EPISODE 60: Katie Wallace, Head of ESG, New Belgium BrewingThis time, Brad and Jeff take the show on the road, an hour up I-25 to Ft. Collins and the home of New Belgium Brewing, one of the original Colorado craft brewers. There, they speak with Katie Wallace, Head of Environmental, Social & Governance (ESG) at New Belgium, about the brewer’s incredible origin story, which begins in 1991 in a Ft. Collins basement. They’re also joined by Thomas J. Dean, Tinberg Business for a Better World University Professor at Colorado State University in Ft. Collins. He’s a Ft. Collins local and a longtime fan and friend of New Belgium - as well as our featured guest for our next episode. This week’s field research involves sampling 3 flavors from this iconic and impactful brewery — including the new recipe for their flagship Fat Tire Ale.Enjoy and cheers!Learn more and order merch at newbelgium.com.--Learn more about CU's Deming Center for Entrepreneurship: https://deming.colorado.eduComments/criticism/suggestions/feedback? We'd love to hear it. Drop us a note at CDpodcast@colorado.edu.Thanks for listening.- An Analog Digital Arts Production for the Deming Center for Entrepreneurship Produced, recorded and edited by Joel Davis"Whiskey Before Breakfast" [Traditional] performed by Jeffrey York and Brad Werner. Recorded, mixed and mastered by George Figgs___CREATIVE DISTILLATIONUniversity of Colorado-Boulder professors Jeff York and Brad Werner distill entrepreneurship research into actionable insights.Jeff York | Associate Professor | Research Director jeffrey.york@colorado.eduBrad Werner | Instructor | Teaching Director walter.werner@colorado.eduDeming Center for Entrepreneurship | CU Leeds School of Business 303.492.9018 | deming@colorado.edu