and nutrition, medical issues, wealth- building, religious and political topics.
Jeff is excited to share the magnificent stories of three New York Times, Best Selling books via film. Chasing The Scream, Lost Connections, both by Johann Hari and The Bad One, written by Erin Tyler are in production and will all be released in the upcoming future.
Jeff resides in the mountains of Utah with the Love of his life, Dori. Together they have 11 children and many grandchildren.
In this episode, I speak with Jeff about his mission and the impact he is making in the world.
Let’s dive in!
https://www.jeffhaysfilms.com/
Kevin Jones is an eight times successful serial entrepreneur who co-founded the world’s largest social enterprise and impact investing conference, SOCAP. Kevin is interested in being part of an investment vehicle that will compensate the producers like the investors are compensated; in the past six years, he has been working with underrepresented people who don’t typically get venture capital. Projects he’s spearheaded include a housing cooperative that lets observant Muslims invest in their neighbors without interest, a church based credit union network anchored in African American churches and an equity fund to provide friends and family funding to entrepreneurs who don’t have a rich uncle. He has been married to Rosa Lee Harden for 46 years and the couple have two children and two grandchildren all of whom live on their farm on a river near Asheville, NC.
In this episode, I speak with Kevin about his mission and the impact Gather Lab is making in the world.
Let’s dive in!
https://www.gatherlab.net/
Barbara is a master voice coach, author, keynote speaker, and singer/songwriter who merges lessons from 12 years in organization development with the transformative power of sound.
Her book, Full Voice, is based on her 25+ years as a voice coach, supporting people from many professions to find their voice, whatever that means to them.
Barbara has produced eight CDs of mostly original music and is founder of the Morning Star Singers, a volunteer hospice choir in the Twin Cities.
She lives across the street from the Mississippi River in Minneapolis, Minnesota, USA.
In this episode, I speak with Barbara about her mission and the impact she is making in the world.
Let’s dive in!
www.barbaramcafee.com
Leonard A. Schlesinger is Baker Foundation Professor at the Harvard Business School where he serves as Chair of the School’s Practice based faculty and Coordinator of the Required Curriculum Section Chairs.
His writings on entrepreneurship, service management and organizational management have been widely published and influenced. His work on “The Service Profit Chain” has been recognized as one of the most researched management concepts of the last 25 years. He is the author or co-author of 12 additional books (many of which have been published in multiple languages) and has written numerous articles and blogs for academic audiences as well as for The New York Times, Fast Company, Forbes and Harvard Business Review.
Schlesinger has lectured and consulted on strategy, service quality, customer satisfaction, entrepreneurship, human resources and organizational change for over 250 major corporations, non-profit organizations, governments, and international leadership organizations around the world.
Schlesinger holds a Doctor of Business Administration from Harvard Business School, an MBA from Columbia University, a Bachelor of Arts in American Civilization from Brown University and an Honorary Doctor of Laws from Babson College.
In this episode, I speak with Len about his mission and the impact he is making in the world.
Let’s dive in!
Jerry Power has over 30 years’ experience in strategic marketing and business analysis in the communications industry. Jerry is a founder of the I3 Consortium, a community driven non-profit Internet-of-Things (IOT) organization which has created an opensource IOT data governance and marketplace to democratize IOT data networks. He is also the founder of I3 Systems Inc, a for-profit that was created to service and support IOT networks that span organizational and geographical constraints. I3 recognizes the importance and the personalized nature of privacy, trust, and incentives as key enablers of a sustainable, managed, and networked IOT infrastructure in order to support collaborative IOT environments where data transcend organization boundaries.
Jerry is also the co-author of the book “The Real Time Revolution: Transforming your organization to value customer Time.”
In this episode, I speak with Jerry about his mission and the impact he is making in the world.
Let’s dive in!
Bob Kaplan founded Kaplan DeVries Inc in 1991. Before that, he spent twelve years at the Center for Creative Leadership, where he remains an honorary senior fellow. Bob and his team regularly consult for top executives and evaluate candidates for top positions.
He is the co-author of four books on leadership—most recently Fear Your Strengths. He also writes occasional brief essays as well as stories about leaders.
He has a B.A. in English and a Ph.D. in Organizational Behavior from Yale University.
In this episode, I speak with Bob about his mission and the impact Kaplan DeVries Inc. is making in the world.
Let’s dive in!
www.kaplandevries.com
Autumn Fladmo Smith is the co-founder of Paleovalley and Wild Pastures, holds a Masters in Holistic Nutrition, a Certified Eating Psychology Coach, and a Certified FDN Practitioner. Her passion for health began with her own struggles with IBS and anxiety: despite a career as a professional dancer and celebrity fitness trainer, Autumn’s own health was in shambles. Desperate for a cure, she and her husband Chas stumbled upon the paleo diet in 2011 and within a month of beginning it, her health was completely transformed. Autumn then made it her mission to share the information she had learned with as many people as possible: she is the co-founder of Paleovalley, an organic whole-food supplement and paleo snack food company that prioritizes nutrient density and food quality. In 2018, she took things a step further and launched her second business with her husband: Wild Pastures, a regenerative pasture-based meat delivery service. Wild Pastures makes supporting sustainable agriculture and local, small farms easy for consumers. She lives in Boulder, CO with her husband and their son, Maverick.
In this episode, I speak with Autumn about her mission and the impact Paleovalley is making in the world.
Let’s dive in!
https://paleovalley.com/
Ken Sandy is a 20+ years veteran in technology Product Management. Ken pioneered and teaches the first Product Management course offered in the Engineering school at UC Berkeley, which has over 400 PM alumni in practicing industry.
Ken served as VP of Product Management at leading online education companies, MasterClass and lynda.com (now Linkedin Learning), and is currently an executive consultant and advisor for startup and scale-up companies.
He’s recently released “The Influential Product Manager – How to Lead and Launch Successful Technology Products” a highly practical and approachable guide to becoming more effective and navigating the challenging collaborative aspects of the product manager’s role.
In this episode, I speak with Ken about his mission and the impact he is making in the world.
Let’s dive in!
https://influentialpm.com
Paula Alexander is the Sr. Director of Sustainability, at The Clorox Company, leading the Sustainability Center Commercial Team and responsible for sustainable brand building and integration, ensuring every brand at Clorox is sustainable. Her source-to-disposal sustainability approach and culture building focus ensure that the company prioritizes social and environmental impact in all business functions at all levels.
Paula holds a BBA from Texas A&M University and an MBA from Duke University’s Fuqua School of Business. She is a frequent marketing and sustainability guest speaker at leading US business schools and industry conferences. Paula was named one of the Triangle Business Journal 2018 C-Suite Award Winners and received the 2013 Duke Fuqua Leader of Consequence Award.
In this episode, I speak with Paula about her mission and the impact she is making in the world.
Let’s dive in!
Dan Bruder is the CEO of Fusion Dynamics Group, an international strategy and leadership consulting firm. He is also a faculty member of Colorado State University’s Executive MBA program and the University of Colorado, Boulder’s Graduate Leeds School of Business. Dan’s new book, The Blendification® System, explores a cooperative business model, the Blendification® System, that blends business culture, strategy, and execution to activate greater organizational potential.
In this episode, I speak with Dan about his mission and the impact he is making in the world.
Let’s dive in!
https://blendificationsystem.com/
Howard Ross is lifelong social justice advocate, and is considered one of the world’s seminal thought leaders on identifying and addressing unconscious bias. Howard has delivered programs in 47 states and over 40 other countries to audiences including Fortune 500 companies, colleges and universities, and major institutions within healthcare, government, and non-profit sectors. His latest book, Our Search for Belonging: How the Need for Connection Is Tearing Our Culture Apart, published by Berrett-Koehler in 2018, received the Nautilus Gold Medal for Social Change and Social Justice.
In this episode, I speak with Howard about his mission and the impact he is making in the world.
Let’s dive in!
https://cookross.com/howard/
Dr. Mariza Snyder is a functional practitioner, women’s health expert and the author of seven books: The #1 National Bestselling book, The Essential Oils Hormone Solution, focuses on balancing women’s hormones. Dr. Mariza’s upcoming book, The Essential Oils Menopause Solution, focuses on solutions for women in perimenopause and menopause.
For the past ten years, she has lectured at wellness centers, conferences, and corporations on hormone health, essential oils, nutrition, and detoxification. She has been featured on Dr. Oz, Oprah Magazine, Fox News Health, MindBodyGreen and many publications. Dr. Mariza is also the host of the top rated Essentially You Podcast, designed to empower women to become the CEO of their health.
In this episode, I speak with Mariza about her mission and the impact she is making in the world.
Let’s dive in!
https://www.drmariza.com/
Dr. Patrick Gentempo, Jr. is the co-founder and CEO of Action Potential Holdings, Inc., and the author of the Wall Street Journal best-selling book, Your Stand Is Your Brand. Dr. Gentempo has founded and co-founded several successful, well-known businesses within the world of healthcare. He holds multiple patents for health assessment technologies he was instrumental in developing. He also was selected to give testimony to the White House Commission on Complementary and Alternative Medicine and additionally was invited by NASA to give testimony in front of members of congress about health related technology. Currently, Dr. Gentempo focuses most of his time with a company he co-founded, Revealed Films, Inc. Revealed Films has made many wildly popular docu-series and continues to produce content on important and controversial subjects. Dr. Gentempo lectures frequently throughout the world and has a passion about the practical application of philosophy for success in business and life.
In this episode, I speak with Patrick about his mission and the impact he is making in the world.
Let’s dive in!
https://www.yourstandisyourbrand.com/order
Dr. Daniel Pompa is a respected researcher, author, podcast host, and teacher. He specializes in root cause, inflammation-driven disease, the therapeutic application of the ketogenic diet, fasting, ancestral-based health approaches, cellular healing, and detoxification.
Dr. Pompa speaks about removing the cause of toxicity and inflammation, going upstream, and following a multi-therapeutic approach to health and healing.
In this episode, I speak with Dr. Pompa about his mission and the impact he is making in the world.
Let’s dive in!
https://drpompa.com/
By accessing inner wisdom through intuitive intelligence, Therese Rowley has facilitated business leaders' once-in-a-lifetime breakthroughs, helping them make powerful personal and strategic decisions that lead to conscious business cultures. Whether providing intuitive readings, coaching or organization-wide transformation, Therese helps business leaders navigate their most pressing challenges and find clarity when making the most important decisions.
In this episode, I speak with Therese about her mission and the impact she is making in the world.
Let’s dive in!
https://thereserowley.com/
Kim Cameron is the William Russell Kelly Professor of Management and Organizations in the Ross School of Business and Professor of Higher Education in the School of Education at the University of Michigan. He is a co-founder of the discipline of Positive Organizational Scholarship—the scientific study of what produces extraordinary performance in organizations and their employees. His research on organizational virtuousness and the development of cultures of abundance has been published in more than 140 academic articles and 15 scholarly books. He was recently recognized as among the top 10 scholars in the organizational sciences whose work has been most frequently downloaded from Google.
He has served as Dean of the Weatherhead School of Management at Case Western Reserve University, Associate Dean at Brigham Young University, and as Associate Dean and academic department chair at the University of Michigan. He actively consults with business organizations on five continents, federal and military organizations, and health care and educational organizations. He received BS and MS degrees from Brigham Young University and MA and PhD degrees from Yale University. He is married to the former Melinda Cummings and has seven children.
In this episode, I speak with Kim about his mission and the impact he is making in the world.
Let’s dive in!
https://positiveorgs.bus.umich.edu/people/kim-s-cameron/
Alison Callan believes we all have infinite potential, that we are creative, resourceful and whole. As an award winning International Business mentor, a Clarity and Success Coach, facilitator and speaker, Alison empowers people to authentically and passionately live lives they love and deserve with clarity and purpose.
In this episode, I speak with Alison about her mission and the impact she is making in the world.
Let’s dive in!
https://www.alisoncallan.com/
Dr. Chris Wedding is a former private equity investor, startup founder, professor, investment banker, and teacher with over a billion dollars in investment experience and 30,000 students taught over the last 20 years. As an entrepreneur, private equity investor, and investment banker, he has self-admittedly made and seen too many mistakes to count. Chris founded Entrepreneurs for Impact with the hope that he can share the lessons he’s learned with fellow entrepreneurs and executives in businesses addressing climate change and other big environmental challenges.
In this episode, I speak with Chris about his mission and the impact he is making in the world.
Let’s dive in!
https://www.entrepreneursforimpact.com/
Kathy Caprino spent 18 years in corporate life. In the beginning, she found this career path exciting and rewarding, but as Kathy approached age 40, things began to change. She felt outwardly very “successful,” but inwardly she struggled deeply... Kathy’s work began to feel false and inauthentic much of the time, and work-life balance was unattainable for her. She couldn’t speak up truthfully or be her true self. She got sick frequently, was exhausted and drained much of the time, and she didn’t feel like her work was making positive and meaningful contributions.
After a brutal layoff in the days following the events of 9/11, Kathy made a decision to reclaim her life, earning a master’s degree in Marriage and Family Therapy, becoming a therapist and eventually a “Finding Brave” expert, career and executive coach, writer, speaker, and leadership trainer dedicated to the advancement of professional women.
In this episode, I speak with Kathy Caprino about her mission and the impact she is making in the world.
Let’s dive in!
https://kathycaprino.com/
Juana Bordas emigrated to the U.S. from Nicaragua on a banana boat when she was four. The youngest daughter in a family of eight, she was the first to go to college. She learned leadership from her hard-working parents especially her mother, Maria, who cooked food and scrubbed floors in the school lunchroom. Their vision, determination, and sacrifice taught Juana the very essence of Servant Leadership. These early experiences provided Juana with a deep desire to give back, to positively contribute to society, and to support other Latinas.
Juana has authored two books and is a motivational speaker and workshop presenter for conferences and businesses. The recipient of numerous awards and honors, she was inducted into the Colorado Women's Hall of Fame in 1997. Juana currently serves as the President of Mestiza Leadership International.
In this episode, I speak with Juana Bordas about her mission and the impact she is making in the world.
Let’s dive in!
http://www.juanabordas.com/
Ben Azadi is on a mission to help 1 billion people live a healthier lifestyle. Ben is the author of three best-selling books, The Perfect Health Booklet, The Intermittent Fasting Cheat Sheet, and The Power of Sleep and is a go-to source for information regarding intermittent fasting and the ketogenic diet. He is known as ‘The Health Detective’ because he investigates dysfunction, and believes in the power of education (not medication), to bring the body back to normal function. Ben also founded the Keto Kamp Academy, a community of like minded people that encourages people to become their healthiest selves by providing them with resources to virtually guarantee their success.
In this episode, I speak with Ben Azadi about his mission and the impact Keto Kamp is making in the world.
Let’s dive in!
http://www.benazadi.com/
Johann Nogueira has spent his entire career solving problems and fixing businesses. He discovered the power of systemization and leverage in his early 20’s, where he built his first ecommerce business. This knowledge allowed him to grow not only his business but his clients as well. Johann has significantly increased the bottom lines of over 1,000 clients in more than 40 industries worldwide. He does this with a focus on technology and utilizing the systems he has built over the last two decades.
In this episode, I speak with Johann Nogueira about his mission and the impact Business Authorities is making in the world.
Let’s dive in!
https://businessauthorities.com/
For over 30 years, Dan Tobin has been a thought leader, an innovator, and a consultant steadfastly applying the learning strategies he creates on his clients’ business goals. While most Learning & Development professionals have focused their education on the principles and practices of instructional design, Dan focuses on the larger goals of the organizations he has worked for – utilizing critical thinking skills to focus on achieving better business results.
In this episode, I speak with Dan Tobin about his mission and the impact he is making in the world.
Let’s dive in!
http://www.tobincls.com/
The opening line of a recent article written by today’s guest, Jack Nasher, is “when parties sit down to negotiate, there is hope.” In 2004, Jack Nasher began advising companies in communication and negotiation matters, a vocation that perfectly combines Jack’s interests in business, psychology, and law and allows him to use his career path to inspire hope in others. Jack now works closely with companies from all industries to provide them with the latest research findings and best practices from the world of negotiation.
In this episode, I speak with Jack Nasher about the impact he is making in the world.
Let’s dive in!
https://jacknasher.com/home-2/
Susan Hunt Stevens founded WeSpire in 2010 and has led the expansion of the company from the leading sustainability engagement platform into a full platform for engaging employees in positive impact initiatives. Her inspiration for combining technology-driven behavior change with health and sustainability came from the personal challenges she faced when her son was diagnosed with serious food and environmental allergies as an infant.
In this episode, I speak with Susan Hunt Stevens about her mission and the impact WeSpire is making in the world.
Let’s dive in!
https://www.wespire.com/
After graduating with a Masters in Professional Accounting (MPA), Zach Weismann took a job with one of the Big 4 accounting firms. A year into the job, Zach wasn’t feeling fulfilled and his strong passion for advocating on social and environmental issues was pulling him in another direction. After a trip of a lifetime to Peru working in the field with local communities on health and water sanitation issues, Zach was galvanized to focus on doing more meaningful work in the social impact space. This desire fueled Zach to eventually start his own company, MAG Impact Collective. MAG brings together experts in the areas of branding, strategy, and design to serve clients more efficiently and effectively, matching the right team to the right project to achieve the greatest impact.
In this episode, I speak with Zach Weismann about his mission and the impact MAG Impact Collective is making in the world.
Let’s dive in!
https://www.magcollective.com/
Amy Posey is a Silicon Valley-based leadership consultant focused on neuroscience and high performance. As both an adventurer and leadership development facilitator, she is co author of: Wild Success: 7 Key Lessons Business Leaders Can Learn from Extreme Adventures.
In this episode, I speak with Amy Posey about her mission and the impact she is making in the world.
Let’s dive in!
https://morewildsuccess.com/
Alex Gershenson and SupplyShift co-founder Jamie Barsimantov, both PhDs in Climate Science and Environmental Economics, founded SupplyShift to support businesses in creating more transparent, responsible, and resilient supply chains. SupplyShift is guided by two central premises: that today’s consumers are unique and want to buy from companies that reflect their values and that what’s good for a company’s bottom line is also good for people and the planet.
In this episode, I speak with Alexander Gershenson about his mission and the impact SupplyShift is making in the world.
Let’s dive in!
https://www.supplyshift.net/
Visioneer Frank Fitzpatrick believes in the transformative power of music and creativity to optimize human potential, inspire us, and build community and relationships across cultures. This belief guides Frank’s roles as the Founder and Director of the non-profit EarthTones, which creates media projects and large-scale campaigns that make a positive contribution to our world and i7 Creative, an organization that works with thought leaders and interdisciplinary teams to conceptualize, design and execute innovative solutions and strategies for increasing performance, engagement and impact.
In this episode, I speak with Frank Fitzpatrick about his mission and the impact i7 Creative & EarthTones are making in the world.
Let’s dive in!
https://frankfitzpatrick.com
In her book Delusional Altruism, author and consultant Kris Putnam-Walkerly provides real-world advice and practical guidance to help philanthropists avoid common delusional thoughts and practices that prevent them from achieving transformational social change. Kris believes that how one gives is just as important as how much one gives, and uses that knowledge to help philanthropists increase the clarity, speed, impact and joy of their giving and ensure their contributions create impactful, sustainable change.
In this episode, I speak with Kris Putnam-Walkerly about her mission and the impact Delusional Altruism is making in the world.
Let’s dive in!
https://putnam-consulting.com/
As the Director of Business Development at DoSomething Strategic, Mary Noel believes that there is massive potential at the intersection of positive social good and smart business growth. DoSomething Strategic is a social impact consultancy focused exclusively on youth that uses 100% of their profits to support the work of DoSomething.org to empower young people to be agents of social good in their communities.
In this episode, I speak with Mary Noel about her mission and the impact DoSomething Strategic is making in the world.
Let’s dive in!
https://dosomethingstrategic.org/
In 1998, Drew Dumsch founded The Ecology School to transform how people think about science, food, the environment, and themselves through joyful, hands-on learning for all ages. The Ecology School explores how we, as humans, can build communities that sustain the very ecosystems that in turn sustain us. Through wide-eyed, hands-on exploration of the ecosystems outside our door, The Ecology School is making nature’s lessons memorable with play, humor, and games, and applicable with real life models of sustainable farming and living.
In this episode, I speak with Drew Dumsch about his mission and the impact The Ecology School is making in the world.
Let’s dive in!
https://theecologyschool.org/
What if your values created much more business value? What if they changed customer choices, enhanced employee engagement, increased innovation, reduced risk, and more? How powerful would that be? These are some of the questions that Daniel Aronson asks as the founder of Valutus, which specializes in creating value through sustainability and responsibility.
In this episode, I speak with Daniel Aronson about his mission and the impact Valutus is making in the world.
Let’s dive in!
https://valutus.com/
Dune Ives is the Managing Director of award-winning Lonely Whale, where she designs and leads initiatives that address environmental degradation and species decline.
Lonely Whale is an incubator for courageous ideas that drive impactful change on behalf of our ocean. Inspired by the power of community to create the change we need to ensure a healthy planet, Lonely Whale is working towards a new era of radical collaboration, facilitating the creation of innovative ideas that push the boundary on current trends in technology, media and advocacy that positively impact the health of our ocean.
In this episode, I speak with Dune Ives about her mission and the impact Lonely Whale is making in the world.
Let’s dive in!
https://www.lonelywhale.org/
As the founder and CEO of Business for America, Sarah Bonk is on a mission to strengthen representative democracy. Business for America is a business group dedicated exclusively to educating and engaging the business community to help advance popular, bipartisan political reforms and technology solutions that strengthen and reform representative democracy.
In this episode, I speak with Sarah Bonk about her mission and the impact Business for America is making in the world.
Let’s dive in!
https://www.bfa.us/
Dr. Matthew Sleeth was at the peak of his career, an ER physician and chief of staff of his hospital. Matthew believed in science and what could be seen and measured.
After several back to back tragedies, things shifted for Matthew and his wife Nancy. The Sleeths wrote several books, including Serving God, Saving the Planet, Almost Amish, 24/6: A Prescription to a Healthier, Happier Life, and Reforesting Faith (released April 2019). In 2008, he founded Blessed Earth to teach at churches, schools, and retreats around the country. Dr. Sleeth was invited to be the monthly guest preacher at The Washington National Cathedral, and 2,500 groups in 45 countries and all 50 states participated in Blessed Earth’s Hope for Creation simulcast. Newsweek and Christianity Today have listed the Sleeths among the top fifty Christian leaders in America.
In this episode, I speak with Dr. Sleeth about his mission and the impact Blessed Earth is making in the world.
Let’s do this!
http://www.blessedearth.org/
Gexsi stands for Global Exchange for Social Investment. The search engine works like a platform that connects innovative social entrepreneurs with a multitude of supporters. These users generate the capital Gexsi invest socially almost unnoticed with their daily search on the Internet.
Gexsi is the only search engine entirely dedicated to the UN Sustainable Development Goals (SDGs). Achieving the SDGs will require us to recognize that these big goals apply in our own backyard. The Global Goals are everyone’s goals. Therefore, Gexsi supports projects and innovative social startups that are dedicated to contributing to these Goals.
In this episode of The School For Humanity, Gexsi founder, Andreas Renner shares the story of Gexsi and their mission.
https://gexsi.com/en/
As a certified B-Corp corporation, SES is a values based, mission driven company. A company that inspires while making a difference, creates green jobs, and promotes a healthy economy – all while accelerating GHG emission reductions through energy conservation. SES measures their success each year with more than just profit. Staff life balance, GHG emission reductions, and promoting innovation are part of their bottom line.
Using traditional energy efficiency engineering as well as operator training, staff engagement, fault detection, and research into new technologies to increase impact, improve persistence, and continue the evolution of the building management industry.
On today’s episode I speak with Energy Efficiency Engineer, Christopher Naismith about the impact SES is making in the world.
Listen now!
Models of Impact is a role-playing and ideation game that makes it easy to generate new and sustainable business models. With a pay-what-you-want business model, Models of Impact includes easy-to-understand instructions for gameplay, a glossary of 200+ business models, and a suite of other helpful resources. Model of Impact walks players through a series of activities in order to simulate the process of ideating and launching a social enterprise in just four steps: LEARN, INVENT, PROGRAM, and REPORT.
This week I speak with Models of Impact Founder, Matt Manos, who is an award-winning design strategist, social entrepreneur, and educator. Matthew is the Founder and Managing Director of Verynice, a design strategy consultancy that gives half of its work away for free to nonprofit organizations. Launched in 2008, Verynice is known across the globe for being one of the first social enterprises in the design industry.
Called “crazy or genius” by Forbes Magazine, and named one of seven millennials changing the world by The Huffington Post, Matthew’s pioneering work in the field of social entrepreneurship has inspired thousands of practitioners to engage in socially and environmentally responsible business. Matthew speaks at institutions across the globe, and his work and ideas have also been featured in Entrepreneur, GOOD, Maxim, Inc, Fast Company, and Wired.
Let’s do this.
http://www.modelsofimpact.co/
XCHG ingests data sourced from each commodity’s lifecycle and converts it into Intelligent Commodities™, digital assets that enable transactions based on comprehensive information linked to source data.
CEO Joe Madden is a pioneering entrepreneur focused on the convergence of markets, data and impact on a global scale.
They have assembled a team of global experts in data science, distributed ledger technology (DLT), commodity exchanges and quantitative “smart standards” policy innovation. Joe has positioned the company to drive the digital transformation of global commodity markets.
In this episode, Joe shares XCHG's journey to global impact.
Listen now.
Based in Brazil, Movin uses smart materials to offer timeless fashion with the environment in mind. In this episode, I speak with Movin CEO and founder Pedro Ruffier about their focus on innovations that ensure environmental quality and partnerships that seek progressive attitudes for a fair balance between market, nature and community.
Near Me is a customizable marketplace solution powering the sharing economy. Global brands and Entrepreneurs now have a turnkey platform supported with go-to market strategy and expert advice for creating peer-to-peer marketplaces. Marketplace owners are empowered to augment the sharing ecosystem with their own branded sites that allow users to share, trade, swap, resell or rent anything.
Near Me’s mission is to create premium marketplaces that connect people and foster the exchange of knowledge, products and services within communities.
In this episode, I talk with co-founder and CEO, Adam Broadway about Near Me’s journey, goals and impact.
HEX Ferments uses the traditional method of fermentation to preserve and transform local, organic produce into nourishing foods. Their products range from sauerkrauts, kimchi, seasonal ferments, to kombucha tea.
Fermented foods are in every culture and for thousands of years have been an effective way to preserve the harvest and make food more digestible while detoxifying and enhancing nutrients. The effect of fermentation transforms food to make flavors more complex, while adding naturally occurring probiotics to your diet.
In this episode, I talk with founders Meaghan and Shane Carpenter about their mission to create healthy and delicious products with sustainable, environmentally sound systems in mind.
Let’s dive in.
As a B Corp Certified Corporation,OORR has a mission of creating performance that is good for the planet. Using coffee grounds and recycled materials to create eco-friendly performance apparel, OORR is making an impact on the way cyclists shop.
On top of creating sustainable products, OORR donates 50% of their profit to environmental causes and plants 5 trees for every garment sold.
In this episode, the Founder of OORR, Tim Christian, shares the story of his company and how turning this idea into reality is benefiting us all.
Listen now.
Since 2008, GreenStep has worked to help businesses increase their profits while improving their sustainability performance.
Spearheading their goal to become the business most known for improving the social, environmental and economic performance of small and medium sized enterprises is President and CEO, Angela Ngay.
In this episode, Angela shares her work as a sustainability expert and CEO of GreenStep.
Let’s do this.
As Co-Founder and Global Strategy Director of 5 Gyres, Anne Cummins has made it her mission to help reduce the alarming danger to our ocean life and plastic pollution.
By urging large product producers to reduce or eliminate the amount of microbeads in their products, over 16 billion microbeads have been diverted from oceans and lakes. The work of 5 Gyres has lead to pledges by major personal care companies including Johnson & Johnson, Proctor and Gamble and The Body Shop to voluntarily remove microbeads from their products.
In this episode, Anne shares about the progress and mission of 5 Gyres.
Let’s do this.
When Paul grew tired of collecting litter and garbage from single-use shopping bags, balloons, styrofoam, discarded plastic food packaging and all the other discarded trash on his local beach, he decided it was time to do something.
In founding Fair Food Forager, it has been his mission to provide an easy place for shoppers to go to support businesses that are making a real effort to reduce waste on our planet.
In this episode, Paul shares how he is using technology to better the environment.
Listen now.
Since founding Berlin Organics in 2015, Klaas Koolman has been providing contemporary organic foods. His company has made it their mission to enhance your daily diet easily.
They offer a range of seven different organic superfood blends which cater for a specific need. This makes it easy for you to add highly nutritious superfoods to your daily diet. You don't need to spend anymore time on getting your head around the overwhelming multitude of superfoods.
In this episode of the School For Humanity, Klaas shares his story of bringing his quality contemporary organic food to market.
Let’s do this!
As Chief Executive Officer at D-Orbit, Luca Rossettini and his team are on a mission to provide end-to-end solutions to improve new and traditional space businesses by streamlining in-space and on-ground operations with unique, innovative and proprietary technologies.
D-Oribit has made it their mission to help build the new space infrastructures that it needs to grow and expand. As the first space transportation company with the ability to deliver small satellites with precision to any orbit, D-Orbit has cut down the phasing time of constellation segments by 90%
In this episode, Luca shares his story and vision.
Let’s dive in.
Since 2008 4 Pines Brewing has worked to restore fun in people’s lives by following their core values of employee culture, environmental and social responsibility, innovation and customer experience. 4 Pines, was and continues to be built on throwing convention out the window, using alternative methods to measure success and having fun while we do it.
In this episode of The School For Humanity, Kiera Murphy shares how 4 Pines Brewing is making a difference in the world.
Listen now.
Since it was founded in 2007, Eosis has provided environmental advice, which could lead to a more efficient way to handle resources, as well as optimizing building energy performance.
Their services include Building Energy Modeling, analysis for passive design strategies to optimize building energy consumption, and gathering the required documentation for LEED Certification.Their work focuses in finding synergies to achieve savings in building operation and equipment selection.
This week Jorge Lopez, Eosis Chairman of the board shares how this company is making a huge difference.
Since childhood Tara Teipel has been driven to finding the truth through spiritual ritual. After 25 years of traveling she craved a way to stay connected to the calm in her life amidst a busy life as a mother, active community member and business owner.
In 2017 she created My Spiritual Ritual, a mission-based company passionate about helping others use spiritual ritual to connect with the sacred in everyday life. Tara is also the founder of The Lemongrass Aveda Spa and Salon in Encinitas, CA.
Let’s do this.
https://myspiritualritual.com/about/
Author and educator, Chris Allison knows about the world of entrepreneurship. For 16 years — Chris led Tollgrade Communications Inc. from technology startup to public company to being recognized as one of the Best Small Companies In America by Forbes, Fortune, Business 2.0, Bloomberg Personal Finance and Industry Week.
Allison shares his passion for business as Entrepreneur-in-Residence for the economics department at Allegheny College. A life-long learner and passionate entrepreneur, he enjoys teaching undergraduate students about real world challenges of building a business, managing growth and becoming a leader.
In this episode of The School For Humanity, Chris shares his story and how he is making an impact on the world.
Each year the rates and costs of chronic disease are rising globally. While these increases are hard on the patients what you may not realize is how hard they can be for doctors in Private Practice.
As the Founder of Evolution of Medicine, James Maskell has made it his mission to empower doctors and health professionals to deliver community-focused Integrative Functional Medicine. Through their practice development programs and strategic partnerships with the industry's top resources, Evolution of Medicine helps health professionals create profitable, low-overhead community focused practices that support doctor, patient and plant.
Let’s do this!
Since 2002 Co-op Power has raised more than $320,00 in Member Equity, $840,00 in member loans and $850,000 in local investment to support the development of community-scale clean energy projects.
Co-op Power is a consumer-owned sustainable energy cooperative that operates within a regional network of Community Energy Cooperatives to create a multi-class, multi-racial movement for a sustainable and just energy future.
As President of Co-Op Power Lynn Beander upholds the vision to not only build environmentally and economically sustainable communities but to educate and organize people in the region to use less energy, to use renewable and regionally-produced energy and to vote with their dollars for democratically-owned, group-based businesses that permanently anchor capital in their region.
Let’s dive in.
Since 1966, Caesars Entertainment has made it their aim to provide the world with the most geographically diversified casino-entertainment company. With a strong foundation built on providing great service, excellent products and unsurpassed service, Caesars Entertainment has become a global leader in gaming and hospitality.
As the Vice President, Equity, Strategic Policy & Regulatory Affairs, Lora Picini’s goal is to create organization wide initiatives to support equality, company policies and regulatory matters.
Ready for another inspiring episode? Let’s get started!
If humanity has changed the world by mistake, can we change it with intent? That is the question Interface asks. Interface VP and Chief Sustainability Officer, Erin Meezan are on a mission to change the mindset around climate change. Instead of solely focusing on how to limit the damage caused by climate change, their mission is to focus on how to create a climate fit for life.
Through their Climate Take Back mission’s four pillars, they inspire and enable people to live zero, love carbon, let nature cool and lead the industrial re-revolution.
Let’s dive in with Erin to learn more about this company’s mission for global healing.
At The School for Humanity, we believe that when people work together for good, amazing things can happen. By using an “us” instead of “me” mentality, Amicus Solar and President Stephen Irvin work to create and maintain collaborations that allow communities to keep money in the community, family businesses in the family and see people as important as the bottom line.
As a Certified B Corporation, Amicus Solar holds the core values of Transparency, Respect, Fairness, and Cooperation. Amicus Solar allows communities to work, give, prosper, connect and grow. Listen in to hear how Stephen Irvin and Amicus Solar are changing the face of cooperatives.
Did you know that the average person uses 185 pounds of plastic each year? Much of this plastic waste ends up in the Earth’s oceans.
Plastic Bank Founder and CEO, David Katz, has made it his mission to stop ocean plastic and reduce poverty. By enabling the exchange of plastic for money, items or Blockchain secured digital tokens, Plastic Bank reveals the value of plastic.
Plastic Bank empowers recycling ecosystems around the world and stops the flow of plastic into our oceans all while helping people living in poverty build better futures.
If you are listening to The School For Humanity, you probably care about making a positive impact on our environment. Imagine being able to do just that AND wear stylish clothes that you love!
Stay tuned to learn more about how “fast fashion” has resulted in pollution, resource scarcity and the violation of human rights. A lot of valuable resources have been lost and our planet cannot keep up with our steadily increasing consumption needs. The CEO and Co-Founder of Better World Fashion, Reimer Ivang, shares a guilt-free solution to revolutionize the way we sell, rent and own our clothes. Let’s get into this!
RF Binder believes that business can be a force for good. In this interview, we chat with Annie Longsworth with how the RF Binder team builds, grows, protects, and transforms brands and reputations.
As an independent agency, RF Binder is flexible, adaptable, and entrepreneurial. Delivering industry-leading work that combines business insights with research, analytics, and creativity, Annie shares how they help clients stand out and achieve their communications and business objectives.
Ready to get started? Let’s dive in!
Every house is different, but nearly every home can become significantly more energy efficient by at least 20%. Thanks to North Lennox and the team at Greenbanc, homeowners are able to achieve zero energy by investing in improvements that payback fast with rebates, tax credits, energy savings, electricity sales to the utility and create a higher home value.
They use a Home Energy Score that was designed by the Berkeley Lab and utilizes building science energy modeling to pinpoint specific changes that will yield savings.
With their commitment to provide a positive social and environmental impact as a certified B-Corporation, Greenbanc is helping homeowners be successful clean energy investors with better, more valuable homes. Stay tuned to learn more with North Lennox!
Would you believe that the average American contributes to over 130 pounds of landfill waste per month?
Unfortunately, this is statement is true. Thankfully, however, this catastrophe inspired Andy Keller to stop using single-use bags for good through his company ChicoBag. Dedicated to helping humanity “bag” the single-use habit, ChicoBag partners with organizations, businesses, and schools who share their mission by co-branding sustainable bags and a curated collection of other quality reusable alternatives to single-use waste.
By offering products that empower people to take an active role in solving the single-use problem, ChicoBag makes bagging the single-use habit easy. Listen in to learn more about Andy’s inspiring company!
For more information on ChicoBag, visit: https://www.chicobag.com
In this episode of The School For Humanity, we chat about how Goodvertising started as an idea, turned into a book and then turned into a movement with the aim of inspiring the world to spark new and better solutions. Mr. Goodvertising himself shares how this company is setting out to prove that doing good for people and planet is good for the brand and bottom line.
Thomas Kolster explains how it can be that simple as there is definitely a fundamental shift happening in business right now. Ready for some inspiration? Definitely an episode to dive into!
For more information on Goodvertising, visit: https://goodvertising.site
Did you know that there are over 2.5 billion people don’t have access to clean water, and 5 million people die annually due to water-borne diseases in developing nations?
With a simple, yet extraordinary goal to enhance healthcare on a global scale, we chat with Meena Sankaran about how her company, Ketos is improving water quality, safety and conservation. By providing the tools and insights needed to optimize water usage, ensure resource efficiency and provide water safety assurance, Ketos helps to generate smart water data needed for smart irrigation, industries, and cities.
Tune in to learn how water intelligence creates the foundation for an actionable plan for water improvement!
For more information on Ketos, visit: https://ketos.co/
Advancing systems and solutions by design since 2004, evolveEA is a nimble multidisciplinary practice that involves both sustainability and the built environment of architecture. The principal of evolveEA, Marc Mondor explains how this organization helps individuals, communities, and organizations take strategic action by filtering each solution through three lenses of sustainability: People, Process, and Place.
Some examples of evolveEA’s work include helping living building projects achieve net-zero energy and water goals, in addition to improving mobility in cities by creating vibrant and connected places. Whether starting from a focus on transit and mobility, or the quality of our air or water, evolveEA strives to improve these projects for each city, which means prioritizing the needs of under-served and marginalized communities.
We know you’ll appreciate this new episode with Marc, so be sure to check it out today!
For more information on evolveEA, visit: https://evolveea.com
Serving as a bridge between brand innovators across a variety of circles, Sustainable Brands creates a forward-thinking space for brand innovation, value creation, and positive impact. In today’s conversation with the company’s CEO KoAnn Skrzyniaz, we discuss how Sustainable Brands is helping business leaders and practitioners see social and environmental challenges as an essential driver of brand innovation, value creation, and positive impact.
Their goal is to move the global brand community from awareness of the issues and opportunities presented, to engagement and commitment to addressing them, and then ultimately the co-creation of solutions for these challenges. Some of the ways in which Sustainable Brands does this is through corporate memberships, live events, publishing insight reports, and hosting a global digital publishing and social media platform for sharing ideas and wins.
Ready for another inspiring episode? Subscribe to The School For Humanity on iTunes Podcasts, today!
For more information on Sustainable Brands, visit: https://sustainablebrands.com
Did you know that only 1% of plastic is recycled at a global level and 50% of plastic is thrown away directly after use?
And these are only a few of the disheartening statistics that we learn from chatting with Merijn Everaarts, Founder and Owner of Dopper.
In this episode, we explore how Dopper is maximizing recycling and minimizing destruction through following three pillars of thought:
1.) creating awareness regarding the impact of single-use plastic waste and inspiring people to initiate a change;
2.) offering an innovative product line of sustainable design bottles for drinking water; and
3.) increasing access to safe drinking water for people around the world.
Tune into The School For Humanity to learn more about how Dopper is expanding our world’s consciousness of single-use plastic waste and helping to make safe drinking water accessible worldwide!
For more information on Dopper, visit: https://dopper.com
Embracing a holistic approach, Enviro-Stewards has created environmental and economic sustainability solutions to help businesses alleviate ongoing resource and financial concerns. By mitigating the source of their problems versus solely focusing on the symptoms, President Bruce Taylor, shares how Enviro-Stewards conducts a full-spectrum assessment and implementation, focused on prevention, resource conservation, and improving each business’ bottom line for long-term, sustainable, and financial success.
Ready to learn more about how this company is sharing their mission of cultivating resilient businesses and improving lives in extraordinary ways? Tune in today!
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For more information on Enviro-Stewards, visit: https://www.enviro-stewards.com
If you are seeking animal-related experiences as a volunteer, or a part of your life mission is related to helping animals all around the world - this is the episode with Animal Experience International for you!
In this conversation with Nora Livingstone, we dive into what inspired her and AEI’s CoFounder Heather Reid, in creating a certified B Corporation that connects people who love animals with travel and giving back to communities around the world.
They provide training and support for volunteers to work hands-on with animals under the guidance of vets, vet nurses/technicians and scientists. Imagine surrounding yourself in a new country, new culture, and new way of thinking while giving back to the animals of our world!
For more information about Animal Experience International, visit: www.animalexperienceinternational.com
Did you know that 85% of a company’s value today is made up of intangible assets? Learning more about the importance of cultivating and nourishing the many relationships that contribute to an organization’s success, we chat with CEO of Globescan, Chris Coulter, in this episode of The School For Humanity.
GlobeScan is an insights and strategy firm that helps companies, NGOs and governmental organizations build the trust they need to create enduring value for themselves and for society.
Chris explains how creating new opportunities tomorrow requires building more trust with your stakeholder network and how Globescan is helping forward-thinking leaders to understand how to preserve and grow this value. Stay tuned to learn how this company is shaping the direction of some of the most influential organizations in the world!
For more information about GlobeScan, visit: https://globescan.com
Bringing together a diverse community of stakeholders, GreenBlue encourages innovation and best practices to promote the creation of a more sustainable materials economy. This environmental nonprofit is an example of being a force for good by promoting transparency and creating educational opportunities that deliver on their mission to foster the creation of a resilient system of commerce based on the principles of sustainable materials management.
In this conversation with GreenBlue’s Executive Director, Nina Goodrich, you can learn more about creating a world where human activity is in balance with Earth’s carrying capacity.
To learn more about GreenBlue, visit: http://greenblue.org
Approaching the possibilities and problems of marketing and sustainability from a cultural perspective, The Soap Group helps organizations understand, improve, and own their positive impact in the world as an inspiring consulting firm.
Join us in this conversation with The Soap Group’s Founder, John Rooks, who has a 20-year career in sustainability working internationally helping progressive companies engage employees, supply chains and other stakeholders in matters of sustainability and risks related to climate change.
We chat about democratizing sustainability, supporting B corporation companies, and what it means to “return to nature.” If you have a passion for creating a positive impact as an entrepreneur or creative team-player, you’ll definitely appreciate this episode!
For more information on The Soap Group, visit: www.thesoapgroup.com
Wearing many hats as the Founder and CEO of ArgoNox, Sarah Mishek shares how she is creating a forward-thinking research and development program to dive into the sustainability industry after being inspired by a diving trip.
It is kind of like deep-sea treasure hunting with a science twist!
ArgoNox focuses on early-stage compound discovery by focusing on natural products found in our oceans. Searching for organisms that have never been identified or researched before, Sarah ventures to areas that are nearly untouched by humans to discover new renewable sources.
With the potential for new discoveries as big as the ocean itself, Sarah shares more about how she is using her passion for chemistry to create a more sustainable world.
For more information on ArgoNox, visit: www.instagram.com/argonox_discoveries
In this episode of The School For Humanity, we chat with Greg Evans - the owner of Seeds Training. We learn how his training programs build life, leadership, and learning skills in students, teachers, and professionals around the world.
When there is a better sense of community at schools, Greg shares that students will focus more on winning as a team, instead of competing against each other. The Seeds Training program teaches skills that help students, teachers, and professionals to recalibrate their energy and effort into improving each day, moment by moment, instead of comparing ourselves to their peers, so that each person can become a more responsible leader.
Tune in to learn how Seeds Training prepares the communities around us to powerfully lead our world tomorrow.
For more information on Seeds Training, visit: www.seedstraining.com
Emerging from the grassroots up to solve today’s biggest challenges, Shareable is an award-winning news, action, connection hub for the sharing transformation by leveraging the power of collaboration. Since 2009, Neal Gorenflo and his team have inspired social change by publishing stories, analysis, and tools in collaboration with their global partners.
With a mission to empower the world to do what once seemed impossible, it was a true honor to connect with Neal about how possible is can be to govern ourselves, build a green economy that serves everyone and creates meaningful lives together.
Tune into this episode to learn more about how Neal’s book “Sharing Cities: Activating the Urban Commons” serves as a practical reference guide for community-based solutions to urgent challenges faced by cities everywhere.
Link to Neal's book below:
https://www.amazon.com/Sharing-Cities-Activating-Urban-Commons-ebook/dp/B07BMGYVX8
As of the recording of this episode, there are over 46 million hungry Americans.
Hunger is a widespread issue and TangoTab is on a mission to provide people in need with fresh and nutritious meals through partner organizations around the country.
CEO and Founder of TangoTab, Andre Angel shares how it is as easy as downloading the application and checking in at the partnered restaurant for your own meal. With a small fee paid from the restaurant, a portion of that revenue is donated to a local food organization, covering the cost of a meal for someone in need -- equalling to over 1 billion meals are served every week!
Imagine being able to make a difference, fighting hunger in America with every food choice. Subscribe to The School For Humanity's podcast to learn more, with TangoTab!
For more information on TangoTab, visit: www.tangotab.com
Built on the values of trust, innovation, partnership, and performance, Patsy Doerr leads Thomson Reuters as the Global Head of Corporate Responsibility and Inclusion. Thomson Reuters is considered The Answer Company that empowers leaders in taking confident action to advance their business and gain a competitive advantage in their industry.
With a global team of over 45,000 professionals, Thomson Reuters brings together crucial information and authoritative insight to unravel complex situations.
Looking for trustworthy answers related to independent journalism, human rights, women's empowerment, or the rule of law? Join in on the conversation with Thomson Reuters to learn more about how they are supporting the Sustainable Development Goals as members of the United Nations Global Compact.
For more information on Thomson Reuters, visit: www.thomsonreuters.com
It can be agreed that reading is a very important skill to master, right?
In this episode with the CEO of BookNook, Michael Lombardo, we learn about the unique way that his company helps students to collaborate and succeed together using adaptive technology.
Every time a student uses BookNook, their software automatically decides the most ideal lesson that the student should be working on. As a student masters each standard, BookNook will recommend a specific lesson that prepares the student for the next standard based on the 500 lessons that are correlated to various reading levels. Once all standards for the reading level are mastered, the student will be moved up to the next level automatically.
It is definitely worth a listen to for our teachers, parents, and those who work with children!
As an award-winning certified B Corp, a Certified Sustainability Professional, and PhD graduate in sustainability from the University of Toronto, Bob Willard was an incredible leader to host on this episode of The School For Humanity.
We dive into his expertise on quantifying and selling the business value of corporate sustainability strategies and his experience from sharing over a thousand presentations to corporate, government, university, and NGO audiences.
Stay tuned to learn how Bob applies his business and leadership experience to engage the business community in proactively avoiding risks and capturing opportunities by using smart environmental, social, and governance strategies.
For more information on Sustainability Advantage, visit: https://sustainabilityadvantage.com
Creating the first stainless steel, BPA-free, reusable water bottle in 2004, Klean Kanteen had the vision to create a non-toxic solution to single-use plastic water bottles.
Jim Osgood, the CEO of this certified B corporation, shares more about how Klean Kanteen is creating the highest quality reusable products on the planet and how they are also involved in benefiting their communities as well. As a company, they donate product to local organizations and schools to use in events and the Klean Kanteen staff is given 24 hours of volunteer time annually to support diverse nonprofits in their community.
Join in on today’s discussion about what we can do today to inspire change that makes the world a better, cleaner place with Klean Kanteen.
For more information on Klean Kanteen, visit: www.kleankanteen.com
According to the World Health Organization, nearly 4 million people die prematurely every year from illnesses including cancer caused by household air pollution from inefficient cooking stoves.
How can we offset the carbon emissions with sports like soccer and improve health around the world?
In this episode of The School For Humanity with South Pole, we dive into a powerful conversation about how our economy and society can thrive when businesses embed sustainability and the environment into the heart of their activities with Key Account Manager/Corporate Sustainability and Sustainable Finance executive, Michael Malara. He shares about how South Pole is calculating and offsetting carbon emissions with carbon credits from high-quality renewable energy emission reductions projects by creating Climate Friendly partnerships with organizations like the UEFA (Union of European Football Associations) and supporting rural communities in Kenya.
"Major League Soccer is truly playing for the planet by expanding its sustainability program," says Michael.
Ready to learn more about how South Pole is influencing mass behavior change for good through sport events and sporting affiliations? Tune into episode 52 via iTunes podcasts or The School For Humanity website.
For more information on South Pole, visit: www.southpole.com
Imagine that you could enjoy the sweetness of both donuts and a healthy lifestyle. Built on the foundations of passion and integrity, CEO of The San Diego Protein Company, Joey Wilder, shares more about the story behind the most delicious plant-based, gluten-free donuts.
In this episode, we discuss why health food doesn’t have to be boring and what it takes to embrace the entrepreneur mindset with a humble heart. Starting with $32 in his bank account, Joey emphasizes the power of a resilient work-ethic and shares advice for ambitious creatives who are inspired to build their first product.
Do you have a big “WHY” for your life and desire to create a positive legacy? Definitely stay tuned for some delicious inspiration on your adventure of entrepreneurship, here on The School For Humanity.
For more information on The San Diego Protein Company, visit: www.sandiegoprotein.com
By changing people’s minds and behaviors in addition to offering new sustainable options to reduce the use of harmful chemicals in the home and in the environment, EarthKind is on a mission is to reduce humanity’s reliance on harmful pest control products from 90% today to 50% by 2020.
In this episode of The School For Humanity, Founder and CEO of EarthKind, Kari Warberg Block shares how they were the first to make effective botanical pest prevention products as an alternative to poisonous pest control. By using plant-based raw ingredients sourced from farmers, processors and suppliers who understand their responsibility as environmental stewards, and lean principles to continually eliminate waste in their operations, EarthKind’s manufacturing footprint is 98% carbon-free.
Inspiring, right? Subscribe to learn more about how EarthKind is leading a movement of women and families to build a more sustainable future industry-wide.
For more information on Earthkind, visit: www.earthkind.com
As more people are becoming increasingly interested about why brands and organizations exist, what they stand for, how they engage employees, people and communities, and how they play a positive role in the world, companies such as Carol Cone on Purpose help organizations leverage their purpose for business and social impact.
CEO of CCOP, Carol Cone, shares how they guide businesses and brands along their journey to ignite their aspirational reason for being beyond profits with The Purpose Collaborative. Her consulting company works their partnered organizations to build flexible, hand-picked teams that deliver bold, individualized solutions to reflect their purpose journey.
Join in on the conversation as we discuss why the world urgently needs more businesses to step up and help solve the great societal challenges of our times.
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For more information on Carol Cone On Purpose, visit: http://purposecollaborative.com
In this conversation with Geoff Kendall, the CEO of Future Fit Business, we discuss how the traditional business models of today have placed tremendous strain on the natural processes that society depends upon. Because of the damage being done to Earth’s life support systems, Geoff shares why it is so important to protect the possibility that humans and other life can flourish on Earth forever by being environmentally restorative, socially just and economically inclusive.
Using the Future Fit Business Benchmark, companies and organizations discover how to create goals by translating systems science into practical tools, starting with a clear definition of the extra-financial break-even point that all companies must strive to reach. With these new kinds of metrics, companies focus on the destination, which enables them to measure the gap between their current performance and necessary performance for positive impact.
Inspired to learn more about the benchmark for long-term business success? Stay tuned as we dive into how companies can make progress toward a flourishing future with Future Fit.
From their spacecrafts to their APIs, Andrew Zolli shares how his company, Planet, services the largest fleet of Earth-imaging satellites in orbit and scales a 7+ petabyte imagery archive to monitor the world’s ecosystems, improve humanitarian action and disaster response, transform sustainable development, and advance scientific discovery and artistic expression.
These satellites image our whole planet every day in high resolution, and Andrew’s team makes sure this data is used to its highest and best purposes for humanity.
In this episode, we also get a chance to discuss Andrew’s role at The Garrison Institute as the Chief of Board. Their work as a not-for-profit non-sectarian organization is rooted in the cultivation of caring, insight and courage in individuals, as well as shifts in collective values and worldviews needed to achieve positive social change using contemplative methods.
This episode is truly an inspiring conversation of how traditional wisdom and Aerospace know-how meets Silicon Valley ingenuity!
How amazing is it that we can illuminate a room with a flick of a light switch? Now, imagine that we could create a better world by changing the way we create and use light in a more sustainable way.
This is what we get to talk about today with Nicola Kimm, Head of Sustainability, Environment, Health, and Safety for Signify. Formerly known as Philips Lighting, Signify has pioneered many key breakthroughs in sustainable lighting or the past 125 years. Nicola shares how they have been a driving force behind several leading technological innovations, including LED.
Join us, as we discuss how their products, systems and services help people all around the world to maximize energy use, drive efficiencies and deliver new experiences and services.
For more information on Signify, visit: www.signify.com
As a nonprofit, Effie Worldwide helps businesses grow and connect with their audience to improve how their messages are received. Global CEO and President, Traci Alford, share how they work with some of the top research and media organizations worldwide to bring each of their respective audiences relevant and first-class insights into effective marketing strategies.
Traci also shares examples of how her organization empowers college students to enhance learning in the marketing industry with the Effie Effectiveness Index and Effie awards. What might that look like? With Effie, it means identifying and ranking the marketing communications industry’s most effective agencies, advertisers, and brands by analyzing finalist and winner data from Effie Worldwide competitions.
Stay tuned to learn more about some of the strategy, ideas, and results of Effie Worldwide’s work.
For more information about Effie Worldwide, visit: www.effie.org
Imagine that you had 200 chances to make a greener choice, every single day. How? With each product that you use, you get a chance to decide what you put on your body, your family’s body, and how the environment is impacted. In the Social Nature community, this is the kind of conversation that Annalea Krebs - Founder and CEO of Social Nature - leads to inspire people try greener choices like organic deodorants, vegan mascara, healthy snacks and eco-friendly cleaners for FREE.
Listen in to learn how Social Nature leverages the power of word-of-mouth and social media to influence millions of people to make greener choices and achieve their mission of making green mainstream!
For more information on Social Nature, visit: https://www.socialnature.com
In this episode, we had a chance to learn about how Mission Edge makes business processes easier for nonprofits and corporations with the vision to maximize social impact.
It was inspiring to catch up with CEO and Founder, Ken Davenport, about how Mission Edge has supported over 175 businesses by providing operational services and fiscal sponsorships, social enterprise planning and acceleration labs, and skills-based volunteers that create more opportunities for each organization to do more good in the world.
Tune into The School For Humanity via iTunes, as Ken shares how these collaborations harness new perspectives and magnify the social sector's ability to reach more people and create a positive impact.
For more information on Mission Edge, visit: www.missionedge.org
Similar to the vision for The School For Humanity, the “triple bottom line” of sustainability as a foundation for Triple Pundit strive to be an example of how business can be used to make the world a better place. Founder and CEO, Nick Aster shares more about the 3P philosophy of creating one of the web’s leading sources of news and ideas to further the conversation about People, Planet and Profit.
With over 6 million unique annual page views, they cover topics ranging from global water and energy challenges to social justice and economic equality, sustainable food to corporate social responsibility, and much more!
Get a taste of these kind of conversations with Nick Aster, here on episode #42 of The School For Humanity.
For more information on Triple Pundit, visit: www.triplepundit.com
What started out as finding a way to brew their own beer in college, turned into a delicious adventure of creating their own nutritious and healthy granola bars. Yes, that’s right! Bars packed with protein, prebiotic fiber, and micronutrients from leftover grain.
Founders of Regrained, Dan and Jordan, refer to this shift as “Edible Upcycling.” In this episode Dan shares more about this mindset to food and how Edible Upcyclers look at what is left behind when making their favorite foods and see opportunity.
For more information on Regrained, visit: https://www.regrained.com/
When it comes to doing business for good, BEST knew that this included creating preventative measures to end human trafficking. Businesses Ending Slavery and Trafficking has created both local and global partnerships with the vision that every person has the right to be free from sexual exploitation and forced labor.
In this episode, we dive into the BEST Principles that businesses around the world are adopting in addition to how they are training people to identify and prevent trafficking in lodging establishments with Dr. Mar Brettman, Executive Director of Businesses.
This is an important conversation that you will want to share with your fellow business owners. Tune in to learn more and thank you for being a part of the change for freedom!
For more information on BEST, visit: https://www.bestalliance.org/
Have you ever wondered how you could help the Refugee families that come to the United States? In this conversation with Miry Whitehill, the Founder and CEO of Miry’s List, we discuss the three chronological pillars that they practice to support each families’ first steps off the plane as they seeking a safe haven from violence and persecution in their home countries.
Miry's List is a movement of neighbors and friends dedicated to welcoming new arrival refugee families into our community through inspired crowdsourcing solutions.
To learn more about some of their programs like: Welcome Home, Emergency Supplies, Wishlists, and New Arrival Supper Club and Fly Me Home -- continue listening with Miry Whitehill right here on The School For Humanity!
For more information on Miry's List, visit: https://miryslist.org/
In this conversation with the Founder of 4P Foods, Tom McDougall, we discuss the importance of businesses being responsible for their impacts on the planet and the people that live here.
For 4P Foods, this means that they are committed to ensuring that all people have access to farm-fresh, healthy food, grown using sustainable and humane practices and that the people who produce that food are able to earn a fair and dignified living doing so.
This conscious community sources from environmentally responsible family farmers in the Washington DC foodshed in addition to donating 1 bag of food to one of their partners for every 10 bags that they deliver. Some of their partners include Fauquier Food Bank, Local Food Bank Partners, YMCA Capital View.
Stay tuned to learn more about the 4 P’s of food and business with Tom to get inspired in making a positive impact for Humanity!
For more information on 4P Foods, visit: http://4pfoods.com/
Based in Atlanta, USA Shelley Saxena founded the company, Sevamob with the mission is to fundamentally transform the delivery of healthcare in the world. Today, Sevamob is transforming on the ground primary healthcare service in the far-flung areas of North India through its mobile clinics, doctors at the doorstep and unmatched service.
Their tele-infrastructure includes video consultations with patient data management and analytics. At their pop-up clinics, Sevamob hosts consultations, point-of-care screenings, treatment, and impact/outcome tracking using the artificial intelligence technology.
Join in on the conversation to learn more about the company bringing doctors to your doorstep!
For more information on Sevamob, visit: https://www.sevamob.com/
After a life-changing experience in Nairobi, Because International Founder Kenton Lee was inspired to design and create a shoe that grows with the children that wear them.
The Shoe That Grows is a shoe that can adjust and expand 5 sizes and last up to 5 years. It comes in a SMALL (fitting kids ages 5-10) and LARGE (fitting kids ages 10-15). So far The Shoe has been in 20 countries impacting thousands of children helping them have long-lasting shoes to protect their feet.
Stay tuned, as we get to dive into how this company is making things better by making better things.
For more information on Because International, visit: http://becauseinternational.org/
Twenty-three jobs later, CEO of edovo Brian Hill shares why he was inspired to make a positive impact on the 2.2 million people who are incarcerated behind prison bars and jail cells.
What is edovo doing to provide meaningful rehabilitation and programming to this population? Edovo rents tablets and software to corrections institutions that want to see inmates spend time engaged with educational and vocational programming.
In this episode of The School For Humanity, we discuss how the high rates of violence and returning to prison is harmful to not only to inmates and facility staff, but also for Americans in general and how the edovo platform provides facilities with a safer environment and unlimited access to self-improvement tools while behind bars.
We have a feeling that you’ll appreciate this uncommon, yet needed conversation with Brian so with that - let’s get started!
For more information on edovo, visit: https://www.edovo.com
In this episode, we chat with the Co-Founder of Plant Power Fast Food about how a vegan lifestyle impacts our environment in addition to reducing animal suffering. As a self-proclaimed “hippie” and animal-lover, Jeff Harris shares more about what it means to eat “cruelty-free” as a vegan.
Each of the comfort food dishes at Plant Power Fast Food are free from any animal ingredients, cholesterol, GMO, artificial colorings, flavorings and preservatives — providing a healthier fast-food option. Whether or not you are inspired to eat more plant-based, Jeff shares how becoming more mindful in infusing all of our choices with kindness is the most important thing that we can do.
Hungry for more? This one is definitely delicious!
For more information on Plant Power Fast Food, visit: https://www.plantpowerfastfood.com
As a child, Executive Director of Impact Business Leaders David Kyle wanted to be a baseball player. Fast-forwarding to today, David is inspired to help social enterprises find and develop the right experienced talent needed to grow – especially local talent knowledgeable and dedicated to building a career in the region.
While more people are seeking mission-driven careers, David defines what a social enterprise is and how Impact Business Leaders bridges the talent gap by delivering leadership development programs and career coaching to talented professionals. Their instructors are practitioners in the fields of social enterprise and impact investing, providing crucial insights into the daily challenges of working in this sector.
This is a great conversation about the ever-changing way we define social impact in the workplace, let’s dive in!
For more information on Impact Business Leaders, visit: https://www.impactbusinessleaders.com/
Have you ever thought about what people would say at your funeral? In this episode, Bryan Pape dives into how a catastrophic ski trip completely shifted his perspective on what kind of legacy he wanted to leave for this world.
As the CEO of Miir, Bryan “woke up” after breaking his femur and committed to proposing to his girlfriend and providing clean water to those in need, one product at a time. Frustrated with the lack of a simple and functional water bottle, Miir designs all of their products from the ground up and have made a commitment to never sell off-the-shelf product that is poorly designed and copied quickly.
Inspired to learn more about this legend? Let’s get started.
For more information on Miir, visit: https://www.miir.com/
In between rock climbing, traveling, and salsa dancing with her husband and their baby, Sophia Mendelsohn was an inspiration to chat with in this School For Humanity episode. We got to dive into her passion for balancing immediate financial imperatives with social and environmental considerations for long-term financial viability, as the head of sustainability at JetBlue.
With JetBlue, Sophia is shaping policies and practices that enhance the company’s competitive advantage and reduce environmental impact.
Stay tuned to get inspired about eco-friendly fuel and recycling all sorts of waste, from crew uniforms to plane parts to food, and how JetBlue is reducing its impact on the planet.
For more information on JetBlue, visit: https://www.jetblue.com/
With the vision to increase availability certified sustainable seafood across the region, the Marine Stewardship Council appointed former commercial fisherman and international seafood trade show executive, Brian Perkins, as the Regional Director of Americas.
In this conversation, Brian brings a wealth of knowledge to inspire what the gold standard for third party certification of wild fisheries with MSC and why he believes this continued growth of MSC will bring both environmental and socio-economic benefits to the Americas.
Ready to dive in? Let’s get started!
For more information about The Marine Stewardship Council, visit: https://www.msc.org/
If you have ever been lucky enough to participate in an eco-friendly foam party, you have probably heard of Dr. Bronner’s - the top-selling brand of natural soaps in North America and producer of other organic body care and food products.
In this episode, we get to chat about said foam parties, and the cosmic principles of soap-making to peace-making with the President of this heart-led company, Michael Bronner. (The first ingredient for each of their products is: LOVE!)
As a philanthropist and activist, Michael is an advocate for many social and environmental justice causes including Fair Trade, organic standards, farm animal protection and ocean conservation as well as GMO labeling.
Tune in today, as we dive into the “All-One” vision!
For more information on Dr. Bronner's, visit: https://www.drbronner.com
As an expert in Gen Z marketing, Marissa Ranalli manages and grows integrated partnerships with young people platforms, such as traditional media outlets, social media apps, lifestyle/teen sites, edtech companies, and on-the-ground events, to promote the DoSomething.org brand and over 12 volunteer campaigns a year.
Through integrated partnerships, social media, product marketing and analytics with 5.5 million global members - Marissa shares the DoSomething vision to tackle issues from homelessness to discrimination to the environment. It is her hope to inspire a generation of doers, a generation of civically-engaged, socially-conscious people!
And now, we are excited to introduce you to Marissa Ranalli! Let’s get started.
For more information on Do Something, visit: https://www.dosomething.org/us
As a platform created to discuss the greatest challenges humanity faces and help promote leaders who are helping to find solutions to these challenges, we at The School For Humanity are really excited to introduce you to Todd Paglia, Executive Director of Stand.Earth.
He has publicly challenged some of the largest companies in the world to become environmental leaders and mindful of our resources on the Today Show, NPR’s Marketplace as well in stories in the Wall Street Journal, The New York Times, Time Magazine, Business Week, and many other publications.
In this episode, we dive into how Todd has empowered Stand.earth to save over 65 million acres of endangered forests, shut down or stop 21 dirty pipelines & train projects and shifted over $1 billion in corporate purchasing to more sustainable sources.
From biodiversity to air, to water quality and climate change, Stand.earth designs and implements strategies that make protecting our planet everyone’s business. Their current campaigns focus on shifting corporate behavior, breaking the human addiction to fossil fuels, and developing the leadership required to catalyze long-term change.
Ready to rethink how a non-profit can change the face of humanity? Let’s get started!
For more information on Stand.Earth visit: https://www.stand.earth/
As a selected Global Leader of Tomorrow by the World Economic Forum, Founder of SheEO Vicki Saunders has spoken regularly at events around the world and shares more of her story with us on The School for Humanity.
Having Co-founded and run 4 ventures in Europe, Toronto and Silicon Valley focused on sustainability in addition to a global consulting firm focused on engaging youth to tackle the grand challenges we are facing, Vicki invites us to reconsider the “Winner’s Mindset.”
In this episode we get to learn more about wealth in our US economy and the different definitions actually look like in business. Some of these definitions include “success”,
“control to trust” and “transactions to relationships.”
Ready to dive into this conversation about creating a culture of radical generosity? Let’s get started!
For more information on SheEO: https://sheeo.world/
Have you ever had a random phone call that changed your life? After multiple reschedules, Annie and Anna were finally introduced to each other as new moms at the time. With the mutual sudden realization that their jobs were no longer compatible with their lives, they quit their jobs and dedicated their lives to breaking down the structural barriers that continue holding millions of talented women back.
Join in on the conversation where Annie and Anna share why 30% of talented women are dropping out of the workforce but 70% of that group say they would still be working if they had flexibility.
This is a great conversation of redefining “work” as “werk, w-e-r-k” - Let’s dive in!
Saving pandas, creating free health clinics and increasing renewable energy in addition to positively affecting 10 million people around the globe - Thomas is creating a sustainable society and economy that positively impacts our climate, ecosystems and communities by overseeing all of South Pole Group's activities in these domains. Not to mention, he holds a PhD in Business Administration.
Motivated by how well their own 5-disparate approaches melded as one, the South Pole Group decided to move forward and bring together people from innovative NGOs, multinational organizations and top notch business consultancies.
We were inspired to dive into few examples of the impact the South Pole Group efforts, along with those of their partnering clients, have had on the commerce and communities of the world (so far).
Stay tuned to join in on the conversation, with Thomas Schroder!
As a self-proclaimed “nature nerd”, Janine Benyus, is the Co-Founder of the Biomimicry Institute (a non-profit dedicated to making biology a natural part of the design process ), Founder of Biomimicry 3.8 ( the global leader in biomimicry innovation consulting, professional training, and educational program and curricula development) and author of Biomimicry: Innovation Inspired By Nature.
On stage, she has shared two TED talks, hundreds of conference keynotes, and a dozen documentaries such as 11th Hour, Harmony, Second Nature: The Biomimicry Evolution, and The Nature of Things with David Suzuki, which aired in 71 countries.
In this episode, we get to learn more about why she believes that the more people learn from nature’s mentors, the more they’ll want to protect them.
Let’s AskNature and dive in, with Janine Benyus!
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For more information on Biomimicry: https://biomimicry.org
Welcome to another episode of The School For Humanity where we connect with Andrew Yang about how he is changing the path to entrepreneurship with his company, Venture for America.
Andrew shares his vision for Venture for America in creating economic opportunity in American cities by mobilizing the next generation of entrepreneurs and equipping them with the skills and resources they need to create jobs.
It’s the ripple effect, in full effect.
Stay tuned as we dive into how Andrew recruits recent graduates, trains them to become entrepreneurs, connects them to opportunities in cities with emerging entrepreneurial eco-systems, and supports the Venture for America Fellows to start their own companies.
We’re excited to share this conversation with you! Let’s get started, with Andrew Yang.
As a PhD candidate and committed impact entrepreneur, Dr. Gavin Armstrong shares his vision to alleviate iron deficiency around the world using a simple health innovation while serving as the Founder and President of Lucky Iron Fish.
We were humbled to learn more about what it means to be an advocate and activist against hunger and malnutrition. Gavin is also the first Canadian to receive the William J. Clinton Award for international work against hunger, is the inaugural recipient of the international Michaelle Jean Emergency Hunger Relief Award, and one of the seventeen 'Rising Social Entrepreneurs' of the year.
Join in on the conversation with this Forbes 30 Under 30 influencer, to learn more about how Dr. Gavin Armstrong is transforming Humanity.
Imagine what a difference it would make if more people felt safe, connected, and empowered to live into their full potential… at work?
We are really excited to share this conversation about re-humanizing culture in the corporate setting with Assistant Director of Sustainability and “Purveyor of the Good Life” at New Belgium Brewing, Katie Wallace. It was inspiring to catch up with her about environmental efficiency and what she is committing to creating in helping the planet reach carbon neutral by 2050, with an incredible team.
Katie shares her vision for being a positive impact to the world, through a business for good model with a sharp understanding of business needs and a naturally pragmatic approach to building a workplace culture that facilitates individual thriving and “do-gooding.”
This episode gives a new meaning to happy hour with The School For Humanity. Let’s dive in, with Katie Wallace.
As senior Vice President of Americas at Cathay Pacific Airways, Philippe Lacamp is creating a vision to build the world’s best airline. Being the best means that they always strive to excel in everything that they stand for, especially when it comes to sustainability and delivering Service Straight From The Heart.
We were especially inspired by Cathay’s Pacific’s commitment to excellence driven by the motto of the Swire Group, (their principal shareholder): “Esse Quam Videri”, meaning “to be, rather than to seem to be”.
Tune in, as Philippe shares how he is making travel more sustainable by investing in the best available technology and utilising optimum flight management procedures, managing his company infrastructure, by enhancing the environmental performance of their ground infrastructure and support services in Hong Kong and at destinations across the network, and investing in people and communities, by supporting them at the workplace, empowering them to make a difference in local communities across the CX network.
Let’s take off, with Phillippe Lacamp.
Today on The School for Humanity we’re speaking with Erik Lambert who is the Founder and CEO of The Bonfire Collective, a member of 1% for the Planet.
While some marketing agencies will take on any client that comes their way, Erik has created an organization that works specifically with the outdoor industry, non-profits, and transformative companies. They serve these types of for-benefit businesses on branding, marketing, and communication.
As a service based business, this podcast will be extremely beneficial to those of you launching a similar type of business model that’s focused on referrals, your brands reputation and case studies you’ve developed for similar organizations.
Bluestone Life, a member of 1% for the Planet, is the only consumer direct, full stack life insurance company built to dominate a large and growing consumer segment that makes purchasing decisions based on a company’s values and purpose.
In the current model, insurance companies are considered legacy businesses that have an inward focus that haven’t adapted to consumer demands to use business as a force for change.
And Bluestone Life is here to disrupt that market.
Their model is based on three pillars to differentiate itself from the typical life insurance company that we’re all used to.
- First, they're customer centric. This means that there are no commissions, efficient UI/UX for a better experience and self service, and no loads.
- Second, they're a values aligned company. The company is involved in impact investing of their portfolio and donates 1% of revenue to environmental non-profits through 1% for the Planet
- Third, their product features include limited rider options to reduce confusion and higher cash value on permanent products much earlier than competitors.
Let’s learn more with Nathan.
Vanessa Vincent is the Development Director for Harlem Grown, a non profit that targets elementary aged students and mentors them to lead healthy and ambitious lives. Founded in 2011, Harlem Grown operates in local urban farms and in turn increases the understanding of healthy food and provides garden based developmental programs to the Harlem youth.
One of the innovative ways that Harlem Grown is helping the environment and society is by the renovation of abandoned lots in Harlem and converting them into urban farms. In addition to this, they offer school tours which includes a hands on farm tours where students are taught about hydroponics soil based farming and composting. Another way Harlem Grown helps out the community is by a Harlem Grown program where parents can enroll their kids. In addition to this, there also are summer camps to involve children with their outdoors by participating in farming activities and learning to grow food from seed to harvest along with preparing the same food.
So let’s learn a little more from Vanessa about Harlem Grown and their impact in New York.
Mountain Sports, a 1% for the Planet member, was founded on a love of adventuring in the outdoors in 1973 by brothers Mark and Bruce.
They are the leading four-season supplier for all Patagonia outdoor clothing and Life is good apparel in northern Arizona. Their products range from sportswear to outerwear to fishing to clothing to fitness to name a few.
They pride themselves on not only being an outdoor shop, but a gathering spot in the heart of downtown Flagstaff. They open their doors as a community space for locals and travelers alike. If you’re passing through town or live in the area, you’ll find events such as Geology Tours or Locals Night for discounts at select brands.
As a member of 1% For The Planet, they grant one percent of sales to local environmental and conservation organizations. Thus far, they’ve granted more than $120,000 in the Flagstaff community.
Today we have Scott Steele from EVE Encinitas on The School for Humanity.
Eve Encinitas, located in North County San Diego, is an all organic and vegan restaurant that is committed to not only healthy eating, but reducing food waste in San Diego. In our conversation, Scott helps us better understand the problems regarding food waste, solutions that are being created and some specific examples of what EVE Encinitas is doing to help our society.
In our conversation, Scott also shares some great insights on his history in the food business, the mindset that’s imperative for aspiring entrepreneurs and why Eve Encinitas is dedicated to serving their local community.
Did you know that over 600,000 tons of vinyl from banners and billboards end up in landfills each year?
Today on The School For Humanity, we have Kari who is the President of Relan to talk about how their organization is putting a dent into this metric.
Relan helps progressive companies meet their sustainability goals by recycling banners or billboards that would otherwise be thrown away and turns them into useful marketing items.
These ‘new’ marketing items are beneficial for brands because they can not only raise awareness about their organization, but they can position their company as environmentally conscious.
To date, they have helped their partners keep over 450,000 square feet of material out of landfills, close the loop on a current waste stream, and benefit their triple bottom line. As well, they’ve been named to the GameChangers500 list as part of the world’s top For-Benefit companies.
Today on The School for Humanity, we’re speaking with author, mentor and entrepreneur Melissa Ambrosini. Melissa talks about her story from a glamorous life of dancing, modeling and partying to being hospitalized. On her hospital bed, she decided to take control of her life and change her path. This led her to the world of self help to coach women from around the world to achieve what they are truly were made for.
Today on The School for Humanity we’re speaking with Lindsey Bolton who is the Community Rockstar at All Good.
All Good, a 1% for the Planet member and B Corporation that’s nestled on the central coast of California, is a lifestyle brand with a clear vision: to live and inspire others to live in balance with nature.
They make organic body care products because they want you to feel amazing from the soothing natural benefits of botanical ingredients.
Their healing products are made from organic and botanical ingredients: healing balm, lip balms and tints, pain relief spray, sunscreens, and moisturizers. They aim high to walk the talk of a triple bottom line business philosophy, measuring success through environmental, social and economic health.
Today on The School for Humanity we’re talking to Kate Williams, the CEO of 1% for the Planet.
1% for the Planet serves as a ‘middle man’ perse of for profit organizations and individuals that donate 1% of their revenue to environmental non-profits that are the recipients of these funds.
The environmental causes that you can support as a business or as an individual range from protecting our land, forests, oceans, water and wildlife along with encouraging sustainable methods of energy production.
Today, only 3%of all philanthropic donations worldwide go towards environmental causes; and 1% for the Planet is charging head first to change this.
This week on The School for Humanity we're speaking with Ali McMutrie who is the Co-Founder and Co-President of Haitian Families First.
Haitian Families First (HFF) is a non-profit organization dedicated to providing medical, nutritional and educational support to help Haitian families remain together and create a self-sufficient future. Their mission is to nurture and empower families in despair through emotional, social, and financial support, ensuring children remain with their biological families and out of unnecessary institutions. 30,000 children live in institutions, but more than 80% of them have parents.
This week on The School for Humanity we have Rachel Sumekh who is the CEO of Swipe out Hunger.
Swipe Out Hunger works to end hunger by activating college students to donate unused meal points to feed their peers and community members in need. By taking a resource that already exists (meal points) and using those funds to solve a global problem (hunger), Swipe Out Hunger promotes innovative solutions to a wasteful system.
Born under the name "Swipes for the Homeless" in 2009, a few friends at UCLA went into the dining hall, used their meal cards to take away some sandwiches and then delivered them around town. In a single week, 300 meals were collected. A few months later, the team partnered with UCLA's Dining Services to allow students to donate their extra meal funds to provide 1,087 meals to community members. By the Fall of 2014, the team collected over 15,000 donated meals in a single week. In 2015, their movement was renamed to Swipe Out Hunger but their objectives to end hunger, raise awareness about this issue, and foster student leadership have remained central to their mission.
The organization has served 1.2 million meals and was called a Champion of Change by The White House. Rachel was recognized on the 2017 Forbes' 30 Under 30 for Social Entrepreneurship. Under her leadership, the organization has scaled nationally and tripled its budget. Swipe Out Hunger has been recognized by The White House, Forbes, The Case Foundation, and other influencers as a benchmark for positive change on America's college campuses and an emerging leader in the non-profit field of hunger awareness and alleviation.
Today on The School for Humanity we have Alon Banks who is the Executive Director of Give Clean Water.
The mission of Give Clean Water is to provide a sustainable clean drinking water solution to every person in Fiji. Give Clean Water partners with local community organizations to identify families in need of clean water filters. They then gather biographical and demographic information from each family recipient, take photos and mark each house with a GPS address. On instillation day, team members made up of local volunteers and Give Clean Water teams visit the home, install the system and spend time educating the family on how to maintain the filter. The team also educates the family on hygiene and the importance of cooking and drinking exclusively with clean water.
After the system is installed, Give Clean Water will send a follow up team to the home to answer questions and make sure the filter is being used correctly. Each home is also given contact information for the local community organization in case there are any problems that arise.
Today we're going to be speaking with Samir Lakhani who is the Founder and Execute Director of The Eco-Soap Bank.
The Eco-Soap Bank is a humanitarian and environmental non-profit organization working to save, sanitize and supply recycled soap to the developing world. Their work has three objectives:
- Contribute a highly cost-effective hygiene product to improve health in Cambodia.
- Significantly reduce the waste generated by the tourism industry.
- Provide livelihoods to Cambodian women with no other reliable source of income.
They have a 4 step process to carry out their mission:
- The Eco-Soap Bank collectsgently used soap bars from hotels and guesthouses in Cambodia.
- Collected soap bars are sanitizedand reprocessedinto new bars.
- Soap bars are donatedto hospitals, health clinics, schools, orphanages, and village communities in need of hygiene.
- All soap donations are paired with hand washing trainingto ensure that communities remain safe from preventable illnesses.
So far they’ve made 186,698 soap donations 25,910 pounds of waste have been recycled, and 666,562 people have been served.
After studying business and knowing she didn’t want to work in a traditional corporate setting, Kelsey started her career in the non-profit sector. She loved working with passionate people and for a mission-driven organization, but was bothered by some of the inefficiency in the non-profit sector.
When she learned about the idea behind social enterprise, solving social and environmental problems with for-profit business models, she decided to pursue opportunities in the space. After hearing about the idea for Thread, it just made sense.
Today, Kelsey measures, manages, and improves the impact Thread has on people, planet, and profit at every step of Thread’s supply chains, ensuring that the claims of making the most responsible fabric in the world are true.
Chuck Samuleson has worked in the food industry all his life. During that time, he saw food trends come and go but one thing always remained the same – food waste.
In fact, up to 40% of the food produced in America ends up wasted. So Chuck started Kitchens for Good to do something about it.
How did he get started? How has his vision and point of view changed throughout the process? Listen to this visionary to find out.
Tom Cronin was working as a stock broker when he discovered the stress-reducing benefits of meditation. He found so much inspiration in it that he made sharing it with others his whole career.
The Stillness Project began with their own mantra, to bring meditation to one million people. Now, Tom’s company is all about improving lives by making meditation accessible and easy to understand.
So why is mediation so important? And is it something anyone can do? Tom will answer all this and more in this fascinating episode.
Today’s School for Humanity podcast features Richard Leftley, the founder and CEO of Microensure. By providing insurance to lower and middle income people in emerging markets in Africa and Asia, Richard’s company has done what was once considered impossible.
Richard was working at a conventional insurance agency when he had an idea to bring insurance to this overlooked market. In fact, only about 2 to 3% of the population in these areas had insurance at the time, yet they were prone to some of the most severe risks out there. From diseases and natural disasters to accidents that could ravage a family’s life savings, there was a clear gap in the market that needed to be filled.
In this episode, you’ll learn about Richard’s struggles and triumphs in his quest to build Miroensure, which now services nearly 44 million people across 11 countries. It’s a success story about staying true to the dream you’ve set out to achieve. We hope you’ll enjoy hearing his insights as much as we did.
Learn to read, then read to learn.
That’s what Ann McCormick’s mantra has been since starting her first company in 1978. Her educational software provides a platform for all children to learn the skills they need to thrive. She’s been working for over 30 years to develop interactive and colorful tools to support the next generation.
This episode tells the story of her journey, from her partnership with Apple in the late 70s to her newest venture – a toy to help all kids get familiar with the sounds of English.