Let’s dive into the world of thought leadership on LinkedIn and why it's a must-have. As someone with millions of views on the platform I walk through step by step how to discover your area of expertise, create content people will stop scrolling for, AND create better relationships online. We want people to think you’re smart, capable and someone they need to have in their corner! Let’s get you set up and ready to rock.

Notes:

02:26 Agenda of the Mini-Workshop

08:01 How to find your area of expertise

18:02 Tips for written content on LinkedIn

27:30 Tips for video content on LinkedIn

34:50 Biggest mistakes people make when posting on LinkedIn

If you loved this episode you should check out this episode Leveraging LinkedIn

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