Market Impact Insights: Recent Episodes
Market Impact Insights
Market Impact Insights provides the latest in business leadership perspectives. Hear from global marketing and sales leaders on strategies, tactics and tips to help your business grow and succeed.
in the workplace, a new relationship alongside the one that already exists between employee and organization, one that takes time, trust, and intention to build. He breaks down the difference between a company's written contract (job descriptions, values, official process) and its unwritten contract (how the business actually runs day to day) and why the real ROI on AI investment is almost always hiding in the unwritten one. David also shares the personal wake-up call early in his career that shaped his leadership philosophy, and why he believes human ingenuity will ultimately win out in our evolving relationship with AI.
, the behavioral standards that transformed his team's performance and became the foundation for his bestselling book, π½ππππ£ πππ©π ππ. Dan and Kyle dig into authentic leadership, the danger of double standards, why asking for help is a strength, and how putting others first creates results that compound over time.
which has strengthened her decision-making and she never forgets that growth and rest can coexist.
beats motivation every time, and why real change is never incremental. It's sea change.A conversation about learning, leadership, servant leadership, and staying human in an AI-driven world.
Tim Bounds spent 25 years in ministry, with 18 of them as a teaching pastor at a large, multi-campus church, before making a bold career transition into executive coaching and founding The Unison Company. In this episode, Tim shares what really drives a leader to reinvent themselves, why character (not strategy) is the true foundation of healthy culture, and how real, deep trust is what allows teams to disagree, grow, and stay together through conflict. Tim also shares why he believes the future of business is fundamentally human, even in an AI-driven world, and offers practical advice for leaders looking to build organizations people actually want to work in.
β and why it's become a movement with its own T-shirts and hatsπ― The one piece of advice Kevin says changed how he shows up in every part of his life
cost him nine figures, and what legendary football coach Nick Saban taught him about building champions instead of chasing championships. A raw, honest conversation on gratitude, giving, and reaching your full potential from a man on a mission to empower a billion people to be happy. Reach out to David for a free copy of his book: david@dmeltzer.com
I've never met an effective leader that hasn't fundamentally cared about other human beings.
Noemi breaks down why authenticity alone is not a strategy, why most people make the fatal mistake of jumping to content before they know what they actually stand for, and why the rise of AI makes excavating your unique perspective more valuable than ever before. Challenge yourself in thinking differently about visibility, credibility, and what it truly means to show up as yourself in a crowded marketplace.
Leadership impact means having the courage to fail and never giving up in pursuit of your long-term goals.
At the end of the day, exceptional leadership is all about building trust that grows from people seeing your actions matching your words and behaviors.
Exceptional leaders develop people and create momentum that can be felt across the company.
Create a bubble of optimism and effectiveness inside your organization. Double down on being a great leader. You'll give people the one thing they don't have right now: a sense of stability and being part of something positive. And they will be loyal to you forever.
Four-time founder and AI advisor Shadi Yazdan has built and exited AI companies, and she's seen firsthand why most AI implementations fail: it's never really a technology problem. In this episode, Shadi shares why business leaders need to stop chasing tools and start building internal clarity, how AI exposes weak systems while accelerating strong ones, and why scaling your company starts with scaling yourself first. A refreshingly honest conversation for any leader navigating the noise.
Think of your employees as teammates and watch your culture get even healthier and endure.
Co-Founder Alex Buckles shares how asking the right questions is crucial to developing the right partnerships that generate sustainable results. Consider if an opportunity is strategic, helps reduce churn, or an enabler for opening new accounts to avoid the trap of activity versus impact. Not all relationships are created equal., and the hardest seasons reveal who is really in your corner. At the end of the day, exceptional leadership is all about avoiding a culture of complacency.
Having taught hundreds of team members at several companies including Mastercard and F5, Rajiv has shared a new understanding that meditation practice is about learning to respond rather than to react. Silence can be a superpower, not a weakness. At the end of the day, exceptional leaders don't need all the answers. They just need to stay committed to creating fearless environments where people can show up and do their best work.
It's not always about moving faster, it's getting your greatest leadership advantage from knowing when to slow down.
Sadly, mass applications are an epidemic and continue to get poor results. Treating your job search like a sales process is a start, making cold outreach and building relationships with actual hiring managers a priority. If you're hiring, interview the person, not the resume. At the end of the day, being authentic and creating human connection is still a recipe for success.
These barriers include Uncertainty, Psychological Reactance, High Perceived Effort and Zone of Acceptance. Addressing these blockers head on in outbound communications can significantly lift conversions. In an AI world, winning is all about understanding the psychology behind human decisions.
mindset. Focus on the good things versus dwelling only on the bad, and open yourself up as a leader that amazing possibilities await you might not even see today. Creating a work culture focused on continuous learning, composure, entrepreneurialism, empathy and trust creates your greatest impact.
Great leaders don't believe they know everything, they create conditions for people around them to be extraordinary.
Empathy can be your super power, something that eluded Alane until parenthood brought her perspective back into focus. Embracing the change that AI brings your team, not as a replacement for their humanity but as an incredible force multiplier in efficiency, will lift them to new levels of performance.
The only thing that's going to bring change is by bringing awareness to it, by publicizing it, by holding people accountable, and making other people aware so that it doesn't become second nature.
I've made more connections with people sharing my failutres than when I focused only on showing achievements.
where A players elevate everyone around them. From her earliest days in a contact center to leading marketing for a category-defining home improvement brand, Cassi developed the wisdom to uncover superpowers, recognize the importance of intentional self-reflection, and to understand exceptional marketing leadership starts from within.
You can perfect an idea internally forever, but if you never voice it, you are robbing your teams of the collaboration and innovations that could spark from it.
The bottom line is playing the long game with your brand strategy. This episode has been sponsored by Meter. Head to meter.com/marketimpact to learn more.
This episode has been sponsored by Meter. Head to meter.com/marketimpact to learn more.
This episode has been sponsored by Meter. Head to meter.com/marketimpact to learn more.
And through it all, leaders need to embrace three strategic levers: Clarity, Kindness and Joy. This episode has been sponsored by Meter. Head to meter.com/marketimpact to learn more.
Walk your talk as a leader. Your team is always watching, looking for alignment between what you say and how you act. Once you lose that trust, it is nearly impossible to win back. This episode has been sponsored by Meter. Head to meter.com/marketimpact to learn more.
This episode has been sponsored by Meter. Head to meter.com/marketimpact to learn more.
Partner strategically and build responsibly when it comes to AI implementation. C-suite leaders need to maintain close customer connection in an AI world, not relying on internal marketing decks to represent the voice of the customer. Get in the trenches and listen to customers firsthand. The future isn't about choosing between humans or machines. It's about humans and machines, each doing what they do best. This episode has been sponsored by Meter. Head to meter.com/marketimpact to learn more.
Everything is ultimately about people, and your legacy as a leader is defined by how you inspire them.
Be the servant leader who helps your people grow as humans, help them grow as professionals and help their achieve their personal goals in life.
in your outreach can make all the difference. Providing social proof and frameworks that help customers feel more confident in their own decision making is what it is all about. SHow up less as a salesperson and more as a human being. Stop trying to impress. Start trying to empower.
Be an architect of hope. When you can unlock hope inside of people and inside of your customers, you become a force to be reckoned with.
Techstars Vice President, Marketing Andrea Palten refused to play a role that wasn't true to her authentic self. Once she fully committed to bringing her home self to work, everything changed with happier teams, her best campaigns and most meaningful impact. Andrea continuously grows through three key insights: you're probably not that special (and that's okay), your first customers aren't customers (hint: they're everything) and kindness isn't soft, it's strategic. And in the world of startups, it's all about getting back to the basics. "You have to build the foundation before you scale. You cannot start building bricks without a foundation." Andrea sees AI leveling the playing field, enabling entrepreneurs with little budget to actually compete. And through it all, remember that "done beats perfect."
Gear Inc (https://gearinc.com/) Chief Commercial Officer Adam O'Connor shares how his perspective on global growth strategies were turned upside down by spending 12 years living in the Philippines. It's time to do an AI reality check, as it will not magically fix any current broken processes. Solidify your operating procedures first, then layer in technology. AI is a super-powered teammate, not your replacement. "AI will help people achieve more within their jobs." The simple and brutal truth is real leadership is about listening more than speaking. "You can't learn if you're talking." Servant leadership that focuses on empowerment is a path to improved performance. That's not soft, it's legacy building. "If you tread on people on the way up, there's no one there to catch you when you're falling back down." Success isn't about forcing your way of doing things onto every market. It's about staying curious, keeping the human element front and center while remembering the best leaders train people to replace them.
Pace Pricing CEO & Founder Bill Wilson shares the key drivers in delivering B2B pricing that attracts and retains quality customers. It begins with making long term investments to get better bottom line results. Execution matters. "Pricing isn't about what you charge. It's about how you charge." Transparency builds trust with the right buyers. "Your pricing page should do two things: attract the people you want and repel the people you don't." In the end, aligned strategies and collaboration across product and marketing teams is huge. "Pricing is product and product is pricing."
Base HQ Co-Founder/CEO Paige McPheely sees leadership as overcoming personal doubts in inspiring teams to see the next major mountain summit to climb, and being with them for every step. Paige has cracked the code of getting venture capital funding by focusing on relationships first in a world where women represent 42% of business owners but receive less than 3% of available funding. She's authentically herself, raising critical funds and growing a thriving business as a mom of three living in a small town with a "behind-the-scenes" personality...yet driving an EA productivity solutions business that has generated more than 500,000 hours of time savings.
Growing Your EQ Founder Alinnette Casiano knows culture is the life source for any successful and thriving organization. "Culture isn't a buzzword. It's oxygen. If the air is toxic, even the most talented people can't breathe." At the end of the day, precision is everything. Ali's rallying cry of "Clarity over Cleverness" is driven by empathy, which she says is the language of business. The choice is yours, to be a leader that manages tasks or an exceptional leader that transforms by using technology like AI to amplify people, not erase them.
Rocket Fuel Labs CMO/CEO/Founder Amanda Patterson reveals the brutal truths behind impactful marketing leadership in a startup environment. Having led the growth strategy for MindBody that scaled revenue from $20 million to $200 million, she knows it's all about a focus on the details. "There is usually not a silver bullet solution to a problem. It's a hundred little things that you're doing right." Vanity metrics mean little. If you can't trace it to revenue, you're just playing with pretty numbers. Leadership that lasts is much more about enabling than admiring and Amanda lives out the quote from Gandhi that "a sign of a good leader isn't how many followers you have, but how many leaders you create." Customer focus is key, and she has stopped trying to please everyone while instead obsessing over customers.
Techquity CEO and Founder Anthony Bay shares lessons learned driving high innovation team cultures at Apple, Microsoft and Amazon. It begins with an understanding that technology needs to be in service of a problem you're trying to solve for a customer. Start with customers first and work backwards, not the other way around, even with the transformational impact of the shiny object called AI. Understanding the "two door" framework is key, and meaningful innovation is paralyzed by treating "two-way" doors (reversible decisions) like "one-way" doors (irreversible decisions). Building winning, innovative teams is about both culture AND performance, where people are working on things they are genuinely proud of.
Go Big Strategies Chief Sustainability Officer Marilyn Johnson shares the real truth about corporate sustainability, which is all about behavioral change, the choices that we make and the values that drive our lives. Sustainability isn't a department, it's a lens through which everyone operates that helps unleash the potential of everyone in an organization. AI innovation is real, accelerating sustainability data analysis and problem-solving. But at the end of the day, it can't alone solve the people problem in getting to long-term solutions.
Very COO Jessica Begley shares her experience taking on Marketing responsibility for the first time and the power of delivering radical honesty to her new team. "You're the experts, not me." She understands her team can see the difference in leadership styles, just as faux plants differ from actual plants. Plant people know seasons can change, and you have to meet people where they are. Walking Central Park in New York City every day, Jessica has solidified a new leadership principle: "Leaders who show up when the cherry blossoms are out and the sun is shining, every leader can do that. Exceptional leaders show up whey it is icy or when it is blazing hot." She's ready to embrace AI, which is fundamentally changing the power dynamic between employers and employees. She isn't about to apologize for evolving. She will apologize for staying stagnant. "Disruption is not disloyalty."
MentalFit CEO and Co-Founder Derrick McElroy shares how long term business success happens when your employees are healthy in body and mind. With 68% of millenials and 81% of Gen Z reporting leaving jobs due to mental health concerns, this is more than "quiet quitting", it is a full exodus of talent. Using his very personal experience of pain and tragedy as inspiration, Derrick is helping organizations create "high trust environments" where people feel safe to be human. At the end of the day, it's about leaders choosing to be exceptional in creating cultures where their teams thrive. "Exceptional leaders do the inner work. They create a foundation of self-awareness, emotional intelligence, social intelligence and possess a high degree of integrity. Choose to be proactive.
Craft President/Founder Angelo Ponzi shows how the sales and marketing relationship is a critical driver of long term success for any business. Stop treating them like warring tribes. They are relay runners, not rivals. Internal data is your gold, but most companies are sitting on powerful insights they never know they have. Fixing your communication breakdowns is a great place to start. If your accounting team can't explain your value proposition, you've failed. "Be curious. Ask questions. Don't make assumptions." How many departments in your company could accurately describe what you actually do and why it matters? If the answer is "just a few," you're not building a business - you're managing expensive chaos.
Jeffey Klubeck, author of The Integrity Game, shows every leadership role is really the ultimate "inside job." Before you can elevate your team, you must elevate yourself. You can't inspire growth in others if you're not committed to your own personal development. "If as a leader you are unwilling to be vulnerable, you're only going to lead people so far." Leadership actions speak so much louder than words, and are being constantly watched. "Your team doesn't care about your good intentionsβthey experience your behaviors. Are your actions aligned with your leadership values?" Making the effort to deeply understand your team members' motivations is the ultimate difference maker. Can you tell me right now what everybody on your team wants for themselves? I know you can tell me what the company wants, but can you tell me what everybody on your team wants?"
Metadata VP AI & GTM Lisa Sharapata shares how mindset trumps everything when it comes to reaching your full potential as a leader. having been key to her evolution from focusing on creative campaigns to understanding the human element. "Understanding what motivates other people and what their goals and objectives are, that's the biggest difference maker." She knows lasting impact comes from focusing on outcomes instead of just effort and output. Through it all, creating psychological safety has been her secret weapon. It's not fluffy, it's fundamental because when people feel free to speak up, share wild ideas, and point out flaws without fear of retaliation, innovation explodes. "If you want to go fast, go alone. If you want to go far, go together."
New Alvaria CX Chief Product Officer Chris Botting shows how current Gen AI disruption is changing the economics of what customers think is possible, accelerating the speed of tool ramp up from quarters to days or weeks. Impactful leadership in times of dynamic transitions is all about remembering leaders operate in fishbowls where "there is always someone watching." Building a sustainable, healthy culture not about getting everyone to think the same way. It is about agreeing on how people are going to work together to serve a higher need. Continuous improvement comes from the leadership courage of inviting constructive input from customers and your teams. "If you're not going to do anything with the answer then you shouldn't ask the question."
Board member, best-selling author and champion for Women in the C-suite Tracey Newell shares her own meaningful journey through what she calls the "jungle gym" that is a career path. She encourages all of us to think differently in recognizing that long-term success may mean sometimes going sideways and sometimes moving backwards as "detours" that give you experiences no one else has. For women especially, It is all about avoiding overthinking, over-preparing and under-asking as you rewrite your internal narrative to be "ready" for that next role. "We can accomplish so much more than we know and believe."
TruVue Chairperson and CEO of The Culture Platform Ron Ricci welcomes leaders to "The Age of Uncertainty" that reflects the end of the traditional social contract that offered employees a simple deal: work hard, and we'll give you a path up the corporate ladder. We're now in the "career as a story" era where from Millenials to GenZ and beyond, compelling new chapters of personal career stories are being written every day. Exceptional leadership now means being "successful in the present while getting ready to execute in the future" by dealing with the world the way it is, not the way you wish it was. Get excited to enter a "golden age of imagination" where AI doesn't replace us, it simplifies human creativity and ingenuity.
The Sales-Led GTM Agency Founder Leslie Venetz, author of the upcoming book "Profit Generating Pipeline", shares her evolution from a "me-first" leader to being an empowering leader who understands that excellence from your team doesn't come from first demanding it, you have to earn it. True sales leadership, and sustainable success, is all about helping your team members achieve their personal best. Stop making it about you, start making it about them. "If you north star is your personal ego, sales leadership is probably not the right path for you."
Lighthouse Leadership Consultants Founder Kristi Straw shares what really makes the leadership difference: it all starts with empathy and honesty. "Do not water yourself down just because the truth is hard to swallow. And then I added on to it, yeah, they can choke." Culture is either an accelerant or literally sabotages long term success. Empathy isn't soft. It's strategic, profitable and the competitive advantage you may be ignoring.
ClientSuccess Chief Customer Officer Kristi Faltorusso admits a question that most customer success professionals can't answer: "How is each of your customers measuring success with your partnership?" Knowing what success looks like for your customers is fundamental to building meaningful relationships. Stop designing FOR customers, start designing WITH them. Ditch ego-driven playbooks. View your team members as CEOs, not mere order-takers. Your ulitmate impact as a leader is all about inspiring others to support your organization's mission. "People want change to happen WITH them, not TO them."
Globe Ally President Katherine Melchior Ray shares brilliant insights from a new book she has co-authored "Brand Global, Adapt Local". Culture is an iceberg, and it can literally sink brands seeking global impact. Going beyond language, food, dress and art to consider more invisible values, assumptions and expectations is crucial. Strategy trumps everything. No matter how brilliant your business plan, it fails without understanding how culture affects it. Use AI to deepen your brand story not replace it, and be proactive in your leadership to build Trust before anything else. "Ask for forgiveness rather than permission."
The Sales Evangelist Founder Donald Kelly shares why it is time to forget the Golden Rule and embrace the Platinum Rule: treat others the way THEY would like to be treated." Sales success is all about the power of credibility that comes from referrals, but only 11% of sellers actually ask for them when 90% of customers are inclined to give them. To stand out in hypercompetitive markets, establishing personal branding isn't optional, it is a must. "No longer is it important to be the best in your industry. Now it's more important to be the best known." The bottom line is there are more people who need what you offer more than you think. They just don't know you exist yet.
QuantumBloom COO & Co-Founder Andrea Mohamed shares data that should make every leader stop and think: 76% of high-performing women get negative feedback on performance reviews. Only 2% of high-performing men do. And the vast majority of the negative feedback that the high-performing women get is about their personalities. Andrea's journey from rural Michigan to a Duke MBA to tech leadership wasn't just about overcoming personal barriers, it was about recognizing that the problem isn't the women leaving STEM careers. It's the environment pushing them out. The path forward to counter a massive STEM talent shortage requires courage over comfort, authenticity that builds trust and long-term vision beyond quarterly earnings. Her question to all of us isn't whether we can afford to change, it's whether we can affort not to.
Human Brands Win CEO & Executive Advisor Lindsay Tjepkema shares how long term business wins don't come from vanity metrics. They come from unmeasurables like relationships, trust and authentic human connection. The more AI floods the market with generic content, the more humanity becomes your ultimate differentiator. Leaders are under constant scrutiny around every word and action, with your intentionality shaping your culture. Invest in real relationships, which means less talking and more listening.
TD SYNNEX Senior Vice President of Marketing Jessica McDowell works for a company that says "we're not in the B2B business. We're in the human-to-human business." While others are obsessing over AI automation and digital transformation, the most impactful leaders double down on something much more analog: genuine human connection. Her keys to unlocking the full potential of her teams? Giving people the room to fail fast, never getting too comfortable in the same role (including taking on the scariest moves) and aligning teams to your vision.
Zappi CMO and co-author of "Brand Global, Adapt Local" Nataly Kelly shares how the essence of global strategy is prioritization and knowing when to say "NO." Recognizing inherent domestic biases and taking more of a start up mindset is invaluable to ensuring global strategies are locally inclusive. Meaningful innovation is often inspired from markets with the greatest resource constraints (hint: listen to your local teams). Bringing empathy every day is what truly separates exceptional leaders from just good enough: "They're not leaders because they want the title. They're leaders because they want to make a difference."
Leadership coach, speaker and Forbes contributor Dr. Cheryl Robinson shares how leading well starts with getting priorities straight. "If no one is dying, it's not that important." Exceptional leaders take risks, always looking at the existing ways things get done and asking "is there a better way?" It is ok to stay in your lane, avoiding the trap of perfectionism in focusing on the well being of your own teams as you help lift them to higher performance. Success means more than just output. And if your teams' momentum feels stuck, don't forget to play the "Game of 20."
A25 Founder Tahnee Perry shares the importance of thinking about AI differently. AI isn't taking your job, but someone using AI will. At the intersection of human behavior and marketing is a perfect playground where psychology meets technology. Forget obsessing over the "perfect" prompt, use AI to improve your prompts. Look at what you're doing today and elevate beyond execution tasks. Focusing on the things AI can't do, like empathy, creativity and system architecture. Use AI for ideation and research but not replace the human element of writing. For CMOs, the time is now to elevate performance by creating formal AI policies, structured training and giving teams the right tools.
6sense Chief Revenue Officer LatanΓ© Conant shares her compelling perspective on revenue growth strategy, leadership and developing high performance teams. Her journey from exceptional CMO to CRO is about having strong self awareness of her strengths, the patience to navigate through the first year of a new assingment that is always hardest, a willingness to "get in the weeds" when needed and to think of your team in terms of a talented band, not a solo artist.
Reinvent Yourself Founder Elvi Caperonis shares how overcoming obstacles on your path to achieving your career dreams starts from within with your mindset. Elvi has experienced it all on her own incredible journey in tech, from thinking about rejection as an opportunity to improve yourself to discovering your true passions to having an open mind to changing jobs frequently to grow and break through stagnation. How can you create leadership impact? By leading with empathy and kindness, cornerstones of servant leadership.
The "Mary Poppins of Marketing" Emma Clayton reveals the real crisis CMOs face in creating positive impact in their organizations. With 32% less senior marketing roles, fewer truly marketing-qualified leaders in roles and a diminshed seat at the C-suite table, the challenge is huge. Reclaiming marketing power and respect starts with executing well as an exceptional leader focused on the "Three Cs": Curiosity, Clarity and Conviction. "You don't get what you deserve. You get what you work for. You get what you communicate."
Go-To-Market advisor Carol Grant shows how knowingβand livingβyour values every day is foundational to exceptional leadership. Beginning with a focus on growth, clarity and impact, true leadership is all about balancing speed with intention and recognizing that caring about your people, and their success, is always good for business.
Omneky Founder and CEO Hikari Senju shares his entrepreneurial journey and how AI isn't eating marketing jobs, it's making them matter more. From making research king again, to overcoming decision paralysis, to enabling human courage to take leaps they may never have done on their own ("The Steve Jobs effect'), AI is transforming advertising and marketing in many positive ways. His balancing of vision with execution and knowing when to persist versus pivot has made all the difference.
CMO AI Advisor Nicole Leffer says if you're not using AI, you're the first one who's not going to be able to compete. The pace of AI evolution is dizzying, moving 10-20 times faster than the e-commerce revolution. By mastering AI skills you will thrive, with the potential of making you as much as 10 times more productive and valuable your organization. The emphasis for leaders is to not just focus on providing tools. Provide skills and create a culture where AI is celebrated, embraced and not hidden as a "dirty secret."
The "Ambassador of Joy" Barry Shore shares his breakthrough lessons in navigating multiple million dollar-plus business exits and overcoming a horrific life-threatening illness that made him appreciate even more the power of attitude. Putting the U before the I in his businesses, transforming SAD into SMILE, and embracing that JOY is the journey of YOU is all part of what helps Barry inspire other leaders to make a positive impact they may never have felt was possible. The time to See Miracles In Life Every day (SMILE) and make joy a strategic priority is now.
Leadership visionary Chris Kolenda shares key lessons for living a life of significance as he has transitioned from some of the world's most intense military battlefields to helping business leaders maximize their long term impact. It begins with respecting learning from history, then understanding the three kinds of people we run into in life: Sappers, Trappers and Zappers. At the end of the day, focus on "More Zap, Less Sap." In any conflict, the key to resolution is avoiding the temptation of focusing on our differences, and staring with where you agree.
Douglas Squirrel, aka "Squirrel", shares brilliant insights from successfully helping companies around the world maximize their technology investments. The reality is that every technical problem is actually a people problem. Tech capabilities aren't being limited by the technology itself, but by how your teams communicate. Discover the goldmine of untapped tech potential that is realized by breaking down the siloes so many engineers work in. Strengthen your long term impact by getting them connected to the real business problems your customers face.
Creator/Host of the It Gets Late Early podcast Maureen Wiley Clough calls out the big "elephant in the room" in tech companies today: ageism is real and it's negative impacts are being felt like never before. Having herself been called a "dinosaur" at age 37 in a prior job, Maureen is helping people with practical advice to navigate age-biased, challenging work environments. Truly successful leaders recognize years of experience as an asset, not a liability. Everyone needs to embrace the power of a positive impact about aging, which research shows can add 7.5 years to our life expectancy. And never forget...your network IS your superpower.
Hudson Davis Founder & CEO Blair Huddy shares her amazing story of resilience and triumph in overcoming severe health challenges and an ultimate betrayal that nearly cost her the culmination of a lifetime of work. Her strength in continuing to take risks, trusting her gut, being resilient when you have no other choice and embracing that momentum yields momentum allows her to deliver authentically as a master story teller like no other for her expanding client base.
Culture is everything when it comes to inspired, motivated teams. Dakota Founder & CEO Gui Costin is all in on building a foundation of trust, leveraging employee longevity for improved efficiency, daily check-ins for maximum alignment and the curiosity to always ask "why"? Kindness is the ultimate leadership skill that transforms lives and lifts teams to give back to the communities they serve in ways they never saw possible.
GrowthPath Partners AI & Executive Advisor Liza Adams shares how we need to think bigger and differently about AI as a strategic partner to best unlock the insights that we as humans could never discover by ourselves. Getting the most from AI is all about recognizing it is becoming the new reality before humans form their own opinions, understanding the psychology behind women usage being nearly 20% lower than men and why the most meaningful product-market fit assessments are continuous, not quarterly. Her calling is to make sure that all the time savings generated by AI isn't about working more; its' about using it to make the world better.
Trust is at the heart of building authentic relationships inside of organizations that achieve sustainable growth. For Peter Benei, Intercept Principal Consultant, the most successful remote-first companies aren't built on surveillance - they're built on radical transparency. AI is also flipping traditional leadership models on their head, and making the human factor more critical, not less. The future belongs to leaders who can let go of control, embrace transparency, and focus on what machines can't replace: human connection.
Leadership Coach Doug Nathan shares how conflict, while avoided and feared by many, can actually be a constructive catalyst for long term positive change. The key is knowing how to navigate the process: "It's a gift, not a curse, if you know how to unwrap it." Leaning into conflict with curiosity is vital, and having the patience not to rush into trying resolve the conflict prematurely. Conflict is the ultimate leadership test, showing whether you revert to controlling behaviors or choose to create psychological safety for genuine learning and growth.
Derrick Mains, CEO and Founder of The Process Fixer says it is time to fundamentally rethink your approach to business operations. Drawing from W. Edwards Deming's revolutionary work, he points out "94% of all problems are system problems" yet most organizations spend their time and resources on events and behaviors that only account for 6% of issues. Leadership presence really matters in focusing on the right process improvement. "People only respect what you inspect. When you go out to the front line of the company and you ask people, 'How are you doing? Show me the work you're doing'... that's where great leadership happens." Embracing the full potential of AI might even mean your traditional 40 hour week might shrink a bit as a thing of the past.
Accomplished CMO Natalie Cunningham shows how inspired marketing leadership is all about embracing change and flexibility with her mantra "everything you do is in pencil." True marketing impact goes beyond climbing a corporate job ladder to enhance your title, and the "stretch" of covering more ground while keeping your feet firmly planted in exceptional execution. Re-thinking how to engage with customers and seeing AI as "doing better" versus just "doing more" is a key part of the formula for making smarter strategic decisions in improving audience engagement.
Dan Albaum shares with Nikolett Bacso-Albaum of Market Impact the story behind his inspiration for starting the Market Impact Insights podcast in 2018, some of his favorite episodes with exceptional leaders around the world, upcoming compelling podcast topics plus more details on an exciting new leadership development experience being offered to companies based on his book The Impact Makers.
Cybersecurity Tribe Owner and Co-Founder Dorene Rettas sees the current cybersecurity landscape as more complex than ever, where InfoSec has evolved from the "Department of NO" to the "Department of KNOW." With bad actors leveraging AI faster than defenders, getting board buy-in for proactive security measures means stop talking about tech. Instead, focus on the financial impact and brand damage that pose real risks. True leadership is about meeting people where they are. "You have to remember, not everybody works like you."
Leadership Coach Dr. Meisha Rouser, PCC shares her incredible journey from IT to coaching exceptional leaders, learning the valuable lesson that following your passion is not just a cliche, it is truly game-changing. She knows servant leadership is not about checking boxes, it is a philosophy of putting people first, even in the midst of making very tough decisions. By embracing multigenerational teams and investing in understanding what motivates GenZ workers, leaders are better positioned for sustainable growth.
Keap CEO and Co-Founder Clate Mask shares his challenging journey to building sustainable growth, including three years of struggle where "29 days out of every month were brutal." Great companies mean hiring great people and his counterintuitive approach completely flips the script on traditional "hire for skills first" models. Embrace humility and drop the pursuit of being a "superhero" leader, it may actually stunt your company's growth.
Next Level Growth Founder & CEO Michael Erath has gone from the depths of losing literally everything to the heights of building a high-impact coaching business built on a foundation of emotional intelligence that is literally changing lives. Hear his inspiring journey following a business partner's betrayal to systemic success through his "Five Obsessions" framework, never forgetting that unchecked, success can be your worst enemy.
The Connective Good Founder & Executive Recruiter Erica Seidel shares timely advice about navigating the current dynamic marketplace as both a marketing executive candidate and as an organization seeking to hire exceptional marketing leaders. She has seen first hand how CMOs don't fail for lack of talent or effort, they fail for lack of clear role design and expectation setting. Relationships still matter, especially between the CMO and CRO where close alignment pays off all the way up to presenting to the Board.
Chief Communications Officer Becca Chambers shares her unique and compelling journey from surviving a rogue wave in the North Pacific to becoming a visionary communications leader who embraces her neurodiversity: "The less I tried to act like everybody else, the better I did in my job". The best corporate communications teams never forget "we're not here to just tell people stuff. We're here to make people care."
Sendoso Co-CEO & Co-Founder Kris Rudeegraap shares how his experience as a sales professional was a true "superpower" in successfully founding and growing his company. His servant leader mindset of "working for my employees, not the other way around" creates a healthy, vibrant culture that fuels sustainable growth. He's never lost an appreciation for the value of relationships in knowing that your network IS your net worth.
Daxtra Technologies VP Growth Marketing Jane Serra shares how in one of the hardest years of her nearly 20 year career she continues creating breakthrough B2B results by embracing the flexibility of remote working teams, proactively nurturing partner marketing opportunities for expanded reach and being open to the additional freedom that AI technology brings in getting work done.
Bridge2Wellbeing Leadership Coach Julie Foxcroft MSc shows how not accepting a toxic status quo, creating boundaries, practicing self-care, finding allies and taking definitive action is all part of a healthy, sustainable culture that drives top performance. And most importantly, have fun along the way as an exceptional leader who makes people feel both safe and valued. It is not about "being the best", it's about "being your best."
Simbe Robotics SVP Market Caitlin Allen shares her incredible leadership journey from the non-profit world to the cutting edge of robotics technology, all fueled by a laser focus on mission, a "measure 10x/cut once" mentality, ecosystem perspective, true humility and making others feel like they are her top priority. The human factor is alive and well even in today's hypercompetitive, rapidly changing marketplace.
Storeyline Resumes Founder & CEO Robynn Storey shares transformational tips for navigating today's turbulent waters of recruiting in pursuit of the job of your dreams. Know what "red flags" to look for in the interviewing process and make sure to follow very practical best practices in making sure your unique story...and value...is heard.
Supply Chain Transformation Advisor Art Koch of StoneTree Investment Partners shares how five critical metrics ultimately mean the difference in breaking away from the competition. Optimizing portfolios ultimately comes down to "1% = 50%" Rule. Leadership that can find "genius in the castaways" and practices servant leadership will have the greatest impact on long-term company success.
VeraContent Co-Founder & CEO Shaheen Samavati shares her unique journey from journalist to a dynamic entrepreneurial leader who embraced personal growth and her evolving business identity along the way. Lasting leadership impact is all about harnessing the power of active listening, facing change with an optimistic mindset, a flexible hybrid approach to work, keeping focused on bottom-up innovation and having the courage to "ask for what you want."
Queue Associates Co-Founder and Global Managing Director Jeffrey Goldstein shares how a focus on hiring smart, exceptional people and empowering them with intentional connection has fueled continuous growth for more than 30 years. Being "boutique in every country" by understanding the nuances of local markets has also been a key driver for success.
Nova Chief of Staff Founder & CEO Maggie Olson shares what the Chief of Staff role really is and how it is critical to ensuring successful execution of any organization's long term strategy. It is a unique role drives the internal engine across all key company functions and greatly benefits from a servant leader mindset.
Heinz Marketing Founder/President Matt Heinz shares how focusing on impact versus volume makes all the difference for sustainable growth. Injecting more intelligence into marketing actions by watching for "intent signals" is a true differentiator. Bringing a servant leader mindset that embraces more dynamic "written in pencil versus set in stone" planning while putting team success is the key to elevating performance over time.
KWSM President/CEO Katie Wagner shares her dynamic leadership journey which has included passionate advocacy for brand journalism that creates authentic connections with audiences. Embracing change, including balancing the powerful capabilities of AI with the human factor in compelling storytelling. Taking the long view with a strategic planning approach to growing her business and an empowering mindset has made all the difference in delivering exceptional results.
Chief Confidence Igniter Meshell Baker shares the keys to building confidence and a path to leadership impact that is inclusive and inspires others. Opportunity is a function of delivering excellence every day.
Leadership Coach Suken Jain of Synergy Sync shares how the true path to long term career success requires continuous self-reflection, a "humble confidence", cultivating vulnerability and clarifying your unique value. Focusing on progress over perfection means you don't need to do it alone, as having a support network will make a huge difference in your professional growth.
Fractional CMO Virginie Glaenzer of AcornOak shares her "emotional rollercoaster" of a journey in embracing the transformational impact of AI in reshaping marketing strategy and execution. Redefining skills and roles are just the beginning as business leaders adapt their strategies for success in an "abundance economy."
Salesforce Director, Technical Coaching Paige Watson shares how a more intentional, collaborative approach to software development promotes meaningful knowledge sharing, feedback and accountability that drives measurable results. Exceptional leaders empower and trust their teams within a learning culture that enables real innovation and growth.
ATAK Interactive CEO Austin LaRoche shares his journey in realizing exceptional leadership starts with learning from mistakes and showing personal accountability that motivates his organization in its' commitment to continuous improvement. Winning B2B marketing is about creating customer delight that can only happen when you have a deep understanding of their needs and apply it to action in a simple Marketing-to-Sales (M2S) framework.
Jill Rowley, Stage 2 Capital GTM Advisor/LP and SaaS visionary, shares how customer experience is THE context for any successful marketing and sales strategy. Functional silos no longer cut it in today's highly competitive marketplace where reducing friction for buyers with a collaborative, Nearbound partnering approach makes all the difference in generating sustainable revenue growth.
Passetto VP of Technology Trevor Gibson shares how rev ops can be truly transformational is driving competitive advantage through more effective analytics and application of learning. Collaborative leadership that is customer-focused, empowering and seeking continuous improvement makes all the difference.
As a multi-time University President and Dean, Author/Speaker/Coach Len Jessup has had a front line view into current higher education challenges of effectively recruiting and engaging both students and staff. Successfully shaping the skillset and motivation of the next generation of workforce sometimes requires leaders to "go glow to go fast," along with a servant leader mindset that empowers others to contribute in new ways they might never have thought possible.
Tigerhall CEO and Founder Nellie Wartoft shares the keys for successfully driving change initiatives that create measurable results. It's a marathon, not a sprint that requires embracing continuous learning as you move pivoting from "Plan B" to a part of your core process.
Former Fortune 500 CFO and Founder of VSharp, LLC Eduardo Lopez shares how career growth is always possible, even in the wake of turbulent organizational change. Mentoring and coaching support in a culture that values a servant leader mindset makes all the difference.
RΓ©Vive Skincare CEO Elana Drell-Szyfer shares her courageous leap from large global corporate leadership to forging growth for smaller brands. Exceptional leadership is all about having a consistent approach in establishing clear goals, creating connection, investing in relationships and bringing your authentic self to your work every day.
MΓΆve Marketing Founder Kaitlyn Merola shares how authentic leadership in helping teams embrace data-driven decisions, a deep understanding of the customer journey and avoiding the trap of overly pursuing perfection are keys to long term success.
AAKEN Business Consulting Managing Director Andy Peters shares how turnaround results in challenging conditions are possible by business owners that commit to a servant-leadership approach, fueled by a deep understanding of customer needs and leading by example.
Style Arcade CEO & Co-Founder Michaela Wessels shares her entrepreneurial journey in prioritizing the development of an innovation culture, sustaining a growth mindset and taking a servant leadership approach in creating high-performing teams.
Oklahoma Hall of Fame President and CEO Shannon Rich shares her unique leadership journey, fueled by a hospitality mindset, a focus on authentic relationships, embracing change, tackling the hard conversations and championing for equity in creating opportunities for strong women leaders.
Veeam Software VP, Brand & Community Neenu Sharma shares her remarkable marketing leadership journey. This includes challenging herself to grow professionally by taking on a Diversity leadership role and dealing with the ambiguity of different perceptions of the right answer to diversity and inclusion-related questions. Authenticity, embracing change, modeling a "figure it out" mentality and committing to servant leadership that builds trust is a powerful formula for team success.
Lux Research CEO Marisa Kopec shares how intentional, thoughtful research leveraging the latest emerging technologies like AI and making sustainability a strategic priority are keys to competitive advantage. Exceptional leadership also means understanding the power of culture and a flexible approach to work that keeps your employees motivated and productive.
Backroom CEO & Founder Kara Redman shares her courageous journey as a leader pushing through the boundaries of traditional ways of collaborative work. Offering teams flexibility, applying continuous learning and setting ego aside with a positive dose of humility has made all the difference in creating a better culture that delivers exceptional client experiences.
Revenue Flywheel Group Founder Paul Butterfield shares key strategies for organizations to get maximum revenue enablement impact, including adopting a servant leader mindset, investing continuous coaching and fostering a transparent, trusted relationship between sales and marketing teams.
Consultant, advisor and transformational CMO Neha Mirchandani shares how making bold, courageous choices is the true path to making leadership impact. Facing your fear and embracing change are the keys to ultimate personal development (while elevating your team to new levels of performance).
Socium Media Co-Founder Sam Sherman shares how he has paved a road for success through data-driven decision making, embracing new disruptive technologies like AI and focusing on continuous improvement for his team through a philosophy of "one percent better every day."
Cultiveight Communications Founder & CEO Caroline Crawford shows how a relentless focus on the marketing fundamentals of tailoring your message to connect with unique audiences is a formula for success. Her entrepreneurial path forged in founding her business in the pandemic has also driven significant personal leadership growth, opening the way for more productive client relationships.
Workiva Vice President of Global Support & Product Enablement Sri Velamoor explains how breakaway results are possible by optimizing the intersection of strategy, customer experience and rapid technology evolution including AI. It all starts with a C-suite commitment to growing a healthy and sustainable culture.
Accelerant Growth Solutions Co-Founder & Managing Partner Mark Petruzzi shares with Dan Albaum the evolving landscape of successful B2B sales and how a collaborative approach to engaging his whole team in enterprise value creation is creating sustainable impact for customers.
Autobahn MINI of Fort Worth General Manager Mindy Collins shares her leadership journey in challenging the status quo and creating breakthrough results by delivering passionate servant leadership that is lifting her teams to new heights.
Cascade Insights Founder & CEO Sean Campbell shares his impactful journey in developing a healthy, vibrant company culture that supports employee growth and customer success. Hint: it doesn't include a work from office mandate.
Follow the incredible journey of Liliana Suero from impacting student lives as an educator to making a positive impact every day as a Product Leader in the edtech space. A focus on empowerment and lifting others with a servant leader mindset transcends job titles. The possibilities for human potential are endless.
Steve Tarr, Fellow at the Drucker School of Management at Claremont Graduate University, shares how embracing the "long view" is opening up an exciting spectrum of new and different ways to make a difference for executives beyond their later-in-career roles. Staying open-minded and optimistic are keys for turning the page in being an Impact Maker.
Author and Marketing executive Jane Boulware shares her unlikely journey from small town Iowa to unprecedented success at Kimberly-Clark to a life-changing experience in the corner office as a Corporate VP at Microsoft. By being courageous even in the face of adversity and the doubts of others, keep focusing on the ultimate triumph of embracing your sense of self-worth.
Laurel Group Partner Chris Berta shares key recruiting trends and how companies and executive leadership candidates can best navigate a changing, dynamic marketplace to achieve the best possible outcomes. Exceptional leadership has never mattered more.
Zendesk VP Marketing EMEA Sarah Green shares how a people-centered approach while embracing change is a key for delivering exceptional customer experiences and elevating team performance. There has never been a better time to focus on the "how" things get done, not just the "what" in creating innovative solutions to customer needs.
Sharp Pen Media Founder & CEO Joe Zappa shares his unconventional journey from journalist to visionary entrepreneur who is helping his clients achieve differentiation through innovative adtech/martech strategies. The most impactful path is not always the most obvious.
Pinch Marketing CEO Martin Pietrzak shares his journey to achieving breakthrough marketing results through effective relationships with his target audience and strategic partners. Understanding the numbers, harnessing new technology, committing to continuous learning and a servant leader mindset are the ingredients to long term success.
General Motors product manager Phil Smith shares how his high-demand function is a catalyst for innovation and strategic business growth for global brands. The thirst for understanding customer needs and a passion for cross-team collaboration are keys to making a long term impact.
Babson College Lecturer and Amazon/SAP/American Express customer experience leader Ken Demma shares the keys to creating stronger loyalty by creating unforgettable moments with your customers. It all begins with a commitment to nurturing a customer-obsessed culture.
Elite Entrepreneurs Co-Founder & CEO Brett Gilliland shares best practices for entrepreneurs to hit the huge milestone of scaling from seven-figure to eight-figure revenue, applying exceptional leadership that values authentic relationships and a deep understanding of customer needs.
AcheiveUnite Founder & CEO Theresa Caragol shows how forging the strongest, most enduring partnerships comes down to the human factor, where authenticity and trust are the foundation. Applying a new set of strategic business skills and a servant leader mindset are also essential for breakthrough impact.
Noble Studios CEO/Partner Jarrod Lopiccolo shows how a positive, resilient attitude and a growth mindset have meant everything for his journey in founding and developing a thriving digital business. Applying a servant leader approach is the other ingredient for long term success.
InboxArmy Vice President of Strategy and Marketing Scott Cohen shares how email marketing remains a vital part of any successful marketing strategy. It all boils down to knowing your audience, engaging your audience and measuring to learn to stay ahead of the competition.
Digital Clarity founder Reggie James shares breakthrough digital marketing strategies that accelerate B2B revenue and drive competitive advantage. Now is the time to embrace new technologies like AI to transform marketing execution in delivering true ROI.
Built Data Founder and CEO Brett Grendahl shares how innovation and AI technology is changing the face of the global construction market. The lasting impacts of servant leadership drive improved team performance and prevail in the most unlikely of places.
Over the course of a successful multi-decade run as a senior corporate executive, On Mission Leadership Co-Founder Sean Georges has seen first hand the power of authentic servant leadership in lifting team performance to another level. It all starts with a mindset that sets personal ego aside and focuses on empowering others.
Influence Mobile CEO and Founder Daniel Todd shares the keys for creating a culture to last that motivates team members to deliver their best work. Servant leadership matters, especially in developing a winning culture where everyone thrives.
Focusing on empowering and inspiring teams is at the heart of exceptional leadership. Executive and Leadership coach Maureen Falvey shares how a servant leader mindset that puts others first is a key to unlocking the full potential of the effective leader inside each of us.
Inixia Co-Founder and former Procter & Gamble CIO Filippo Passerini shares how competitive advantage and stronger long-term growth are possible through a commitment to developing more dynamic, innovative business processes. You may never look at your business operations the same way again.
Buyer Persona Institute President Jim Kraus shares how development of buyer personas is transformational for achieving competitive differentiation and sustainable business growth. Investing in a data-driven understanding of customer needs has never been more critical.
Nova Founder/CEO Rob May shares how artificial intelligence is transforming brand strategy, brand management and the impact of marketing programs. Embrace change now to elevate your team's performance!
Lisa Hinz, CEO of The Confidence Track, shares her powerful personal journey overcoming Imposter Syndrome and how she is helping others achieve their full career potential through dynamic, inspirational coaching. Exceptional leadership matters!
CleverX Founder Sharekh Sheikh shares his excitement for the future of work where quality collaboration with experts and market intelligence is accelerated through technology. Leadership that engages teams and ensures a sustainable healthy culture is the winning formula.
Sales leader and author Harry Spaight shares how sustainable sales results are all about building healthy, trusted relationships. Create stronger connection and your own path to success by selling with dignity.
Salesforce Global Growth and Innovation Evangelist/best-selling author Tiffani Bova shares the often-overlooked truth of how focusing on the optimization of employee experience elevates the customer experience your organization delivers. Compelling competitive differentiation and sustained growth is within your grasp!
The Gray Dot Company CDO Sam Torres shares a refreshing take on all things digital, including ethical considerations for emerging technologies like AI to getting the most from digital analytics and what drives truly exceptional leadership in lifting team performance.
Webeo CEO Kirsty Dawe shares how optimizing web experiences for your prospects and customers is never optional. It all starts by deeply understanding your audience, defining their most important needs and delivering personalized experiences. Learn from the best on leadership, connection and data informed decision making.
How can you achieve lasting success with your strategic partners? Channel experts Nancy Ridge and Norma Watenpaugh share insights from their recent e-book on how a focus on partner experience that elevates customer experience is the key for driving breakthrough channel impact.
Through decades of coaching thousands of business leaders lift their teams to higher performance, Shawn Shewchuk has seen first hand the transformative impact of an empowered approach. Delivering long term results starts with a servant leader mindset that puts others first.
As CEO of Yesware (now part of Vendasta) Joel Stevenson has seen up close the impact of rapidly evolving marketing and sales strategies in achieving competitive advantage. There's never been a more critical time for people-focused leadership.
As one of the first 500 employees at Google, Fred Vallaeys is at the forefront of breakthrough innovation in ppc and search engine marketing. As Co-Founder & CEO at Optmyzer, he inspires a passion for building a sustainable, healthy culture delivering quality software making marketers' lives simpler and more effective.
In a challenging enterprise sales landscape, learn from Sales for Life/Pipeline Signals/Get Levrg CEO Jamie Shanks on how fully committing to a social selling strategy is key for breakaway competitive advantage.
Dynamo Careers leader and coach Sonja "Dynamo" Price shares how genuine self reflection and a more holistic approach in developing your career strategy is essential to maximizing your potential. Empathy and self-honesty makes the ultimate difference in upgrading your career path.
Best-selling author and GK5A Principal, Chief Strategist Greg Kihlstrom shares how putting customer experience first is key in maintaining competitiveness in today's dynamic marketplace. Knowing your customer and proactively making their journey better really pays off when you also deliver positive employee experiences every day.
Blue Light Leadership CEO Diana Lowe shows how focusing on human connection, with a positive and emotionally intelligent mindset, is critical in delivering exceptional leadership. Next level team performance starts from within.
MeasurementMarketing.io Co-Founder Chris "Mercer" Mercer shares with Dan Albaum how the path to sustained marketing success is paved through effective measurement. A continuous learning mindset, focusing on asking meaningful questions and understanding the right tool set will elevate your teams to another level of performance.
Nimble Gravity Partner, Head of Practice - Digital & E-commerce Matt Ranta breaks down the science of marketing and measurement to achieve breakthrough results. Having a clear, compelling content strategy and a deep understanding of your competition is a great start.
GearBrain CEO & Founder Mark Westlake shares with Dan Albaum his journey in building healthy, vibrant cultures in fueling high growth digital businesses. The keys for exceptional leadership are remembering the "3 Cs" and a willingness to pivot in fast-changing markets.
Proof Chairman and CEO Mark Stouse knows that true business transformation happens through relevant predictive analytics, not just collecting huge amounts of data. Learn how teams can transcend from just good enough to exceptional by becoming vibrant organisms that interpret change in making better decisions.
Carolina Billings transcended being a corporate C-suite success story to making her life mission the inspiration and empowerment of fellow women leaders. Learn about her amazing life story, the purpose of her global Powerful Women Today movement and how she gets closer every day to her goal of changing the lives of one million women.
BBSA Founder Anna Stella shares her unique insights gained from market research and client success on key marketing trends and leadership best practices vital in today's dynamic marketplace. Whether you are a high growth SMB or leading marketing teams in larger global organizations, it's time to commit to excellence in digital marketing strategies and tactics that generate impactful results.
Authentic, trusted relationships are a leadership cornerstone of business growth. Connect The Dots Co-Founder/CEO Drew Sechrist shares with Dan Albaum his breakthrough learning from being an early employee and top seller at Salesforce on the ride from zero revenue to over $1 billion in sales and how it has translated to further startup success. Making meaningful connections is never out of style.
Exceptional leaders build authentic, trusted partnerships to generate sustainable growth. Canalys Chief Analyst Jay McBain shares his journey to global thought leader and how to best leverage analyst insights in shaping strategies that drive competitive advantage.
Dream Catchers Chief Inspiration Officer and Founder Jerome Myers is all about inspiring others to pursue their dreams. Find out how to transform your team's and your own performance in achieving sustained success you never thought possible. Hint: it all starts from within.
InterimExecs Co-Founder & CEO Robert Jordan joins Dan Albaum in exploring how companies are increasingly leveraging the expertise of highly effective interim c-suite leaders to manage through challenging transition events. With more than 7,000 placements and navigating through several business model pivots, driving tangible business results has been the one constant.
Geshe Michael Roach built a $250 million business in the hyper-competitive diamond industry through a unique, more cooperative approach to competition. As he advocates in his latest book, this same mindset could pay huge dividends in fostering a better relationship between global superpowers China and the United States.
VantagePoint Performance Cofounder and Chief Strategy Officer Michelle Vazzana shares the code for exceptional sales leadership and driving breakthrough results. Sustainable sales success does not happen by accident. Changing sales behaviors requires commitment, attention to the details and a strong customer focus.
SmartSuite Co-Founder & CEO Jon Darbyshire shares how boosting employee productivity is at the heart of long-term business success. The future of work is being re-defined before our eyes by no code platforms that are transforming team efficiency.
Christine Royston, VP/Global Head of Marketing for Udemy Business discusses the evolution and transformational impact of eLearning in elevating business performance. True leadership starts with enabling your teams' professional development through a continuous learning journey.
Rooster Punk Founder, Chief Rooster and author Paul Cash shares with Dan Albaum how humanizing your B2B marketing is a new truth in transforming your brand and your sales. Making an impact is all about creating a customer-focused culture and connecting with your audience through effective storytelling.
Author, lecturer and speaker Steve Prentice shares how unprecedented innovation and digital transformation also comes at a time when workplace fear is our biggest obstacle to sustained success. Learn how exceptional leaders overcome this challenge in getting their teams to thrive.
Cult Collective Co-Founder/CEO and brand expert Chris Kneeland shares tips for breaking away from the competition by elevating your brand to cult status. A leadership path to fulfillment and significance is within your grasp!
Author and business coach Stacey Hall shares how an internally aligned, consistent and relationship-oriented approach to authentically engaging with your prospects is the key to a winning sales strategy.
Search engine optimization (SEO) expert Eli Schwartz shares his experience helping some of the world's leading brands achieve greater website engagement and strategic growth through a customer-, metrics- and product-focused approach.
Hook Founder & CEO Firaas Rashid shares why committing to customer success is the foundation for any growing organization. Only when you fully understand your customers' experiences and needs as a business leader can you develop a healthy, innovative and thriving culture.
Peter Shafer, Executive VP of The Prosper Group, shares with Dan Albaum how effective digital marketing is all about understanding your data and some best practice actions to move the needle in meeting strategic business objectives. The cost of misinformation and bad analytics has never been greater!
In our 100th episode, Sarah Nicastro of IFS and Future of Field Service evangelist shares the huge evolution and technology innovation taking place in field service delivery that is enabling transformation of customer experience. Services are driving an exciting future!
Ignition Co-Founder and Chief Product Officer/Chief Technology Officer Karthik Suresh shares how product marketing is a strategic driver for Go-To-Market success and a strong culture of innovation. Smart use of systems, tools and a bias to data-driven decisions ultimately make all the difference!
HamiltonDemo CEO Yvan Demosthenes shares how rapidly the recruiting landscape is evolving plus the keys for successfully implementing a Diversity, Equity and Inclusion (DEI) strategy into sourcing game-changing talent.
Humanz Co-Founder & CEO Liav Chen shares how influencer marketing is not only applicable to consumer brands, but a powerful part of a long-term, successful B2B marketing strategy. Maximizing ROI with your influencer spend is within reach with the right tools!
Building a technology-focused business from scratch is never easy. Tim Taylor, Owner of TaylorWorks, shares his journey in building a thriving IT services business which has been driven by a passion for his people, his customers and an open mind in embracing change.
AuditMate Founder & CEO Ashleigh Wilson shares her journey in disrupting the $100 billion global elevator market by embracing diversity, prioritizing people and always focusing on customer needs. Innovation sometimes comes from where you least expect it!
Jamison West has learned a lot as a successful serial entrepreneur over the past 25 years, and it all starts with losing your fear of failure. Having a clear vision that can be mapped to strategy and execution your teams can rally around is the winning path!
Hopin Director of Demand Generation Brianna Haag shares with Dan Albaum transformative ways to increase customer engagement through virtual, hybrid or live events. Adaptability and real-time measurement are the keys for growing companies in maximizing results!
Highly accomplished CMO Ben Gibson has made huge a impact at technology leaders Cisco, Aruba Networks, F5 Networks and Nutanix. Learn what separates exceptional marketing leadership and execution from just good enough (hint: think about creating "signature moments.")
Amazon Freight Partner General Manager Rob Grady shares how continually pushing himself outside of his comfort zone, including starting a new entrepreneurial venture inside of a global technology giant, has enabled true leadership impact.
Simply Noted CEO & Founder Rick Elmore shares his journey from an all-conference college football star and NFL player to developing a proprietary technology to scale the delivery of handwritten notes for more impactful connection, Some traditions are timeless!
Adapt or perish. Vidyard CEO & Co-Founder Michael Litt shares how continuous learning and evolution is vital for effective leadership and has been key for his company to achieve breakthroughs in the hyper-competitive video market.
Privoro Chief Marketing Officer Julie Dexter Berg shares with Dan Albaum what she has learned from decades of exceptional marketing leadership in building billion-dollar brands, including the transformative impact of embracing diversity, equity and inclusion.
iResearch Founder Darshan Mehta shares breakthrough approaches to gathering actionable customer insights that will drive your brand's competitive advantage. Getting to Aha! moments is more achievable than you think.
Global Point View Ltd. Founder Paul Ruppert shares key learnings from his journey as a true ambidextrous leader, from his early career experience as political campaign driver to a communications technology visionary and now an advisor to global companies seeking sustainable growth.
HP Inc. Deputy General Counsel, Chief of Intellectual Property Phyllis Turner-Brim shares with Dan Albaum her own journey in overcoming challenges in championing the value of diversity, equity and inclusion and how your IP strategy needs to be intrinsically linked to your overall business strategy.
Sandeep Dayal, author of Branding Between the Ears and Managing Director at Cerenti Marketing Group, shares how understanding cognitive science is key for maximizing the impact of your brand marketing through higher engagement and response.
Sales Schema CEO & Founder Dan Englander shares his entrepreneurial journey and how sustainable business growth for agencies or client-side companies must be powered by a robust, scalable marketing and sales engine.
Arise Virtual Solutions Chief Customer Innovation Experience Officer Jonathan Shroyer shows how a focus and investment in marketing creates higher perceived value for growing companies positioning themselves for acquisition. The impact for fellow company founders is real!
Positioning Collective Founder & Strategic Partner Krista Patterson shares with Dan Albaum how her passion for mentioning the next generation of marketers, including Gen Z, is a critical enabler for long-term growth and competitive advantage. The ultimate leadership impact is driven by lifting up and inspiring others!
Athlete Era CEO & Co-founder Corey Edington shares with Dan Albaum how a passionate focus on innovation and a healthy company culture is the key in transforming fast-growing markets, including changing the game for sports associations, coaches and teams worldwide.
Ardent Growth Founder & CEO Skyler Reeves shares with Dan Albaum how developing compelling, intelligent and relevant content - delivered at the right time to the right audience - is a critical enabler of sustainable growth.
People.ai Chief Operating Officer Art Harding shows how the current revolution in Go To Market means taking a much broader view of the customer journey in making the right data actionable through a healthy, trusted Marketing and Sales relationship.
Versium CEO Dillana Lim shares her personal journey to the C-Suite as a non-technical "technologist". Only by recognizing the power of embracing a diversity of backgrounds and thinking to solve their toughest problems can leaders in organizations really accelerate their path to long-term success. Time to get out of your comfort zone!
Blair Singer Companies President and Chief Leadership Engineer Blair Singer shows Dan Albaum how great leadership begins with a commitment to teaching others. In the midst of a business education revolution, you can make success happen through a "code of honor" and leveraging all that digital technology has to offer.
Success Champions Networking Founder Donnie Boivin shares with Dan Albaum the key ingredients for finding your inner champion. Hint: it's all about mindset, a willingness to learn from mistakes and building a healthy, sustainable relationship circle. Achieving greatness in your personal and professional life is within your grasp!
Deliver breakthrough leadership with practical advice from Logically CEO Michelle Accardi on facing the fear, embracing change and the power of empathy in developing winning teams. There's never been a better time to make a positive impact!
The Lens Leadership Founder and Head Coach Alison Conigliaro-Hubbard shares with Dan Albaum her inspiring journey from technology executive to entrepreneur, author and leadership coach. Overcoming unexpected personal challenges, Alison shows how real success starts from within and is achievable for all of us.
Marketing expert Tim Parkin shares with Dan Albaum how achieving breakthrough marketing is more than just applying best practices. Hear about many real-world examples where intense customer focus plus a commitment to continuous learning through testing has produced amazing marketing results.
LIFT Chief Innovation Officer Steve Reasner shares with Dan Albaum how competitive advantage and sustainable growth is transformed by how well the people in organizations adopt technology. Looking at some compelling examples inspires all of us to use innovative approaches in being more and doing more.
keepwith Founder Megan Roudebush shares with Dan Albaum how a focus on building authentic and meaningful relationships through networking has never been more important than in today's highly disruptive, ever-changing world. The time is now for a fresh approach, always keeping in mind you are a reflection of "the company you keep".
Peoplelogic.ai Founder & CEO Matthew Schmidt shares with Dan Albaum how the power of data transforms organizational health to deliver what research shows is as much as 3X multiplier in shareholder returns and 18% increase in earnings.
FireEye Account Based Marketing (ABM) leader Marlowe Fenne shares with Dan Albaum the large marketing ROI multiplier enabled by a clear, committed ABM strategy. Find out how companies around the world are achieving breakthrough growth and customer retention through data-driven ABM programs.
McGaw.io CEO Dan McGaw joins Dan Albaum to share the transformational impacts of a comprehensive marketing data strategy and how it enables "magic moments" with customers that deliver competitive advantage.
Global sales and marketing expert Steve Brossman shares with Dan Albaum breakthrough approaches to selling in a hypercompetitive, more virtual world. HINT: Attitude and going beyond just an understanding of customer needs is key for building authentic relationships and sustainable competitive advantage.
Zhivago Partners President Kristin Zhivago shares with Dan Albaum the the roadmap for breakaway revenue by truly understanding how customers buy and the power of partnering with sales in adopting a new marketing mindset to exceed customer expectations.
Corporate Board member and highly accomplished business executive Janis Harwell discusses the major trends reshaping Board of Director diversity and impact, including what makes the difference between "just OK" and "great" when it comes to how company leaders maximize their Board relationships.
Sonatus Chief Product Officer Troy Trenchard shares with Dan Albaum the disruptive, innovative software forces reshaping the $2.7 trillion global automotive industry before our eyes. Learn how collaborative leadership embracing continuous change can strategically transform markets and organizations for sustainable advantage.
With the global Managed Service Provider (MSP) market projected to reach as much as $350 billion over the next five years, effective MSP marketing has never been more impactful. MSP Marketing founder Paul Green shares with Dan Albaum the key trends and opportunities for MSPs to achieve sustainable growth plus the significant challenges they are helping smart business leaders overcome.
Apex Order Pickup Solutions CEO Mike Wills shares with Dan Albaum the latest transformational trends in automation technology and how continuing innovation paints a bright future. Learn from his decades of leadership experience in building a stronger organization through a healthy and enduring culture of trust.
Sports Illustrated SVP Business Development and entrepreneur Mark Pattison shares powerful leadership lessons with Dan Albaum from his recent successful summit of Mount Everest. Overcoming snow blindness and running out of oxygen on his descent, Mark drew from his years of preparation, inner strength and the support of his amazing team to accomplish something no other pro football player has ever done...summit the highest mountains on all seven continents. True leadership starts from within!
UC Interlink Founder and President/CEO Stephanie Carhee joins Dan Albaum to discuss her amazing entrepreneurial journey in helping organizations optimize the adoption of new technologies. Learn more about the challenges she has overcome in championing diversity, equity and inclusion in leading a growing business delivering value around the world.
Supply chain and operations expert Nancy Miller shares with Dan Albaum how critical elements of long term business success--supply chains--have been disrupted, reimagined and transformed by the global COVID-19 pandemic. Smart leaders are looking at every aspect of their business process to evolve and gain competitive advantage.
Bill & Melinda Gates Foundation CIO Sue Taylor shares with Dan Albaum her for-profit and non-profit leadership perspectives on the transformative impacts CIOs have in collaborating with other functional leaders for long term strategic success. Developing more diverse, equitable and inclusive cultures is no longer optional, it's a key ingredient to healthier, stronger organizations.
Acronis Head of Product Marketing William Toll shares with Dan Albaum the keys for effectively combining product storytelling with compelling product marketing that differentiates products or solutions in today's hyper-competitive cloud marketplace.
C&K Chief Financial Officer Cathy Yang discusses with Dan Albaum her impressive journey to the C-Suite, including overcoming her early career self-imposed limitations on aspirations. Cathy also shares leadership advice for motivating and inspiring high performing, collaborative teams.
The Batchery Executive Director Peter Burghardt discusses with Dan Albaum the current hot market for his incubator and innovative startups. Find out how savvy business guidance across all functions from experienced leader-investors is fueling growth and making a difference even in today's challenging times.
Kloudspot CMO Karyn Scott shares with Dan Albaum the rapid transformational impact that situationally aware Artificial Intelligence is having across a number of markets, and how agile Marketing leadership makes a difference in thriving organizations.
Marketpoint Managing Director/Zuant CEO Peter Gillett discusses with Dan Albaum his leadership lessons in growing a global marketing analytics company, including the dynamic changes currently reshaping how organizations approach the planning and execution of events.
NTT DATA Services Vice President, Security Offer Leader Sushila Nair shares with Dan Albaum the dynamic state of cybersecurity risk and best practice strategies for protecting corporate data assets now and in the future. There has never been a more important time to focus on being "cyber safe".
Calabrio Chief Marketing Officer Ross Daniels shares with Dan Albaum how the role of the CMO--with the shortest average tenure in the technology C-suite--has had to evolve from art to science in the 21st century. Learn practical tips for effective marketing leadership in today's changing landscape.
Konica Minolta Senior Vice President, Dealer Sales Laura Blackmer joins Dan Albaum to share how exceptional leadership matters in times of high change. Despite the challenges and disruptions of the past year, discover how a "New Sales Normal" is creating opportunities for sales teams to thrive.
Salesflare Co-Founder Jeroen Corthout shares with Dan Albaum the key ingredients for successfully starting and growing a thriving global business in the intensely competitive CRM space. In the end, it's all about about delivering a unique experience for customers. Learn more at https://salesflare.com
BILLY Footwear Co-Founder Billy Price shares with Dan Albaum how he overcame an unexpected personal tragedy through perseverance, a vision of helping others across the world and the ingenuity of universal design in becoming a transformative force in the $200 billion + global footwear market.
DOWL Chief People Development Leader Keri Smith joins Dan Albaum to discuss how leaders who understand "The Human Factor" are adapting in successfully developing their people--when they need it most--during our highly disruptive times.
Foundation Fitness & Stages Cycling CEO/Owner Jim Liggett joins Dan Albaum to discuss his journey in becoming an innovative, successful entrepreneur in the fitness industry. Discover how focusing on building a healthy culture and a foundation of excellence translates to delivering sustainable long term growth for any business.
TensorIoT VP/GM, Products & Solutions John Traynor shares with Dan Albaum how to successfully balance a strong customer-focused culture with the discipline of making prioritized product and solution development choices. Knowing when, and how, to say "no" matters!
Interim executive expert and University of Washington Foster School of Business leadership lecturer Ken Myer joins Dan Albaum to discuss the drivers of effective leadership during times of organizational transition. Times of great change are often the best opportunity to achieve transformational impact as a leader!
Business transformation expert and Thought Ensemble Co-Founder/CEO Lisa Jasper joins Dan Albaum to discuss how critical having a clear corporate purpose--plus the ability to pivot strategic execution--is in turbulent times.
Renee Bergeron, AppSmart Senior Vice President/GM and Andrew Cantle, TIDWIT Chief Commercial Officer join Dan Albaum to discuss how relationships between organizations in cloud-based ecosystems are evolving. Find out what the right equation is for leveraging technology, collaboration and analytics in healthy, sustainable ecosystems driving long term strategic growth.
Edna Conway, Microsoft Azure VP/General Manager of Global Security, Risk & Compliance, joins Dan Albaum to discuss the cultural and business leadership drivers for an effective cybersecurity strategy in today's dynamic world.
Stephynie Malik, Award-Winning CEO & Founder of SMALIK Enterprises joins Dan Albaum to discuss the importance of connection in separating great leaders from all the rest in times of dramatic change and crisis.
BrightPlan Founder and CEO Marthin DeBeer shares with Dan Albaum why now more than ever companies are increasingly investing in innovative solutions to improve the financial wellness of their employees. By augmenting employee mental and physical wellness with sound financial planning, organizations create more motivated, productive and successful teams.
Outstanding customer experiences are the cornerstone of any successful business. Officium Labs CEO and Founder Jerry Leisure shares with Dan Albaum winning strategies in developing--and delivering--compelling, differentiated customer service in our challenging, intensely competitive new world.
Competing with giant global brands is hard, but Woods Coffee President and CEO Wes Herman has carved out a successful niche in the Pacific Northwest in a family-driven business. In his recent discussion with Dan Albaum, learn how a commitment to technology innovation, an outstanding customer experience and quality products is winning rave reviews and customer loyalty.
Nancy Ridge, Founder and President of Ridge Innovative, joins Dan Albaum to reveal how the continuous evolution of business ecosystems is fueling digital transformation and long term success for organizations around the world. With decades of experience strategically managing the Channel, Nancy shares best practices for effective leadership in the midst of this technology "revolution".
Just three years ago notable analysts predicted businesses using artificial intelligence (AI) would "steal" as much as $1.2 trillion from their less informed peers by 2020. NVIDIA business development leader Christi DeCuir joins Dan Albaum to discuss the current and future state of AI business transformation as it drives positive change in how we live and work.
Pinnaca CEO Clive Sawkins joins Dan Albaum to discuss his entrepreneurial journey in building a successful video conferencing and collaborations solutions company working with some of the largest providers of video services across 85 countries. The rapid rise in video usage with virtual working teams means the delivery of secure video collaboration has never been more important than now in driving business success.
Leadership Quest President Steve Gutzler rejoins Dan Albaum to discuss how emotionally intelligent leaders will make all the difference in driving healthier, more productive teams and sustainable business success in today's turbulent marketplace. Learn more about Steve's collaboration with Mike Acker on a new book "Lead With No Fear" that offers a practical 90 day transformational guide to from insecure to inspired leadership.
TJ Fox, SVP and President of Verizon Business Markets, joins Dan Albaum to share how his $12 billion revenue business unit as part of one of the world's largest communications companies is helping small and medium size businesses stay strong--and supported--through the COVID-19 crisis.
Riverbed Technology Senior Vice President - Global Partner Sales Bridget Bisnette joins Dan Albaum to discuss her three decade journey in technology channels plus the ultimate impact women leaders are making today and will continue making tomorrow.
GE Digital CEO Pat Byrne joins Dan Albaum to discuss how digital solutions in the midst of the COVID-19 crisis are on the front line of solving the world's toughest industrial challenges.
Strategically acquiring companies and creating a winning and unified culture isn't easy. Having led the integration of multi-billion dollar companies, Poly Executive Advisor and former President and CEO Joe Burton joins Dan Albaum to discuss what makes the difference for long term success. (Hint: have the pulse of your customers and market handy).
Business strategist and advisor Vijay Velamoor shares with Dan Albaum the key drivers for effective change leadership in a COVID-19 world. Find out the difference between winning and losing in leaving a legacy of success for your organization.
DCVC Partner Alan Cohen, a strategic advisor, investor and technology executive for multi-billion dollar companies, joins Dan Albaum for a thought provoking look at what businesses should be doing to successfully overcome today's market uncertainties to achieve long term success.
Qualtrics Co-Founder Scott Smith shares with Dan Albaum the amazing, inspirational journey from zero revenue startup to decades of customer success and being acquired by SAP for $8 Billion.
We've never lived in more disruptive times. Bk97 Digital CEO Don Proctor, formerly a senior leader of multi-billion dollar businesses at Cisco Systems, shares with Dan Albaum examples of companies whose failure--or success-- in seizing innovation opportunities in disruptive markets has made the difference between rapid decline or unprecedented growth.
Food industry visionary Wiley Mullins talks with Dan Albaum about the healthiest choices he has made in building Uncle Wiley's Inc. into a multi-million dollar business. By finding your niche, driving compelling positioning and relentlessly focusing on the customer, sustainable long term success becomes real.
Angel investor, PhD, strategist, entrepreneur and technology executive Sharon Richardson Howell offers encouragement and inspiration to follow your passions as you move beyond a traditional career journey in creating your own path to success.
Launching new products well is the key to driving sustained business growth. Having brought hundreds of technology products to market, Product Marketing executive Barry Issberner shares 5 steps with Dan Albaum that any business should follow to make their new product launches soar.
Delivering an outstanding user experience is key way for fulfilling the promise of any product or service brand. Product development expert Phillip Hunter joins Dan Albaum to discuss how product and marketing teams can effectively collaborate to deliver experiences to customers that increase business value and customer loyalty.
How can Marketing become a true revenue center instead of being viewed as merely a cost center? Technology marketing veteran Alan Edwards shares with Dan Albaum practical actions and skills marketers can master to gain company wide support for their strategic marketing investments.
Former NFL player, successful entrepreneur and "Seven Summits" global mountaineer Mark Pattison joins Dan Albaum to share proven approaches in finding your own summit professionally and personally.
Two-time Olympic pole vault finalist Kory Tarpenning shares with Dan Albaum key learnings from his ascent as a world class athlete that has enabled his business success in helping expand the global reach of iconic brands Nike and Starbucks.
Getting maximum return on investment when using outside agencies is the B2B marketer's dream. Agency executive and marketing consultant Mike Cobb joins Dan Albaum to discuss practical ways to make internal teams and outside agencies an unbeatable combination to win in the market.
Organization Effectiveness expert and Mariposa Consulting International Founder Chris Litherland talks with Dan Albaum about how employee engagement is so much more than just a way to improve morale or generate more positive employee survey scores. It is the lifeblood of business performance and your business reaching its fullest potential.
Communication Tactics President and strategist Kate Curtis joins Dan Albaum to share how improving your leadership and organization communication drives better business results.
Great strategy can only get you so far. Learn from MosierMcCann co-founders Joli Mosier and Jordan McCann how committing to a culture of execution excellence that drives better implementation is the key to top line and bottom line growth.
Innovation: everyone wants it, but how do you consistently deliver it in a meaningful way for competitive advantage? Lumen Strategies CEO Kathryn Robinson shares with Dan Albaum the most important ingredients for innovation that will transform your business.
Looking to stay ahead of your competition and make better business decisions? Competitive and Market intelligence expert Lori Wolfe joins Dan Albaum to share how investing in a market intelligence function makes your business smarter and more effective.
TidWiT CEO Will Yafi talks with Dan Albaum about how Digital Ecosystems create business differentiation through more effective, integrated and seamless upstream and downstream content syndication. Critical business functions including demand generation, sales enablement and training will never be the same again!
Technology marketing leader Karen Bissani kicks off 2019 by joining Dan Albaum to share practical tips for marketing success through the channel. Don't start your new year execution without fully optimizing your partner relationships for scale and impact!
Customer knowledge is the key in creating a customer-focused culture and having your marketing plans deliver better business results. Successful marketing executive and entrepreneur Rachelle Franklin joins Dan Albaum to discuss the role of profiling and targeting in better understanding your B2B customers.
Today's B2B marketers need to drive better strategic partnerships to help scale their brands and reach audiences in new and creative ways. STH Group Head of Marketing Jon Griffiths talks with Dan Albaum about what it takes for successful marketing partnerships and "outside the box" thinking for success.
Thinking about how to be a more effective marketer globally? Trying to optimize an existing or upcoming global marketing role to create more scale and team effectiveness? Technology marketing leader Elisabeth Kurek joins Dan Albaum to share practical tips for creating global marketing magic from her years of international-based assignments.
Looking to leverage a tighter process to drive better sales and marketing cohesion increasing your sales funnel? Successful sales leader and business owner John Flannery joins Dan Albaum to share an effective strategic approach to building and closing better sales opportunities.
Brand expert Alex Crawford talks to Dan Albaum about why developing a clear and compelling brand strategy is critical for long term success, especially for companies with a business-to-business market focus. Learn about tips and resources to help you nurture and leverage the power of your brand.
Product Marketing expert Marlowe Fenne talks with Dan Albaum about key data strategies for successfully implementing Account Based Marketing, a highly targeted B2B approach for market growth.
Best selling author, presenter and motivator Steve Gutzler (www.stevegutzler.com) joins Dan Albaum to discuss how developing stronger Emotional Intelligence inside of organizations boosts business performance.
Award winning author and speaker Dan Thurmon (danthurmon.com) joins Dan Albaum to discuss how taking a proactive, purposeful approach to being "off balance" helps people reach their full potential in organizations.